Softwr

Marketing & Analytics · head to head

Google Optimize vs When2meet

Google Optimize logo

Google Optimize

Marketing & Analytics

A/B testing for Google Analytics

From
Free
Rated
-
Full reviewWebsite
When2meet logo

When2meet

Scheduling & Booking

Find the best time to meet

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Google Optimize google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023; When2meet no calendar synchronization capability
  • They diverge on capability: Google Optimize covers A/B testing, When2meet covers Visual availability grid.

Where they differ

Only the attributes on which Google Optimize and When2meet actually diverge.

Attributes where Google Optimize and When2meet differ
AttributeGoogle OptimizeWhen2meet
Pricing modelfreemiumfree
CategoryMarketing & AnalyticsScheduling & Booking
Founded19982003

Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Optimize

  • A/B testing
  • Google Analytics integration
  • Visual editor
  • Real-time analytics
  • Google Analytics
  • Google Tag Manager
  • Google's security
  • Cloud deployment

Only in When2meet

  • Visual availability grid
  • No account required
  • Drag-to-select availability
  • Group overview
  • Shareable links

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Google Optimize

  • A/B and multivariate testing of web pages tied to Google Analytics goalsnot When2meet
  • Personalising page content for defined audience segmentsnot When2meet
  • Redirect tests between alternative landing page URLsnot When2meet

When2meet

  • Schedulingnot Google Optimize
  • Appointment bookingnot Google Optimize
  • Time trackingnot Google Optimize
  • Resource managementnot Google Optimize
  • Team coordinationnot Google Optimize

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Optimize

  • Google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023
  • Any experiments and personalizations still running on that date were ended by Google
  • Google directs former users to third-party A/B testing tools, naming AB Tasty, Optimizely and VWO, rather than a replacement Google product

When2meet

  • No calendar synchronization capability
  • No automated reminders to participants
  • No dedicated mobile app, web-only access
  • No integration with calendar systems or other tools
  • Requires manual entry of availability rather than auto-sync from calendar

Pricing, plan by plan

Google Optimize

Free
  • FreeFree
    • A/B testing
    • Google Analytics integration
    • Visual editor

When2meet

Free
  • FreeFree
    • Unlimited events
    • Visual availability
    • No account needed

Which should you pick?

Choose Google Optimize if

  • You need a/b testing.
  • You want to start without paying.
  • You also want google analytics integration.
Google Optimize review

Choose When2meet if

  • You need visual availability grid.
  • You want to start without paying.
  • You also want no account required.
When2meet review

Questions people ask

Is Google Optimize or When2meet better?
Neither clearly leads. Google Optimize starts at Free and When2meet at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Optimize or When2meet?
Google Optimize starts at Free and When2meet at Free.
Does Google Optimize or When2meet run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Google Optimize for free?
Both have a free tier, so you can try either at no cost before committing.
What is Google Optimize best used for?
Google Optimize is most often used for a/b and multivariate testing of web pages tied to google analytics goals, personalising page content for defined audience segments, redirect tests between alternative landing page urls. Of those, a/b and multivariate testing of web pages tied to google analytics goals and personalising page content for defined audience segments are not what When2meet is typically brought in for.
What can Google Optimize do that When2meet cannot?
Google Optimize covers A/B testing, Google Analytics integration, Visual editor, Real-time analytics. When2meet covers Visual availability grid, No account required, Drag-to-select availability, Group overview. Both handle Web support.

Answered from the vendors’ own pages

When2meet: Is When2meet free to use?

Yes, When2meet is completely free. Anyone can create and participate in availability surveys at no cost. The service is supported by advertising.

Source
When2meet: Do I need to create an account to use When2meet?

No, When2meet requires no login or account creation. You can create scheduling polls and share them instantly.

Source
When2meet: How does When2meet differ from Doodle or Calendly?

When2meet is a basic polling tool where participants manually mark availability. Unlike Doodle, it has no calendar sync or timezone handling. Unlike Calendly, it does not support direct booking or calendar integrations.

Source
ShareXLinkedInRedditWhatsAppEmail

Related pages

More on Google Optimize

More on When2meet

Keep looking

Other head to heads