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Logging · head to head

CloudWatch vs Rootly

CloudWatch logo

CloudWatch

Logging

AWS Monitoring and Observability

From
Free
Rated
-
Full reviewWebsite
Rootly logo

Rootly

Logging

AI-native incident management with automation, on-call, and root cause analysis

From
$20/user-month
Rated
-
Full reviewWebsite

The short version

  • Only CloudWatch has a free tier, so it costs nothing to try first.
  • Each has a real cost: CloudWatch the free tier covers 5 GB of log ingestion and 10 custom metrics a month, after which log ingestion is $0.50 per GB from 5 to 30 GB; Rootly pricing higher than some competitors for basic features
  • They diverge on capability: CloudWatch covers Metrics collection, Rootly covers AI SRE automation.

Where they differ

Only the attributes on which CloudWatch and Rootly actually diverge.

Attributes where CloudWatch and Rootly differ
AttributeCloudWatchRootly
Starting priceFree$20/user-month
Pricing modelusage-basedsubscription
Free tierYesNo
PlatformsWeb, ApiWeb, Mobile, Slack, Microsoft Teams
Founded20062020

Identical on both: user rating (Not yet rated), category (Logging).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in CloudWatch

  • Metrics collection
  • Log aggregation
  • Dashboards
  • Alarms and notifications
  • API
  • Webhooks
  • REST
  • Web support

Only in Rootly

  • AI SRE automation
  • Alert routing
  • On-call management
  • Incident response
  • Call routing
  • AI meeting bot
  • Status pages

What people use each for

The jobs each tool is most often brought in to do.

CloudWatch

  • Metrics and log collection for AWS workloadsnot Rootly
  • Alarming on thresholds across AWS servicesnot Rootly
  • Querying logs with Logs Insightsnot Rootly
  • Live tailing logs during an incidentnot Rootly
  • Distributed tracing alongside X-Raynot Rootly

Rootly

  • Automate on-call and incident response workflowsnot CloudWatch
  • Run root cause analysis with AI assistancenot CloudWatch
  • Track and improve Mean Time to Mitigation (MTTR)not CloudWatch
  • Coordinate response across distributed teamsnot CloudWatch
  • Learn from post-incident retrospectivesnot CloudWatch

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

CloudWatch

  • The free tier covers 5 GB of log ingestion and 10 custom metrics a month, after which log ingestion is $0.50 per GB from 5 to 30 GB
  • Custom metrics are $0.30 each for the first 10,000, so instrumenting broadly gets expensive before volume discounts apply
  • Each custom dashboard beyond the free three is $3 a month
  • Alarms are billed at $0.10 per alarm metric a month, with high-resolution alarms costing more
  • Log storage beyond the free 5 GB is $0.03 per GB per month on top of the ingestion charge

Rootly

  • Pricing higher than some competitors for basic features
  • AI SRE features require separate contact-sales engagement
  • Learning curve for advanced automation features
  • Per-user pricing increases costs as team grows

Pricing, plan by plan

CloudWatch

Free
  • Pay-as-you-goFree
    • Logs ingestion: $0.50/GB (first 5GB free), down to $0.05/GB at scale
    • Logs storage: $0.03/GB/month
    • Live Tail: $0.01/minute after 1,800 free minutes
  • Free tierFree
    • 5GB logs ingestion per month
    • 10 custom metrics
    • 3 custom dashboards

Rootly

$20/user-month
  • Incident Response Essentials$20/user-month
    • Response with Slack integration
    • @Rootly AI Chat
    • AI Similar Incidents detection
  • Incident Response Enterprise$undefined/custom
    • All Essentials features
    • Custom forms and incident types
    • Private incidents
  • On-Call Essentials$20/user-month
    • Alert grouping and routing
    • Live call routing (1 phone number)
    • Schedules and escalation policies
  • On-Call Enterprise$undefined/custom
    • All Essentials features
    • 5 phone numbers for call routing
    • Unlimited schedules

Which should you pick?

Choose CloudWatch if

  • You need metrics collection.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want log aggregation.
CloudWatch review

Choose Rootly if

  • You need ai sre automation.
  • You work on Web, Mobile, Slack, Microsoft Teams.
  • You also want alert routing.
Rootly review

Questions people ask

Is CloudWatch or Rootly better?
Neither clearly leads. CloudWatch starts at Free and Rootly at $20/user-month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, CloudWatch or Rootly?
CloudWatch has a free tier; the other does not. Paid plans start at Free for CloudWatch and $20/user-month for Rootly.
Does CloudWatch or Rootly run on more platforms?
CloudWatch runs on Web, Api. Rootly runs on Web, Mobile, Slack, Microsoft Teams.
Can I use CloudWatch for free?
Yes. CloudWatch has a free tier, so you can try it without paying. Rootly starts at $20/user-month.
What is CloudWatch best used for?
CloudWatch is most often used for metrics and log collection for aws workloads, alarming on thresholds across aws services, querying logs with logs insights, live tailing logs during an incident. Of those, metrics and log collection for aws workloads and alarming on thresholds across aws services are not what Rootly is typically brought in for.
What can CloudWatch do that Rootly cannot?
CloudWatch covers Metrics collection, Log aggregation, Dashboards, Alarms and notifications. Rootly covers AI SRE automation, Alert routing, On-call management, Incident response.

Answered from the vendors’ own pages

CloudWatch: How much does Amazon CloudWatch cost?

CloudWatch uses pay-as-you-go pricing with no upfront commitment. Logs ingestion costs $0.50/GB (first 5GB free), logs storage is $0.03/GB/month, custom metrics cost $0.30/metric/month (first 10,000), custom dashboards are $3/month, and standard alarms are $0.10/metric/month.

Source
Rootly: How much does Rootly cost?

Rootly charges $20/user/month for both Incident Response and On-Call Essentials plans. Enterprise plans require contacting sales. Startups under 100 employees with less than $50M raised get up to 50% discount.

Source
CloudWatch: Does CloudWatch offer a free tier?

Yes, CloudWatch free tier includes 5GB logs ingestion, 10 custom metrics, 3 custom dashboards, and 10 alarm metrics per month at no charge. Usage beyond these limits incurs pay-as-you-go fees.

Source
Rootly: What is Rootly AI SRE?

AI SRE is an advanced feature that provides automated root cause analysis, alert correlation with system changes, impact analysis, and remediation suggestions. Pricing requires contact with sales.

Source
CloudWatch: What are CloudWatch's pricing tiers for high-volume usage?

CloudWatch offers tiered pricing with volume discounts: logs ingestion starts at $0.50/GB and decreases to $0.05/GB at higher volumes; custom metrics start at $0.30/metric/month and decline to $0.05 at higher volumes; Application Signals cost $1.50 per million traces initially, declining to $0.30.

Source
Rootly: Does Rootly integrate with Slack?

Yes, Rootly natively integrates with Slack for incident response workflows, allowing teams to manage incidents directly in Slack.

Source
Rootly: Are there discounts for small companies?

Yes, startups under 100 employees or less than 25 employees can get special pricing up to 50% discount. Contact Rootly sales for details.

Source
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