Is Crazy Egg or Unbounce better?

Neither clearly leads. Crazy Egg starts at $29/month and Unbounce at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Crazy Egg or Unbounce?

Unbounce has a free tier; the other does not. Paid plans start at $29/month for Crazy Egg and Free for Unbounce.

Does Crazy Egg or Unbounce run on more platforms?

Both run on Web, API, so platform support will not decide this one for you.

Can I use Unbounce for free?

Yes. Unbounce has a free tier, so you can try it without paying. Crazy Egg starts at $29/month.

What is Crazy Egg best used for?

Crazy Egg is most often used for click, scroll and move heatmaps on a page, session recordings to see where visitors struggle, a/b testing page variants, snapshot reports comparing behaviour over time. Of those, click, scroll and move heatmaps on a page and session recordings to see where visitors struggle are not what Unbounce is typically brought in for.

What can Crazy Egg do that Unbounce cannot?

Crazy Egg covers Heatmaps, Scrollmaps, Confetti Reports, A/B Testing.

Marketing · head to head

Crazy Egg vs Unbounce

Crazy Egg

Marketing

Website optimization with heatmaps

From: $29/month
Rated: -

Full review Website

Unbounce

Marketing

Landing page platform with AI-powered conversion optimisation.

From: Free
Rated: -

Full review Website

The short version

Only Unbounce has a free tier, so it costs nothing to try first.
Each has a real cost: Crazy Egg the Starter plan at $29 a month covers 5,000 pageviews and 50 snapshots, which a modest site exhausts quickly; Unbounce starter tier severely limited to 5 pages and 500 monthly visitors; inadequate for most marketing campaigns
Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Crazy Egg and Unbounce actually diverge.

Attributes where Crazy Egg and Unbounce differ
Attribute	Crazy Egg	Unbounce
Starting price	$29/month	Free
Pricing model	Unknown	subscription
Free tier	No	Yes
Founded	2006	Unknown

Identical on both: platforms (Web, API), user rating (Not yet rated), category (Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Crazy Egg

Heatmaps
Scrollmaps
Confetti Reports
A/B Testing
Session Recordings
Google Analytics
Shopify
WordPress

Only in Unbounce

Nothing recorded that Crazy Egg does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Crazy Egg

Click, scroll and move heatmaps on a pagenot Unbounce
Session recordings to see where visitors strugglenot Unbounce
A/B testing page variantsnot Unbounce
Snapshot reports comparing behaviour over timenot Unbounce

Unbounce

Marketing agencies and freelancers running multiple client campaignsnot Crazy Egg
SaaS companies optimising landing pages for customer acquisitionnot Crazy Egg
E-commerce businesses testing product landing pages and promotional campaignsnot Crazy Egg
B2B marketers building dedicated pages for specific customer segmentsnot Crazy Egg
Product teams using A/B testing to improve conversion rates without design resourcesnot Crazy Egg

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Crazy Egg

The Starter plan at $29 a month covers 5,000 pageviews and 50 snapshots, which a modest site exhausts quickly
All plans are billed annually rather than monthly
There is no free tier, only a trial
Reaching 500,000 pageviews means the Pro plan at $249 a month

Unbounce

Starter tier severely limited to 5 pages and 500 monthly visitors; inadequate for most marketing campaigns
All tiers have monthly visitor caps; campaigns exceeding thresholds require upgrading to higher-priced plans
Optimize tier ($249/mo) capped at 50,000 monthly visitors; campaigns beyond this require custom Concierge pricing
AI copywriting and advanced optimisation features not explicitly detailed in lower tiers
Full customisation beyond templates requires adding custom JavaScript, CSS and HTML
FIPS 140-2 or advanced security features not documented as available

Pricing, plan by plan

Crazy Egg

$29/month

No published plan breakdown. See the Crazy Egg review.

Unbounce

Free

Starter$29/month ($22 annually)
- 5 pages
- 500 monthly visitors
- 1 user
Build$99/month ($74 annually)
- Unlimited pages
- 20,000 monthly visitors
- 1 user
Experiment$149/month ($112 annually)
- Unlimited pages
- 30,000 monthly visitors
- 3 users
Optimize$249/month ($187 annually)
- Unlimited pages
- 50,000 monthly visitors
- 5 users

Which should you pick?

Choose Crazy Egg if

You need heatmaps.
You work on Web, API.
You also want scrollmaps.

Crazy Egg review

Choose Unbounce if

You want to start without paying.
You work on Web, API.

Unbounce review

Questions people ask

Is Crazy Egg or Unbounce better?: Neither clearly leads. Crazy Egg starts at $29/month and Unbounce at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Crazy Egg or Unbounce?: Unbounce has a free tier; the other does not. Paid plans start at $29/month for Crazy Egg and Free for Unbounce.
Does Crazy Egg or Unbounce run on more platforms?: Both run on Web, API, so platform support will not decide this one for you.
Can I use Unbounce for free?: Yes. Unbounce has a free tier, so you can try it without paying. Crazy Egg starts at $29/month.
What is Crazy Egg best used for?: Crazy Egg is most often used for click, scroll and move heatmaps on a page, session recordings to see where visitors struggle, a/b testing page variants, snapshot reports comparing behaviour over time. Of those, click, scroll and move heatmaps on a page and session recordings to see where visitors struggle are not what Unbounce is typically brought in for.
What can Crazy Egg do that Unbounce cannot?: Crazy Egg covers Heatmaps, Scrollmaps, Confetti Reports, A/B Testing.

Answered from the vendors’ own pages

Crazy Egg: How is Crazy Egg priced?

Crazy Egg starts at $29/month for 5,000 tracked pageviews and 50 recordings. Pricing scales to $599/month for Enterprise tier. A/B testing available from $99 plan up. Annual billing required with no monthly option. 30-day free trial available.

Source

Unbounce: Does Unbounce include A/B testing?

Yes. All paid plans include A/B testing capabilities. The one-click testing tool is designed for marketers without requiring technical or design support.

Source

Crazy Egg: What features does Crazy Egg include?

Crazy Egg provides heatmaps showing user clicks and scrolls, session recordings, A/B testing from the Plus tier up, and unlimited domains and team members across all plans.

Source

Unbounce: What is Smart Traffic?

Smart Traffic is AI-powered optimisation that automatically routes visitors to their best-matching landing page variant. The feature delivers claimed average conversion improvements of 30%.

Source

Crazy Egg: Does Crazy Egg offer a free trial?

Yes, Crazy Egg offers a 30-day free trial for all new users to test heatmaps and session recordings before committing to a paid plan.

Source

Unbounce: Is there a free trial?

Yes. Unbounce offers a free 14-day trial with no credit card required.

Source

Crazy Egg vs Unbounce

Crazy Egg

Unbounce

The short version

Where they differ

What each one covers

Only in Crazy Egg

Only in Unbounce

What people use each for

Crazy Egg

Unbounce

Where each one falls short

Crazy Egg

Unbounce

Pricing, plan by plan

Crazy Egg

Unbounce

Which should you pick?

Choose Crazy Egg if

Choose Unbounce if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Crazy Egg

More on Unbounce

Keep looking

Other head to heads