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Nonprofits · head to head

Keela vs SignUpGenius

Keela logo

Keela

Nonprofits

Nonprofit CRM and fundraising platform with Canadian tax receipting built in

From
On request
Rated
-
SignUpGenius logo

SignUpGenius

Nonprofits

Online sign-up and scheduling tool

From
Free
Rated
-

The short version

  • Only SignUpGenius has a free tier, so it costs nothing to try first.
  • Each has a real cost: Keela pricing scales with contact count, so a charity that keeps twenty years of lapsed donors pays every month for records it never contacts, and the only fix is deleting history it may need for reporting.; SignUpGenius specific pricing for paid plans is not published on the main site; users must visit the dedicated pricing page to see exact costs
  • They diverge on capability: Keela covers Donor records and segmentation, SignUpGenius covers Sign-up forms.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Keela and SignUpGenius actually diverge.

Attributes where Keela and SignUpGenius differ
AttributeKeelaSignUpGenius
Starting priceOn requestFree
Pricing modelPer month by contact countfreemium
Free tierNoYes
PlatformsWebWeb, Mobile-responsive
FoundedUnknown2000

Identical on both: user rating (Not yet rated), category (Nonprofits).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Keela

  • Donor records and segmentation
  • CRA and IRS receipting
  • Donation forms and pages
  • Email and automation
  • Grant and pledge tracking
  • Reporting dashboards

Only in SignUpGenius

  • Sign-up forms
  • Email reminders
  • Volunteer tracking
  • Scheduling
  • Communication
  • Email
  • Google Calendar
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Keela

  • A Canadian registered charity that must issue CRA compliant receipts without building templates itselfnot SignUpGenius
  • A development team of two to five people replacing spreadsheets and a mailing toolnot SignUpGenius
  • An organisation already running Aplos fund accounting that wants gifts to post through automaticallynot SignUpGenius
  • A bilingual charity sending French and English donor communications from one contact listnot SignUpGenius

SignUpGenius

  • Schools and volunteer coordinators organizing sign-up sheets for shifts, events, and potlucksnot Keela

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Keela

  • Pricing scales with contact count, so a charity that keeps twenty years of lapsed donors pays every month for records it never contacts, and the only fix is deleting history it may need for reporting.
  • The email marketing tools are adequate for donor appeals but weaker than a dedicated platform, so organisations with heavy newsletter programmes end up paying for a second tool and syncing lists.
  • Custom reporting is limited to the fields and filters Keela exposes, so questions the product did not anticipate require exporting to a spreadsheet.
  • The integration list is short next to Salesforce or Blackbaud, so a charity running an unusual event, membership or advocacy tool will be moving data by CSV.
  • Since the 2023 Aplos acquisition the roadmap serves a combined accounting and fundraising suite, so investment favours the accounting join rather than standalone CRM depth.

SignUpGenius

  • Specific pricing for paid plans is not published on the main site; users must visit the dedicated pricing page to see exact costs

Pricing, plan by plan

Keela

On request
  • Keela$undefined/month
    • Published tiers priced by number of contacts held, not by user seat
    • Higher tiers unlock automation, custom fields and additional reporting
    • Card processing is charged separately by the payment processor

SignUpGenius

Free
  • FreeFree
    • Basic sign-up forms
    • Email reminders
  • Premium$19.99/month
    • Advanced customization
    • No ads
    • Premium support

Which should you pick?

Choose Keela if

  • You need donor records and segmentation.
  • You also want cra and irs receipting.

Choose SignUpGenius if

  • You need sign-up forms.
  • You want to start without paying.
  • You work on Web, Mobile-responsive.
  • You also want email reminders.

Questions people ask

Is Keela or SignUpGenius better?
Neither clearly leads. Keela starts at On request and SignUpGenius at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Keela or SignUpGenius?
SignUpGenius has a free tier; the other does not. Paid plans start at On request for Keela and Free for SignUpGenius.
Does Keela or SignUpGenius run on more platforms?
Keela runs on Web. SignUpGenius runs on Web, Mobile-responsive.
Can I use SignUpGenius for free?
Yes. SignUpGenius has a free tier, so you can try it without paying. Keela starts at On request.
What is Keela best used for?
Keela is most often used for a canadian registered charity that must issue cra compliant receipts without building templates itself, a development team of two to five people replacing spreadsheets and a mailing tool, an organisation already running aplos fund accounting that wants gifts to post through automatically, a bilingual charity sending french and english donor communications from one contact list. Of those, a canadian registered charity that must issue cra compliant receipts without building templates itself and a development team of two to five people replacing spreadsheets and a mailing tool are not what SignUpGenius is typically brought in for.
What can Keela do that SignUpGenius cannot?
Keela covers Donor records and segmentation, CRA and IRS receipting, Donation forms and pages, Email and automation. SignUpGenius covers Sign-up forms, Email reminders, Volunteer tracking, Scheduling.

Answered from the vendors’ own pages

Keela: Does Keela issue CRA compliant tax receipts?

Yes, receipt numbering, required wording and batch issuance are built in, which is the main reason Canadian charities choose it over US products.

SignUpGenius: Does SignUpGenius offer a free plan?

Yes. SignUpGenius is free to start with no credit card required. The free plan includes core signup functionality without monthly fees.

Source
Keela: Who owns Keela?

Aplos Software, a US fund accounting vendor, acquired it in 2023. Keela is still sold as its own product but shares a roadmap with Aplos.

SignUpGenius: What do paid SignUpGenius plans include?

Paid plans add more customization options, higher communication limits, and the ability to remove ads from your signup pages. Standard payment processing fees apply to payments collected through the platform.

Source
Keela: Is pricing per user?

No, it is by contact count. Adding staff does not raise the bill, growing the mailing list does.

Keela: Can it replace a fund accounting system?

No. It records income and pledges but does not do fund accounting, so you still need Aplos, QuickBooks or an equivalent.

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