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Affiliate Marketing · head to head

Friendbuy vs Re:amaze

Friendbuy logo

Friendbuy

Affiliate Marketing

Referral and loyalty platform for DTC brands

From
$249/month
Rated
-
Full reviewWebsite
Re:amaze logo

Re:amaze

Customer Support

Customer messaging for online businesses

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Re:amaze has a free tier, so it costs nothing to try first.
  • Each has a real cost: Friendbuy no public pricing; requires sales call which makes it difficult to compare costs; Re:amaze aI resolutions are metered per plan at 5, 10 and 20 a month, with each additional resolution at $0.85
  • They diverge on capability: Friendbuy covers Referral programs, Re:amaze covers Multi-channel inbox.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Friendbuy and Re:amaze actually diverge.

Attributes where Friendbuy and Re:amaze differ
AttributeFriendbuyRe:amaze
Starting price$249/monthFree
Free tierNoYes
PlatformsWebWeb, Ios, Android
CategoryAffiliate MarketingCustomer Support
Founded20102012

Identical on both: pricing model (subscription), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Friendbuy

  • Referral programs
  • Loyalty programs
  • A/B testing
  • Fraud detection
  • Attribution tracking
  • Klaviyo
  • Attentive
  • Yotpo

Only in Re:amaze

  • Multi-channel inbox
  • Live chat
  • FAQ center
  • Chatbots
  • Automation
  • Push campaigns
  • BigCommerce
  • WooCommerce

Both cover

  • Shopify
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Friendbuy

  • affiliate marketing managementnot Re:amaze
  • Workflow automationnot Re:amaze
  • Reportingnot Re:amaze

Re:amaze

  • Customer service and support for small to mid-size teamsnot Friendbuy
  • Multi-channel communication management across email, chat, SMS, and voicenot Friendbuy

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Friendbuy

  • No public pricing; requires sales call which makes it difficult to compare costs
  • Custom pricing can be expensive, especially for additional currencies or features
  • Low level of customization makes it difficult to implement seamlessly and maintain brand consistency
  • Customer support only available via email with slow response times
  • Rewards require manual processing and approval rather than automatic distribution
  • Tracking accuracy issues where referred customers sometimes marked as existing customers

Re:amaze

  • AI resolutions are metered per plan at 5, 10 and 20 a month, with each additional resolution at $0.85
  • The flat rate Starter plan at $59 a month caps responded conversations at 500
  • SMS, voice, multiple brands and a custom domain all require the Pro plan at $49 per team member
  • Departments, custom roles, shift management and satisfaction ratings are Plus only at $69 per team member
  • The 10% saving requires annual billing

Pricing, plan by plan

Friendbuy

$249/month
  • Starter$249/month
    • Referral program
    • Basic analytics
    • Email support

Re:amaze

Free
  • Basic$29/month
    • Unlimited email inboxes, live chat, social media channels
    • Public/internal FAQ, workflow automation, chatbots
    • Basic reporting and Re:amaze AI Agent
  • Pro$49/month
    • All Basic features plus multiple brand management
    • Live visitor tracking, advanced reporting
    • SMS and voice channels, custom domain, AI Intents
  • Plus$69/month
    • All Pro features plus live screensharing (Peek)
    • Department management, staff performance reporting
    • Shifts/vacation tracking, custom roles, video calls
  • Starter$59/month
    • All Basic plan features for unlimited team members
    • Limited to 500 responded conversations monthly
    • Flat rate billing regardless of team size

Which should you pick?

Choose Friendbuy if

  • You need referral programs.
  • You also want loyalty programs.
Friendbuy review

Choose Re:amaze if

  • You need multi-channel inbox.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want live chat.
Re:amaze review

Questions people ask

Is Friendbuy or Re:amaze better?
Neither clearly leads. Friendbuy starts at $249/month and Re:amaze at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Friendbuy or Re:amaze?
Re:amaze has a free tier; the other does not. Paid plans start at $249/month for Friendbuy and Free for Re:amaze.
Does Friendbuy or Re:amaze run on more platforms?
Friendbuy runs on Web. Re:amaze runs on Web, Ios, Android.
Can I use Re:amaze for free?
Yes. Re:amaze has a free tier, so you can try it without paying. Friendbuy starts at $249/month.
What is Friendbuy best used for?
Friendbuy is most often used for affiliate marketing management, workflow automation, reporting. Of those, affiliate marketing management and workflow automation are not what Re:amaze is typically brought in for.
What can Friendbuy do that Re:amaze cannot?
Friendbuy covers Referral programs, Loyalty programs, A/B testing, Fraud detection. Re:amaze covers Multi-channel inbox, Live chat, FAQ center, Chatbots. Both handle Shopify, Web support.

Answered from the vendors’ own pages

Friendbuy: What is Friendbuy's pricing model?

Friendbuy uses custom quote-based pricing with no publicly listed rates. Starting point is approximately $3,000 annually, with costs varying based on traffic volume, features needed, and onboarding requirements. Annual contracts are required.

Source
Re:amaze: Is there a free trial for Re:amaze?

Yes, Re:amaze offers a 14-day free trial that includes all Plus plan features. No credit card is required and there are no cancellation fees.

Source
Friendbuy: Does Friendbuy offer a free trial?

Friendbuy does not offer a free trial. Prospective customers must contact sales for a demo and quote. There is no self-serve signup or trial period available.

Source
Re:amaze: How much does Re:amaze cost per team member?

Basic costs $29 per team member monthly, Pro costs $49, and Plus costs $69. An annual billing option provides 10 percent savings across all tiers.

Source
Friendbuy: Does Friendbuy offer referral and loyalty programs?

Yes. Friendbuy bundles both referral and loyalty program features together. You cannot purchase referral features alone and must pay for the complete suite.

Source
Friendbuy: What integrations does Friendbuy support?

Friendbuy integrates with major e-commerce platforms including Shopify, WooCommerce, and BigCommerce, plus marketing tools like Klaviyo, Braze, and Segment.

Source
Friendbuy: Are rewards processed automatically in Friendbuy?

Activity is tracked automatically, but rewards are processed manually, requiring administrator action to approve and distribute rewards to referrers.

Source
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