Software · pricing
Google Optimize pricing
Google Optimize publishes a single tier. Below is what it costs, what it covers, and how that compares with the software tools listed alongside it.
- Entry price
- Free
- Model
- Freemium
- Tiers
- 1
- Free tier
- Yes
Google Optimize plans, side by side
Every published tier in ascending order of price, with the number of features each one lists. An absence here means the record does not itemise it, not that the tier lacks it.
| Plan | Price | Features listed | Step up from the tier below |
|---|---|---|---|
| Free | Free | 3 | Entry tier |
Where Google Optimize stops being free
Free, Free
- A/B testing
- Google Analytics integration
- Visual editor
No paid tier on record
Google Optimize lists a free tier and no priced tier above it in the record we hold.
What the product covers
The full Google Optimize feature record, grouped as the catalogue groups it. This is the product as a whole; the record does not map every feature onto a specific tier.
Core
- A/B testing
- Google Analytics integration
- Visual editor
- Real-time analytics
Integrations
- Google Analytics
- Google Tag Manager
Security
- Google's security
Deployment
- Cloud deployment
Platform
- Web support
Localization
- 40+ languages language support
People bring Google Optimize in for a/b and multivariate testing of web pages tied to google analytics goals, personalising page content for defined audience segments, redirect tests between alternative landing page urls. If that is not the job you are buying for, the alternatives to Google Optimize are worth a look before you commit to a tier.
Before you pay for Google Optimize
Three things this page cannot tell you, and all three change the bill. The record carries a price and a billing period but not the unit - per-seat and flat-rate pricing are indistinguishable in this data, so a five-person team may be looking at five times the figure above. It carries no annual rate, so any discount for paying yearly is not something this page can quote. And it carries no trial length.
What it can tell you is the shape of the ladder: a single tier at Free. Because there is a free tier, the cheapest way to answer the rest is to use it before paying anything.
Google Optimize runs on web, and is published by Google LLC of Mountain View, CA. The full record is on the Google Optimize review.
Google Optimize pricing questions
- How much does Google Optimize cost?
- Google Optimize publishes a single tier, Free, at Free.
- Does Google Optimize have a free plan?
- Yes. The Free tier costs nothing and covers a/b testing, google analytics integration, visual editor.
- What am I actually paying for with Google Optimize?
- The record lists 10 features across 6 areas: core, integrations, security, deployment, platform, localization. In practice it is brought in for a/b and multivariate testing of web pages tied to google analytics goals, personalising page content for defined audience segments, redirect tests between alternative landing page urls.
- Does Google Optimize charge per user?
- The record carries a price and a billing period for each of its 1 tiers, but not the unit that price is charged in. Per-seat and flat-rate billing look identical in this data, so check the vendor's page before budgeting for a team.
- Are these Google Optimize prices current?
- They are what the catalogue entry holds, refreshed when the entry is. Vendors change pricing without notice and nobody at Softwr re-verifies each tier by hand, so treat this as a structured summary and the vendor's own pricing page as the authority.
- What should I compare Google Optimize against before paying?
- Nothing else in this directory is filed close enough to Google Optimize to make a useful price comparison.
