Softwr

Accounting & Finance · head to head

Carta vs FreeAgent

Carta logo

Carta

Accounting & Finance

Equity management & valuations

From
$29/month
Rated
-
F

FreeAgent

Accounting & Finance

Accounting software for small businesses and freelancers

From
On request
Rated
-

The short version

  • Each has a real cost: Carta free plan eligibility as captured 19 January 2024 was capped at companies with fewer than 25 stakeholders and less than $1M raised in funding; FreeAgent priced in GBP from around £10 to £13.75 per month, and the software is built around UK tax rules (VAT, Self Assessment) rather than other jurisdictions

Where they differ

Only the attributes on which Carta and FreeAgent actually diverge.

Attributes where Carta and FreeAgent differ
AttributeCartaFreeAgent
Starting price$29/monthOn request
PlatformsWeb, Ios, AndroidWeb
Founded2012Unknown

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Accounting & Finance).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Carta

  • Cap table management
  • 409A valuations
  • Equity plans
  • Investor reporting
  • Fund administration
  • QuickBooks
  • Gusto
  • Slack

Only in FreeAgent

Nothing recorded that Carta does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Carta

  • Equity managementnot FreeAgent
  • 409A valuationsnot FreeAgent
  • Fund administrationnot FreeAgent

FreeAgent

No use cases recorded yet. See the FreeAgent review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Carta

  • Free plan eligibility as captured 19 January 2024 was capped at companies with fewer than 25 stakeholders and less than $1M raised in funding

FreeAgent

  • Priced in GBP from around £10 to £13.75 per month, and the software is built around UK tax rules (VAT, Self Assessment) rather than other jurisdictions

Pricing, plan by plan

Carta

$29/month
  • LaunchFree
    • Cap table
    • Stakeholder management
  • Seed$360/year
    • 409A valuations
    • Option exercising
    • Scenarios

FreeAgent

On request

No published plan breakdown. See the FreeAgent review.

Which should you pick?

Choose Carta if

  • You need cap table management.
  • You work on Web, Ios, Android.
  • You also want 409a valuations.

Choose FreeAgent if

Nothing in the data separates FreeAgent from Carta on the points above - pick on price and on how each one feels to use.

Questions people ask

Is Carta or FreeAgent better?
Neither clearly leads. Carta starts at $29/month and FreeAgent at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Carta or FreeAgent?
Carta starts at $29/month and FreeAgent at On request.
Does Carta or FreeAgent run on more platforms?
Carta runs on Web, Ios, Android. FreeAgent runs on Web.
What is Carta best used for?
Carta is most often used for equity management, 409a valuations, fund administration. Of those, equity management and 409a valuations are not what FreeAgent is typically brought in for.
What can Carta do that FreeAgent cannot?
Carta covers Cap table management, 409A valuations, Equity plans, Investor reporting.

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