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Nonprofits · head to head

Google Nonprofit Tools vs Zeffy

Google Nonprofit Tools logo

Google Nonprofit Tools

Nonprofits

Free Google tools for nonprofits

From
Free
Rated
-
Full reviewWebsite
Zeffy logo

Zeffy

Nonprofits

100% free fundraising platform for nonprofits

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Google Nonprofit Tools governmental entities and organizations are not eligible; Zeffy revenue model relies entirely on donor voluntary tips with no guaranteed income
  • They diverge on capability: Google Nonprofit Tools covers Email and collaboration, Zeffy covers Donation forms.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Google Nonprofit Tools and Zeffy actually diverge.

Attributes where Google Nonprofit Tools and Zeffy differ
AttributeGoogle Nonprofit ToolsZeffy
Founded19982019

Identical on both: starting price (Free), pricing model (free), free tier (Yes), platforms (Web, IOS, Android), user rating (Not yet rated), category (Nonprofits).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Nonprofit Tools

  • Email and collaboration
  • Cloud storage
  • Ad Grants
  • Analytics
  • YouTube
  • Search Console
  • Google Workspace apps

Only in Zeffy

  • Donation forms
  • Event ticketing
  • Membership management
  • Peer-to-peer fundraising
  • Recurring donations
  • Mailchimp
  • Facebook
  • Instagram

Both cover

  • Zapier
  • Web support
  • IOS support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Google Nonprofit Tools

  • Email and productivity tools for nonprofits via Google Workspacenot Zeffy
  • Online advertising credits through Google Ad Grantsnot Zeffy
  • YouTube monetization for nonprofit contentnot Zeffy

Zeffy

  • Donation collection for nonprofitsnot Google Nonprofit Tools
  • Event ticketing with check-innot Google Nonprofit Tools
  • Membership sales with tiersnot Google Nonprofit Tools
  • Peer-to-peer fundraising campaignsnot Google Nonprofit Tools
  • In-person payment with Tap to Paynot Google Nonprofit Tools

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Nonprofit Tools

  • Governmental entities and organizations are not eligible
  • Hospitals and health care organizations are not eligible, although their associated charitable arms or foundations are
  • Schools, academic institutions and universities are not eligible, although the philanthropic arms of educational organizations are
  • The organization must be registered as a charitable organization in one of the specific countries or regions where Google for Nonprofits has launched
  • Eligibility requirements vary by country, and every account must pass verification before access is granted

Zeffy

  • Revenue model relies entirely on donor voluntary tips with no guaranteed income
  • All features included equally with no upgrade path for additional capabilities

Pricing, plan by plan

Google Nonprofit Tools

Free
  • Nonprofit ProgramFree
    • Google Workspace
    • Gmail
    • Drive

Zeffy

Free
  • Free ForeverFree
    • Unlimited donations
    • Ticketing
    • Memberships

Which should you pick?

Choose Google Nonprofit Tools if

  • You need email and collaboration.
  • You want to start without paying.
  • You work on Web, IOS, Android.
  • You also want cloud storage.
Google Nonprofit Tools review

Choose Zeffy if

  • You need donation forms.
  • You want to start without paying.
  • You work on Web, IOS, Android.
  • You also want event ticketing.
Zeffy review

Questions people ask

Is Google Nonprofit Tools or Zeffy better?
Neither clearly leads. Google Nonprofit Tools starts at Free and Zeffy at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Nonprofit Tools or Zeffy?
Google Nonprofit Tools starts at Free and Zeffy at Free.
Does Google Nonprofit Tools or Zeffy run on more platforms?
Both run on Web, IOS, Android, so platform support will not decide this one for you.
Can I use Google Nonprofit Tools for free?
Both have a free tier, so you can try either at no cost before committing.
What is Google Nonprofit Tools best used for?
Google Nonprofit Tools is most often used for email and productivity tools for nonprofits via google workspace, online advertising credits through google ad grants, youtube monetization for nonprofit content. Of those, email and productivity tools for nonprofits via google workspace and online advertising credits through google ad grants are not what Zeffy is typically brought in for.
What can Google Nonprofit Tools do that Zeffy cannot?
Google Nonprofit Tools covers Email and collaboration, Cloud storage, Ad Grants, Analytics. Zeffy covers Donation forms, Event ticketing, Membership management, Peer-to-peer fundraising. Both handle Zapier, Web support, IOS support, Android support.

Answered from the vendors’ own pages

Google Nonprofit Tools: How much do Google Nonprofit Tools cost?

Google Nonprofit Tools are provided at no cost to eligible organizations. Eligible nonprofit organizations can access a suite of no-cost and discounted tools.

Source
Zeffy: How much does Zeffy cost for nonprofits?

Zeffy is completely free for nonprofits. There are no platform fees, transaction fees, credit card processing fees, monthly subscriptions, or setup costs. Nonprofits retain 100% of funds raised.

Source
Google Nonprofit Tools: What organizations qualify for free Google Nonprofit Tools?

Organizations must be registered as charitable entities in one of 180+ participating geographies and verified through Goodstack, Google's validation partner.

Source
Zeffy: How does Zeffy make money if it's free?

Zeffy relies on voluntary donor tips at checkout. On average, 2 out of 3 donors leave a tip. Tips are optional and donors can opt out, but Zeffy operates on this voluntary contribution model.

Source
Google Nonprofit Tools: What tools are included in Google Nonprofit Tools?

Included tools are Google Workspace for Nonprofits, Google Ad Grants, YouTube Nonprofit Program, and Google Maps Platform credits. Some Workspace editions also receive nonprofit-specific discounts.

Source
Zeffy: What nonprofit organizations can use Zeffy?

Schools, churches, sports teams, animal rescues, food banks, volunteer fire departments, arts organizations, and PTAs can all use Zeffy. Over 100,000 nonprofits globally use the platform.

Source
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