Surveys · head to head
Device Magic vs Unbounce

Device Magic
Surveys
Offline mobile forms for field crews, quote-only with a three user minimum, now under GoCanvas
- From
- On request
- Free plan
- No

Unbounce
Marketing
Landing page platform with AI-powered conversion optimisation.
- From
- Free
- Free plan
- Yes
The short version
- Only Unbounce has a free tier, so it costs nothing to try first.
- Each has a real cost: Device Magic neither plan publishes a price and both carry a three user minimum billed annually, so a two-person business cannot buy it at all and a small firm cannot benchmark the quote against published competitors; Unbounce starter tier severely limited to 5 pages and 500 monthly visitors; inadequate for most marketing campaigns
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which Device Magic and Unbounce actually diverge.
| Attribute | Device Magic | Unbounce |
|---|---|---|
| Starting price | On request | Free |
| Pricing model | quote | subscription |
| Free tier | No | Yes |
| Platforms | iOS, Android, Web | Web, API |
| Category | Surveys | Marketing |
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Device Magic
- Fully offline capture
- Formatted PDF output
- Destinations
- Dispatch and scheduling
- Resource data
- Conditional logic
- White labelling
Only in Unbounce
Nothing recorded that Device Magic does not also cover.
What people use each for
The jobs each tool is most often brought in to do.
Device Magic
- A mechanical contractor whose service certificates must reach the customer as a specific PDF layout immediately after the visitnot Unbounce
- An inspection crew working in basements and rural sites where there is no signal for most of the working daynot Unbounce
- A utility that needs the day's jobs dispatched to named engineers with the right form attached to each onenot Unbounce
- A business replacing carbon-copy job sheets where the office currently re-keys every sheet into an accounting systemnot Unbounce
Unbounce
- Marketing agencies and freelancers running multiple client campaignsnot Device Magic
- SaaS companies optimising landing pages for customer acquisitionnot Device Magic
- E-commerce businesses testing product landing pages and promotional campaignsnot Device Magic
- B2B marketers building dedicated pages for specific customer segmentsnot Device Magic
- Product teams using A/B testing to improve conversion rates without design resourcesnot Device Magic
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Device Magic
- Neither plan publishes a price and both carry a three user minimum billed annually, so a two-person business cannot buy it at all and a small firm cannot benchmark the quote against published competitors
- Device Magic is now part of GoCanvas, which sells an overlapping mobile forms product, so buyers should ask directly about long-term investment in Device Magic before signing a multi-year term
- Per user per month pricing means seasonal and occasional field staff consume full seats, and businesses with a large casual crew pay for licences that are used a few weeks a year
- It captures and delivers data but does not manage the work itself, so there is no job costing, no scheduling depth and no invoicing, and it usually sits alongside a field service management system rather than replacing one
- PDF layout control is the main reason to buy it and is also the most fiddly part of the product; complex certificate layouts take real configuration effort and are not something a field supervisor will maintain
Unbounce
- Starter tier severely limited to 5 pages and 500 monthly visitors; inadequate for most marketing campaigns
- All tiers have monthly visitor caps; campaigns exceeding thresholds require upgrading to higher-priced plans
- Optimize tier ($249/mo) capped at 50,000 monthly visitors; campaigns beyond this require custom Concierge pricing
- AI copywriting and advanced optimisation features not explicitly detailed in lower tiers
- Full customisation beyond templates requires adding custom JavaScript, CSS and HTML
- FIPS 140-2 or advanced security features not documented as available
Pricing, plan by plan
Device Magic
On request- Max$undefined/month
- Per user per month, billed annually
- Three user minimum
- Unlimited forms and submissions
- Enterprise$undefined/month
- Per user per month, billed annually
- Three user minimum
- Everything in Max
Unbounce
Free- Starter$29/month ($22 annually)
- 5 pages
- 500 monthly visitors
- 1 user
- Build$99/month ($74 annually)
- Unlimited pages
- 20,000 monthly visitors
- 1 user
- Experiment$149/month ($112 annually)
- Unlimited pages
- 30,000 monthly visitors
- 3 users
- Optimize$249/month ($187 annually)
- Unlimited pages
- 50,000 monthly visitors
- 5 users
Which should you pick?
Choose Device Magic if
- You need fully offline capture.
- You work on iOS, Android, Web.
- You also want formatted pdf output.
Questions people ask
- Is Device Magic or Unbounce better?
- Neither clearly leads. Device Magic starts at On request and Unbounce at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Device Magic or Unbounce?
- Unbounce has a free tier; the other does not. Paid plans start at On request for Device Magic and Free for Unbounce.
- Does Device Magic or Unbounce run on more platforms?
- Device Magic runs on iOS, Android, Web. Unbounce runs on Web, API.
- Can I use Unbounce for free?
- Yes. Unbounce has a free tier, so you can try it without paying. Device Magic starts at On request.
- What is Device Magic best used for?
- Device Magic is most often used for a mechanical contractor whose service certificates must reach the customer as a specific pdf layout immediately after the visit, an inspection crew working in basements and rural sites where there is no signal for most of the working day, a utility that needs the day's jobs dispatched to named engineers with the right form attached to each one, a business replacing carbon-copy job sheets where the office currently re-keys every sheet into an accounting system. Of those, a mechanical contractor whose service certificates must reach the customer as a specific pdf layout immediately after the visit and an inspection crew working in basements and rural sites where there is no signal for most of the working day are not what Unbounce is typically brought in for.
- What can Device Magic do that Unbounce cannot?
- Device Magic covers Fully offline capture, Formatted PDF output, Destinations, Dispatch and scheduling.
Answered from the vendors’ own pages
Device Magic: What does Device Magic cost?
It does not publish prices. Both the Max and Enterprise plans are per user per month billed annually with a three user minimum, and you get a figure from sales.
Unbounce: Does Unbounce include A/B testing?
Yes. All paid plans include A/B testing capabilities. The one-click testing tool is designed for marketers without requiring technical or design support.
SourceDevice Magic: Who owns Device Magic?
It is part of GoCanvas, which also sells a competing mobile forms product.
Unbounce: What is Smart Traffic?
Smart Traffic is AI-powered optimisation that automatically routes visitors to their best-matching landing page variant. The feature delivers claimed average conversion improvements of 30%.
SourceDevice Magic: Does it work with no signal?
Yes, that is the main use case. Forms and reference data are held on the device and submissions sync when connectivity returns.
Unbounce: Is there a free trial?
Yes. Unbounce offers a free 14-day trial with no credit card required.
SourceDevice Magic: Is there a submission limit?
No. Both plans list unlimited forms, unlimited submissions and unlimited lifetime data storage, so the cost variable is seats.
Related pages
More on Device Magic
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