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Fleet Management · head to head

Geotab vs GPS Trackit

Geotab logo

Geotab

Fleet Management

Unlock fleet potential with data

From
$25/month
Rated
-
Full reviewWebsite
GPS Trackit logo

GPS Trackit

Fleet Management

Vehicle tracking for small and mid-size fleets with no long-term contract

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Geotab specific pricing amounts not published online; contact sales required; GPS Trackit month-to-month pricing carries a premium, so measured across three years the total cost usually exceeds a competitor with hardware amortised into a term contract.
  • They diverge on capability: Geotab covers Real-time GPS tracking, GPS Trackit covers Live tracking.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Geotab and GPS Trackit actually diverge.

Attributes where Geotab and GPS Trackit differ
AttributeGeotabGPS Trackit
Starting price$25/monthOn request
Pricing modelsubscriptionPer vehicle per month
PlatformsWeb, Ios, Android, ApiWeb, iOS, Android
Founded2000Unknown

Identical on both: free tier (No), user rating (Not yet rated), category (Fleet Management).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Geotab

  • Real-time GPS tracking
  • Vehicle diagnostics
  • Driver behavior scoring
  • ELD compliance
  • IFTA reporting
  • Fuel management
  • Maintenance scheduling
  • Route optimization

Only in GPS Trackit

  • Live tracking
  • Driver behaviour
  • VidFleet cameras
  • Maintenance reminders
  • Self-installed devices
  • Alerts and reports

What people use each for

The jobs each tool is most often brought in to do.

Geotab

  • Fleet trackingnot GPS Trackit
  • Driver safetynot GPS Trackit
  • Fuel optimizationnot GPS Trackit
  • Compliance managementnot GPS Trackit
  • Predictive maintenancenot GPS Trackit

GPS Trackit

  • A contractor whose fleet size swings with the season and who cannot justify a three-year commitment on vehicles it may not run next springnot Geotab
  • A small service business trialling telematics for the first time that wants an exit if drivers or supervisors do not adopt itnot Geotab
  • A fleet that needs devices fitted the week they arrive, without booking installation appointments across a depotnot Geotab
  • An operator replacing a vendor mid-contract that wants a stopgap platform rather than another long agreementnot Geotab

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Geotab

  • Specific pricing amounts not published online; contact sales required
  • Custom pricing available for larger fleet volumes

GPS Trackit

  • Month-to-month pricing carries a premium, so measured across three years the total cost usually exceeds a competitor with hardware amortised into a term contract.
  • The feature set is tracking-first, with a shallow maintenance module and no meaningful work order, parts or inventory management, so fleets serious about maintenance need a second system.
  • Compliance tooling is basic, and a fleet that takes on regulated interstate work will find the hours of service capability behind vendors built around the mandate.
  • The integration list is short and the API is limited, so pushing telematics data into payroll, job costing or an ERP normally becomes a manual export routine.
  • Self-installed OBD-II devices are easy to fit and equally easy for a driver to unplug, and the tamper reporting does not make up for the fact that the physical device is within reach of the person being monitored.

Pricing, plan by plan

Geotab

$25/month
  • Base$25/month
    • GPS tracking
    • Trip history
    • Engine diagnostics
  • Pro$40/month
    • Everything in Base
    • Driver behavior
    • Fuel usage
  • ProPlus$55/month
    • Everything in Pro
    • Active tracking
    • Advanced analytics

GPS Trackit

On request
  • GPS Trackit$undefined/month
    • Month-to-month subscription per vehicle with no minimum term
    • Tracking hardware supplied with the subscription
    • Camera hardware and video plans charged separately

Which should you pick?

Choose Geotab if

  • You need real-time gps tracking.
  • You work on Web, Ios, Android, Api.
  • You also want vehicle diagnostics.
Geotab review

Choose GPS Trackit if

  • You need live tracking.
  • You work on Web, iOS, Android.
  • You also want driver behaviour.
GPS Trackit review

Questions people ask

Is Geotab or GPS Trackit better?
Neither clearly leads. Geotab starts at $25/month and GPS Trackit at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Geotab or GPS Trackit?
Geotab starts at $25/month and GPS Trackit at On request.
Does Geotab or GPS Trackit run on more platforms?
Geotab runs on Web, Ios, Android, Api. GPS Trackit runs on Web, iOS, Android.
What is Geotab best used for?
Geotab is most often used for fleet tracking, driver safety, fuel optimization, compliance management. Of those, fleet tracking and driver safety are not what GPS Trackit is typically brought in for.
What can Geotab do that GPS Trackit cannot?
Geotab covers Real-time GPS tracking, Vehicle diagnostics, Driver behavior scoring, ELD compliance. GPS Trackit covers Live tracking, Driver behaviour, VidFleet cameras, Maintenance reminders.

Answered from the vendors’ own pages

Geotab: How is Geotab priced?

Geotab offers two subscription tiers: GO Core for basic fleet tracking and GO Plan for comprehensive fleet management. Both plans include hardware in the subscription price with no upfront costs or installation fees. Specific pricing is custom-quoted by the sales team.

Source
GPS Trackit: Is there really no contract?

The subscription is month to month, but read the hardware terms. Devices are supplied on the expectation they come back, and unreturned units are charged for.

Geotab: Does Geotab include hardware in the subscription?

Yes, both GO Core and GO Plan subscriptions include Geotab hardware at no upfront device cost. Hardware is integrated into the monthly subscription pricing.

Source
GPS Trackit: How does the cost compare to Samsara or Verizon Connect over three years?

Generally higher per vehicle, because those vendors discount in exchange for the commitment. The comparison only favours GPS Trackit if you value the ability to leave.

Geotab: Is it easy to upgrade between Geotab plans?

Yes, customers can easily upgrade or downgrade between GO Core and GO Plan through the MyGeotab portal, allowing flexible scaling as fleet needs change.

Source
GPS Trackit: Can drivers unplug the tracker?

A plug-in OBD-II device can be removed in seconds. The system reports the disconnection, but enforcement is a management problem, not a technical one. Hardwired units are available for fleets where this matters.

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