Softwr

Customer Support · head to head

8x8 Contact Center vs Friendbuy

8x8 Contact Center logo

8x8 Contact Center

Customer Support

Integrated cloud communications and contact center

From
$85/month
Rated
-
Full reviewWebsite
Friendbuy logo

Friendbuy

Affiliate Marketing

Referral and loyalty platform for DTC brands

From
$249/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: 8x8 Contact Center listed on G-Cloud 14 directly by 8x8 UK Limited (not a reseller) at £0.68 to £113.40 per user per month for 8x8 Contact Centre; Friendbuy no public pricing; requires sales call which makes it difficult to compare costs
  • They diverge on capability: 8x8 Contact Center covers Voice, Friendbuy covers Referral programs.

Where they differ

Only the attributes on which 8x8 Contact Center and Friendbuy actually diverge.

Attributes where 8x8 Contact Center and Friendbuy differ
Attribute8x8 Contact CenterFriendbuy
Starting price$85/month$249/month
PlatformsWeb, Desktop, Ios, AndroidWeb
CategoryCustomer SupportAffiliate Marketing
Founded19872010

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in 8x8 Contact Center

  • Voice
  • Digital channels
  • IVR
  • ACD
  • WFM
  • Quality management
  • Analytics
  • Salesforce

Only in Friendbuy

  • Referral programs
  • Loyalty programs
  • A/B testing
  • Fraud detection
  • Attribution tracking
  • Shopify
  • Klaviyo
  • Attentive

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

8x8 Contact Center

  • Unified communicationsnot Friendbuy
  • Contact centernot Friendbuy
  • Remote worknot Friendbuy
  • Customer supportnot Friendbuy

Friendbuy

  • affiliate marketing managementnot 8x8 Contact Center
  • Workflow automationnot 8x8 Contact Center
  • Reportingnot 8x8 Contact Center

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

8x8 Contact Center

  • Listed on G-Cloud 14 directly by 8x8 UK Limited (not a reseller) at £0.68 to £113.40 per user per month for 8x8 Contact Centre

Friendbuy

  • No public pricing; requires sales call which makes it difficult to compare costs
  • Custom pricing can be expensive, especially for additional currencies or features
  • Low level of customization makes it difficult to implement seamlessly and maintain brand consistency
  • Customer support only available via email with slow response times
  • Rewards require manual processing and approval rather than automatic distribution
  • Tracking accuracy issues where referred customers sometimes marked as existing customers

Pricing, plan by plan

8x8 Contact Center

$85/month
  • X6$85/month
    • Voice contact center
    • ACD
    • IVR
  • X7$110/month
    • X6 + Digital channels
    • Quality management
  • X8$140/month
    • X7 + WFM
    • Speech analytics
    • Advanced AI

Friendbuy

$249/month
  • Starter$249/month
    • Referral program
    • Basic analytics
    • Email support

Which should you pick?

Choose 8x8 Contact Center if

  • You need voice.
  • You work on Web, Desktop, Ios, Android.
  • You also want digital channels.
8x8 Contact Center review

Choose Friendbuy if

  • You need referral programs.
  • You also want loyalty programs.
Friendbuy review

Questions people ask

Is 8x8 Contact Center or Friendbuy better?
Neither clearly leads. 8x8 Contact Center starts at $85/month and Friendbuy at $249/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, 8x8 Contact Center or Friendbuy?
8x8 Contact Center starts at $85/month and Friendbuy at $249/month.
Does 8x8 Contact Center or Friendbuy run on more platforms?
8x8 Contact Center runs on Web, Desktop, Ios, Android. Friendbuy runs on Web.
What is 8x8 Contact Center best used for?
8x8 Contact Center is most often used for unified communications, contact center, remote work, customer support. Of those, unified communications and contact center are not what Friendbuy is typically brought in for.
What can 8x8 Contact Center do that Friendbuy cannot?
8x8 Contact Center covers Voice, Digital channels, IVR, ACD. Friendbuy covers Referral programs, Loyalty programs, A/B testing, Fraud detection. Both handle Web support.

Answered from the vendors’ own pages

Friendbuy: What is Friendbuy's pricing model?

Friendbuy uses custom quote-based pricing with no publicly listed rates. Starting point is approximately $3,000 annually, with costs varying based on traffic volume, features needed, and onboarding requirements. Annual contracts are required.

Source
Friendbuy: Does Friendbuy offer a free trial?

Friendbuy does not offer a free trial. Prospective customers must contact sales for a demo and quote. There is no self-serve signup or trial period available.

Source
Friendbuy: Does Friendbuy offer referral and loyalty programs?

Yes. Friendbuy bundles both referral and loyalty program features together. You cannot purchase referral features alone and must pay for the complete suite.

Source
Friendbuy: What integrations does Friendbuy support?

Friendbuy integrates with major e-commerce platforms including Shopify, WooCommerce, and BigCommerce, plus marketing tools like Klaviyo, Braze, and Segment.

Source
Friendbuy: Are rewards processed automatically in Friendbuy?

Activity is tracked automatically, but rewards are processed manually, requiring administrator action to approve and distribute rewards to referrers.

Source
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