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Software · head to head

Boulevard vs Dixa

Boulevard logo

Boulevard

Software

Client experience platform for salons

From
$175/month
Rated
-
Full reviewWebsite
Dixa logo

Dixa

Software

Customer friendship platform

From
$39/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Boulevard pricing is charged per location, so a multi site business pays the full plan fee for each site; Dixa entry pricing is 89 EUR per agent per month, which is high against comparable help desks
  • They diverge on capability: Boulevard covers Intelligent scheduling, Dixa covers Unified inbox.

Where they differ

Only the attributes on which Boulevard and Dixa actually diverge.

Attributes where Boulevard and Dixa differ
AttributeBoulevardDixa
Starting price$175/month$39/month
PlatformsWeb, Ios, Android, ApiWeb, Ios, Android
Founded20162015

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Boulevard

  • Intelligent scheduling
  • Client profiles
  • Point of sale
  • Inventory management
  • Staff management
  • Gift cards & packages
  • Two-way messaging
  • Business analytics

Only in Dixa

  • Unified inbox
  • Smart routing
  • Native phone
  • Live chat
  • Real-time analytics
  • Agent workspace
  • Shopify
  • Salesforce

Both cover

  • SOC2
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Boulevard

  • Appointment booking and client management for salons, spas and medspasnot Dixa
  • Running point of sale and card payments alongside schedulingnot Dixa
  • Automated client messaging, intake forms and marketing campaignsnot Dixa

Dixa

  • Omnichannel customer service across phone, email, chat and socialnot Boulevard
  • Routing conversations to agents by skill and customer datanot Boulevard

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Boulevard

  • Pricing is charged per location, so a multi site business pays the full plan fee for each site
  • The Essentials plan caps the business at 5 professionals; unlimited professionals require the Premier plan
  • Text and email allowances are metered per plan, with email blasts charged at $0.01 each beyond the plan allocation
  • Forms cost from $65 per month per location unless you are on the top Prestige plan
  • QuickBooks integration is an add on at $45 per month per location
  • ePrescribe is $45 per prescriber on top of the plan
  • Enterprise pricing is by consultation with no published rate

Dixa

  • Entry pricing is 89 EUR per agent per month, which is high against comparable help desks
  • The AI agent is billed separately at 0.35 EUR per conversation on top of the seat price
  • Skills based routing and advanced automations require the Ultimate plan at 139 EUR per agent
  • SSO, custom user roles and auto redaction are Prime only at 179 EUR per agent
  • There is no self serve trial, and the vendor states every rollout is guided
  • Quality assurance and the AI co pilot are paid add ons on every tier

Pricing, plan by plan

Boulevard

$175/month
  • Essential$175/month
    • Appointment booking
    • Client management
    • Point of sale
  • Premier$325/month
    • Everything in Essential
    • Advanced booking
    • Marketing tools
  • Prestige$undefined/month
    • Everything in Premier
    • Multi-location
    • API access

Dixa

$39/month
  • Essential$39/month
    • 3 channels
    • Basic routing
    • Agent workspace
  • Growth$89/month
    • All channels
    • Advanced routing
    • IVR
  • Ultimate$139/month
    • Everything in Growth
    • Workforce management
    • Quality assurance

Which should you pick?

Choose Boulevard if

  • You need intelligent scheduling.
  • You work on Web, Ios, Android, Api.
  • You also want client profiles.
Boulevard review

Choose Dixa if

  • You need unified inbox.
  • You work on Web, Ios, Android.
  • You also want smart routing.
Dixa review

Questions people ask

Is Boulevard or Dixa better?
Neither clearly leads. Boulevard starts at $175/month and Dixa at $39/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Boulevard or Dixa?
Boulevard starts at $175/month and Dixa at $39/month.
Does Boulevard or Dixa run on more platforms?
Boulevard runs on Web, Ios, Android, Api. Dixa runs on Web, Ios, Android.
What is Boulevard best used for?
Boulevard is most often used for appointment booking and client management for salons, spas and medspas, running point of sale and card payments alongside scheduling, automated client messaging, intake forms and marketing campaigns. Of those, appointment booking and client management for salons, spas and medspas and running point of sale and card payments alongside scheduling are not what Dixa is typically brought in for.
What can Boulevard do that Dixa cannot?
Boulevard covers Intelligent scheduling, Client profiles, Point of sale, Inventory management. Dixa covers Unified inbox, Smart routing, Native phone, Live chat. Both handle SOC2, Web support.
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