Is FullStory or Katana better?

Neither clearly leads. FullStory starts at Free and Katana at $99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, FullStory or Katana?

FullStory has a free tier; the other does not. Paid plans start at Free for FullStory and $99/month for Katana.

Does FullStory or Katana run on more platforms?

FullStory runs on Web, Mobile. Katana runs on Web.

Can I use FullStory for free?

Yes. FullStory has a free tier, so you can try it without paying. Katana starts at $99/month.

What is FullStory best used for?

FullStory is most often used for user experience analysis, bug reproduction, conversion optimization, customer support. Of those, user experience analysis and bug reproduction are not what Katana is typically brought in for.

What can FullStory do that Katana cannot?

FullStory covers Session replay, Heatmaps, Conversion funnels, User journey mapping. Katana covers Production planning, Real-time inventory, BOM management, Shop floor control.

E-commerce · head to head

FullStory vs Katana

FullStory

E-commerce

Digital experience intelligence platform

From: Free
Rated: -

Full review Website

Katana

Inventory Management

Smart manufacturing ERP for scaling businesses

From: $99/month
Rated: -

Full review Website

The short version

Only FullStory has a free tier, so it costs nothing to try first.
Each has a real cost: FullStory free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites; Katana limited BOM explosion and lead-time offset planning requiring manual work that should be automated
They diverge on capability: FullStory covers Session replay, Katana covers Production planning.

Where they differ

Only the attributes on which FullStory and Katana actually diverge.

Attributes where FullStory and Katana differ
Attribute	FullStory	Katana
Starting price	Free	$99/month
Pricing model	quote	Unknown
Free tier	Yes	No
Platforms	Web, Mobile	Web
Category	E-commerce	Inventory Management
Founded	2014	2015

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in FullStory

Session replay
Heatmaps
Conversion funnels
User journey mapping
Error tracking
Frustration signals
Search functionality
Custom events

Only in Katana

Production planning
Real-time inventory
BOM management
Shop floor control
Shopify
WooCommerce
QuickBooks
Xero

What people use each for

The jobs each tool is most often brought in to do.

FullStory

User experience analysisnot Katana
Bug reproductionnot Katana
Conversion optimizationnot Katana
Customer supportnot Katana
Product developmentnot Katana

Katana

Production schedulingnot FullStory
Material planningnot FullStory
Work order managementnot FullStory
Inventory optimizationnot FullStory

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

FullStory

Free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites
Personal email addresses cannot be used for signup; business email domain required
Paid plan pricing not publicly listed, requires sales contact for quotes
Free plan has no email support, only community-based assistance
Mobile app analytics requires a separate add-on purchase

Katana

Limited BOM explosion and lead-time offset planning requiring manual work that should be automated
No native invoicing capability, making it standalone without accounting system integration
Limited native integrations, with heavy reliance on Zapier for non-core tools
Slow performance with large datasets and high SKU counts

Pricing, plan by plan

FullStory

Free

FreeFree
- 1,000 sessions/month
- 14-day data retention
- Basic analytics
Business$undefined/month
- Custom sessions
- 3-month retention
- Advanced analytics
Enterprise$undefined/month
- Unlimited sessions
- Custom retention
- Advanced privacy controls

Katana

$99/month

Essential$99/month
- Core inventory management
- Production scheduling
- Stock tracking
Pro$299/month
- Shop floor control
- API access
- Advanced reporting

Which should you pick?

Choose FullStory if

You need session replay.
You want to start without paying.
You work on Web, Mobile.
You also want heatmaps.

FullStory review

Choose Katana if

You need production planning.
You also want real-time inventory.

Katana review

Questions people ask

Is FullStory or Katana better?: Neither clearly leads. FullStory starts at Free and Katana at $99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, FullStory or Katana?: FullStory has a free tier; the other does not. Paid plans start at Free for FullStory and $99/month for Katana.
Does FullStory or Katana run on more platforms?: FullStory runs on Web, Mobile. Katana runs on Web.
Can I use FullStory for free?: Yes. FullStory has a free tier, so you can try it without paying. Katana starts at $99/month.
What is FullStory best used for?: FullStory is most often used for user experience analysis, bug reproduction, conversion optimization, customer support. Of those, user experience analysis and bug reproduction are not what Katana is typically brought in for.
What can FullStory do that Katana cannot?: FullStory covers Session replay, Heatmaps, Conversion funnels, User journey mapping. Katana covers Production planning, Real-time inventory, BOM management, Shop floor control.

Answered from the vendors’ own pages

FullStory: What does FullStory's free tier include?

30,000 sessions per month, 10 user seats, 5,000 server-side events per month, 1 year of session replay retention, and 1 year of product analytics retention. Session capture pauses when you exceed the monthly limit, though existing sessions remain accessible.

Source

Katana: What is Katana's pricing structure?

Katana starts at $99/month for the Essential plan with core MRP features. The Pro plan costs $299/month and adds shop floor control and API access. Add-ons for traceability, manufacturing, and warehouse management cost extra and can reach $747-$1,095 total.

Source

FullStory: What features are excluded from the free plan?

Dashboards, configurable form privacy, Go-Live functionality, Streams, client-side rate hooks, mobile app analytics, and StoryAI are not available on the free tier. Email support is also unavailable; only community-based help is provided.

Source

Katana: Does Katana support multi-level bills of materials?

Katana has limited BOM explosion and lead-time offset planning capabilities. Complex multi-level BOMs with sub-assemblies require manual workarounds, which becomes increasingly problematic as SKU count grows.

Source

FullStory: Can I use a personal email to sign up for FullStory's free plan?

No. FullStory requires a business email domain for signup; personal email services like Gmail cannot be used for free plan registration.

Source

Katana: Can Katana integrate with my accounting software?

Katana has no native invoicing capability and limited integrations with accounting systems. It is essentially standalone and requires manual data export or Zapier integration for most accounting workflows.

Source

FullStory: How does FullStory integrate with Slack?

FullStory's Slack integration allows individual users to send noteworthy sessions to Slack channels. Advanced and Enterprise plans can configure Alerts to receive notifications in Slack when user metrics exceed defined thresholds.

Source

Katana: Does Katana have an offline mode?

No, Katana is a cloud-only solution requiring internet connectivity. There is no built-in offline mode for production floor access without internet.

Source

FullStory: What analytics platforms does FullStory integrate with?

FullStory integrates with Segment, Mixpanel, Adobe Analytics, Google Analytics, Salesforce, HubSpot, and others. These integrations allow you to attach FullStory session URLs to events in your analytics platform for cross-platform correlation.

Source

FullStory vs Katana

FullStory

Katana

The short version

Where they differ

What each one covers

Only in FullStory

Only in Katana

What people use each for

FullStory

Katana

Where each one falls short

FullStory

Katana

Pricing, plan by plan

FullStory

Katana

Which should you pick?

Choose FullStory if

Choose Katana if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on FullStory

More on Katana

Keep looking

Other head to heads