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CRM · head to head

Insightly vs Odoo

Insightly logo

Insightly

CRM

CRM & project management for any business

From
Free
Rated
-
Full reviewWebsite
Odoo logo

Odoo

ERP

Open-source ERP and CRM suite for all business needs

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Insightly record counts are capped by plan, at 100,000 on Plus and 500,000 on Enterprise, so the database size decides the tier; Odoo the free plan is limited to one app, so any second module moves the whole account to a paid per user plan
  • They diverge on capability: Insightly covers Contact management, Odoo covers Sales management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Insightly and Odoo actually diverge.

Attributes where Insightly and Odoo differ
AttributeInsightlyOdoo
PlatformsWeb, Ios, AndroidCloud, On-premise, Web, Mobile
CategoryCRMERP
Founded20102002

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Insightly

  • Contact management
  • Deal tracking
  • Task management
  • Email integration
  • Reporting
  • Mobile app
  • Mailchimp
  • Slack

Only in Odoo

  • Sales management
  • Inventory
  • Accounting
  • CRM
  • E-commerce
  • Email marketing
  • Payment gateways
  • Shipping providers

Both cover

  • Project management
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Insightly

  • CRM with project delivery tracking after the salenot Odoo
  • Managing leads, opportunities and customer projects in one record setnot Odoo

Odoo

  • Running ERP, CRM, inventory and accounting from one integrated suitenot Insightly
  • Starting with a single business app and adding modules over timenot Insightly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Insightly

  • Record counts are capped by plan, at 100,000 on Plus and 500,000 on Enterprise, so the database size decides the tier
  • Workflow automation requires the Professional plan at $49 per user per month
  • AI Copilot is metered by query, at 75 on Plus and 100 on Professional
  • Mass email is capped daily, at 2,500 on Plus and 10,000 on Enterprise
  • CRM, Marketing and Service are sold as three separate products, and Marketing is priced per account by prospect count starting at $99 for 2,000
  • Sandboxes and audit logging are Enterprise only at $99 per user per month

Odoo

  • The free plan is limited to one app, so any second module moves the whole account to a paid per user plan
  • Standard runs $13.50 to $16.90 per user per month and Custom $20.40 to $25.50, both quoted with a yearly discount applied
  • Implementation services and custom development are not included in any plan
  • Odoo.sh hosting is required for custom modules and is charged separately from the subscription
  • SMS credits and AI scanning are billed on top of the per user price

Pricing, plan by plan

Insightly

Free
  • CRM Plus$29/user/month
    • lead and contact management
    • project management
    • advanced reports
  • CRM Professional$49/user/month
    • all Plus features
    • lead assignment/routing
    • workflow automation
  • CRM Enterprise$99/user/month
    • all Professional features
    • sandboxes
    • products/pricebooks/quotes

Odoo

Free
  • One App FreeFree
    • Unlimited users
    • One app included
    • Hosted on Odoo Online
  • Standard$13.5/month
    • All apps included
    • Odoo Online hosting
    • Unlimited support, hosting and maintenance
  • Custom$20.4/month
    • All apps, multi-company support
    • Odoo Studio access
    • External API access

Which should you pick?

Choose Insightly if

  • You need contact management.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want deal tracking.
Insightly review

Choose Odoo if

  • You need sales management.
  • You want to start without paying.
  • You work on Cloud, On-premise, Web, Mobile.
  • You also want inventory.
Odoo review

Questions people ask

Is Insightly or Odoo better?
Neither clearly leads. Insightly starts at Free and Odoo at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Insightly or Odoo?
Insightly starts at Free and Odoo at Free.
Does Insightly or Odoo run on more platforms?
Insightly runs on Web, Ios, Android. Odoo runs on Cloud, On-premise, Web, Mobile.
Can I use Insightly for free?
Both have a free tier, so you can try either at no cost before committing.
What is Insightly best used for?
Insightly is most often used for crm with project delivery tracking after the sale, managing leads, opportunities and customer projects in one record set. Of those, crm with project delivery tracking after the sale and managing leads, opportunities and customer projects in one record set are not what Odoo is typically brought in for.
What can Insightly do that Odoo cannot?
Insightly covers Contact management, Deal tracking, Task management, Email integration. Odoo covers Sales management, Inventory, Accounting, CRM. Both handle Project management, Web support.

Answered from the vendors’ own pages

Insightly: How much does Insightly CRM cost?

Insightly CRM plans are priced per user per month when billed annually: Plus at $29, Professional at $49 (the most popular option), and Enterprise at $99. All plans include a 14-day free trial that requires no credit card.

Source
Odoo: How much does Odoo cost per user?

Odoo pricing ranges from $0/month for one free app with unlimited users, to $13.50-$16.90/month per user for Standard, and $20.40-$25.50/month per user for Custom, depending on billing frequency (yearly vs monthly).

Source
Insightly: Is there a free trial for Insightly?

Yes, Insightly offers a 14-day free trial across most products with no credit card required, allowing you to test CRM, Marketing Automation, Support & Ticketing, and AppConnect features.

Source
Odoo: Is there a free Odoo plan?

Yes, Odoo offers a free plan that includes unlimited users for one app with hosting and support included on Odoo Online.

Source
Insightly: What record storage limits apply to Insightly CRM plans?

Insightly CRM Plus includes 100,000 records, Professional includes 250,000 records, and Enterprise includes 500,000 records. File storage increases from 10 GB on Plus to 100 GB on Professional and 250 GB on Enterprise.

Source
Odoo: How does Odoo define a paying user?

A paying user is typically an employee who has access to the Odoo backend to create, view, or edit documents. Customers and suppliers accessing portals are free users and do not count toward the seat limit.

Source
Odoo: What is included in Odoo's Standard plan?

The Standard plan at $13.50-$16.90/user/month includes all Odoo apps, hosting, unlimited support and maintenance, daily backups, 24/7 monitoring and security, and free eLearning platform access.

Source
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