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Software · head to head

Boulevard vs Front

Boulevard logo

Boulevard

Software

Client experience platform for salons

From
$175/month
Rated
-
Front logo

Front

Software

Where teams collaborate on customer communication

From
$25/month per seat
Rated
-

The short version

  • Each has a real cost: Boulevard pricing is charged per location, so a multi site business pays the full plan fee for each site; Front starter tier limited to single-channel support; omnichannel support requires Professional tier
  • They diverge on capability: Boulevard covers Intelligent scheduling, Front covers Shared inbox.

Where they differ

Only the attributes on which Boulevard and Front actually diverge.

Attributes where Boulevard and Front differ
AttributeBoulevardFront
Starting price$175/month$25/month per seat
PlatformsWeb, Ios, Android, ApiCloud-based SaaS
Founded20162013

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Boulevard

  • Intelligent scheduling
  • Client profiles
  • Point of sale
  • Inventory management
  • Staff management
  • Gift cards & packages
  • Two-way messaging
  • Business analytics

Only in Front

  • Shared inbox
  • Email collaboration
  • Omnichannel messaging
  • Analytics
  • Workflows
  • Integrations
  • Salesforce
  • HubSpot

Both cover

  • SOC2
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Boulevard

  • Appointment booking and client management for salons, spas and medspasnot Front
  • Running point of sale and card payments alongside schedulingnot Front
  • Automated client messaging, intake forms and marketing campaignsnot Front

Front

  • Multi-team customer support across email, chat, SMS channelsnot Boulevard
  • Enterprises using AI to resolve complex multi-step customer requestsnot Boulevard

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Boulevard

  • Pricing is charged per location, so a multi site business pays the full plan fee for each site
  • The Essentials plan caps the business at 5 professionals; unlimited professionals require the Premier plan
  • Text and email allowances are metered per plan, with email blasts charged at $0.01 each beyond the plan allocation
  • Forms cost from $65 per month per location unless you are on the top Prestige plan
  • QuickBooks integration is an add on at $45 per month per location
  • ePrescribe is $45 per prescriber on top of the plan
  • Enterprise pricing is by consultation with no published rate

Front

  • Starter tier limited to single-channel support; omnichannel support requires Professional tier
  • AI Copilot, Smart QA, and Smart CSAT are included only in Enterprise tier ($105/seat/month); available as add-ons at higher cost in lower tiers
  • Starter tier limited to 10 automation rules; Professional tier allows 20; unlimited rules only in Enterprise
  • Advanced analytics excluded from Starter tier

Pricing, plan by plan

Boulevard

$175/month
  • Essential$175/month
    • Appointment booking
    • Client management
    • Point of sale
  • Premier$325/month
    • Everything in Essential
    • Advanced booking
    • Marketing tools
  • Prestige$undefined/month
    • Everything in Premier
    • Multi-location
    • API access

Front

$25/month per seat

No published plan breakdown. See the Front review.

Which should you pick?

Choose Boulevard if

  • You need intelligent scheduling.
  • You work on Web, Ios, Android, Api.
  • You also want client profiles.

Choose Front if

  • You need shared inbox.
  • You work on Cloud-based SaaS.
  • You also want email collaboration.

Questions people ask

Is Boulevard or Front better?
Neither clearly leads. Boulevard starts at $175/month and Front at $25/month per seat, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Boulevard or Front?
Boulevard starts at $175/month and Front at $25/month per seat.
Does Boulevard or Front run on more platforms?
Boulevard runs on Web, Ios, Android, Api. Front runs on Cloud-based SaaS.
What is Boulevard best used for?
Boulevard is most often used for appointment booking and client management for salons, spas and medspas, running point of sale and card payments alongside scheduling, automated client messaging, intake forms and marketing campaigns. Of those, appointment booking and client management for salons, spas and medspas and running point of sale and card payments alongside scheduling are not what Front is typically brought in for.
What can Boulevard do that Front cannot?
Boulevard covers Intelligent scheduling, Client profiles, Point of sale, Inventory management. Front covers Shared inbox, Email collaboration, Omnichannel messaging, Analytics. Both handle SOC2, Web support.

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