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Fleet Management · head to head

Geotab vs Omnitracs

Geotab logo

Geotab

Fleet Management

Unlock fleet potential with data

From
$25/month
Rated
-
Omnitracs logo

Omnitracs

Fleet Management

Fleet management and compliance for commercial trucking

From
On request
Rated
-

The short version

  • Each has a real cost: Geotab specific pricing amounts not published online; contact sales required; Omnitracs built for commercial trucking; light-vehicle and service fleets find it heavier than needed
  • They diverge on capability: Geotab covers Real-time GPS tracking, Omnitracs covers Electronic logging.

Where they differ

Only the attributes on which Geotab and Omnitracs actually diverge.

Attributes where Geotab and Omnitracs differ
AttributeGeotabOmnitracs
Starting price$25/monthOn request
Pricing modelsubscriptionquote
PlatformsWeb, Ios, Android, ApiWeb, iOS, Android, In-cab devices
Founded2000Unknown

Identical on both: free tier (No), user rating (Not yet rated), category (Fleet Management).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Geotab

  • Real-time GPS tracking
  • Vehicle diagnostics
  • Driver behavior scoring
  • ELD compliance
  • IFTA reporting
  • Fuel management
  • Maintenance scheduling
  • Route optimization

Only in Omnitracs

  • Electronic logging
  • Dispatch and routing
  • Driver workflow
  • Compliance reporting

What people use each for

The jobs each tool is most often brought in to do.

Geotab

  • Fleet trackingnot Omnitracs
  • Driver safetynot Omnitracs
  • Fuel optimizationnot Omnitracs
  • Compliance managementnot Omnitracs
  • Predictive maintenancenot Omnitracs

Omnitracs

  • Commercial carriers where hours-of-service compliance is a legal exposurenot Geotab
  • Freight operations needing dispatch and driver workflow in one systemnot Geotab
  • Fleets preparing for DOT auditsnot Geotab

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Geotab

  • Specific pricing amounts not published online; contact sales required
  • Custom pricing available for larger fleet volumes

Omnitracs

  • Built for commercial trucking; light-vehicle and service fleets find it heavier than needed
  • Quote-only pricing with no published rates
  • The platform carries a long history and the interface shows it against newer competitors
  • In-cab hardware means installation and a multi-year commitment

Pricing, plan by plan

Geotab

$25/month
  • Base$25/month
    • GPS tracking
    • Trip history
    • Engine diagnostics
  • Pro$40/month
    • Everything in Base
    • Driver behavior
    • Fuel usage
  • ProPlus$55/month
    • Everything in Pro
    • Active tracking
    • Advanced analytics

Omnitracs

On request

No published plan breakdown. See the Omnitracs review.

Which should you pick?

Choose Geotab if

  • You need real-time gps tracking.
  • You work on Web, Ios, Android, Api.
  • You also want vehicle diagnostics.

Choose Omnitracs if

  • You need electronic logging.
  • You work on Web, iOS, Android, In-cab devices.
  • You also want dispatch and routing.

Questions people ask

Is Geotab or Omnitracs better?
Neither clearly leads. Geotab starts at $25/month and Omnitracs at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Geotab or Omnitracs?
Geotab starts at $25/month and Omnitracs at On request.
Does Geotab or Omnitracs run on more platforms?
Geotab runs on Web, Ios, Android, Api. Omnitracs runs on Web, iOS, Android, In-cab devices.
What is Geotab best used for?
Geotab is most often used for fleet tracking, driver safety, fuel optimization, compliance management. Of those, fleet tracking and driver safety are not what Omnitracs is typically brought in for.
What can Geotab do that Omnitracs cannot?
Geotab covers Real-time GPS tracking, Vehicle diagnostics, Driver behavior scoring, ELD compliance. Omnitracs covers Electronic logging, Dispatch and routing, Driver workflow, Compliance reporting.

Answered from the vendors’ own pages

Geotab: How is Geotab priced?

Geotab offers two subscription tiers: GO Core for basic fleet tracking and GO Plan for comprehensive fleet management. Both plans include hardware in the subscription price with no upfront costs or installation fees. Specific pricing is custom-quoted by the sales team.

Source
Omnitracs: What does Omnitracs cost?

Quoted per fleet with hardware, and not published.

Geotab: Does Geotab include hardware in the subscription?

Yes, both GO Core and GO Plan subscriptions include Geotab hardware at no upfront device cost. Hardware is integrated into the monthly subscription pricing.

Source
Omnitracs: Who is it for?

Commercial trucking, where hours-of-service compliance and DOT audit exposure are the driving concerns. Service fleets are usually better served elsewhere.

Geotab: Is it easy to upgrade between Geotab plans?

Yes, customers can easily upgrade or downgrade between GO Core and GO Plan through the MyGeotab portal, allowing flexible scaling as fleet needs change.

Source
Omnitracs: Is it just ELD?

No. Electronic logging is central, but it also covers dispatch, routing and in-cab driver workflow.

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