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Backup · head to head

AvePoint Cloud Backup vs Rewind

AvePoint Cloud Backup logo

AvePoint Cloud Backup

Backup

Microsoft 365, Dynamics and Salesforce backup from a long-standing Microsoft partner

From
On request
Rated
-
Rewind logo

Rewind

Backup

SaaS backup for cloud business applications

From
$29/month
Rated
-

The short version

  • Each has a real cost: AvePoint Cloud Backup no pricing is published, so the per-user cost has to be established through sales, and it varies with data volume rather than being a flat seat rate.; Rewind cannot back up all QuickBooks Online data due to API limitations, excluding company info, exchange rates, and payroll data
  • They diverge on capability: AvePoint Cloud Backup covers Microsoft 365 backup, Rewind covers Automated backup.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which AvePoint Cloud Backup and Rewind actually diverge.

Attributes where AvePoint Cloud Backup and Rewind differ
AttributeAvePoint Cloud BackupRewind
Starting priceOn request$29/month
Pricing modelquoteUnknown
FoundedUnknown2015

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated), category (Backup).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AvePoint Cloud Backup

  • Microsoft 365 backup
  • Granular restore
  • Entra ID backup
  • Salesforce and Dynamics backup
  • Bring your own storage
  • Multiple daily backups
  • Governance portfolio

Only in Rewind

  • Automated backup
  • One-click restore
  • Version comparison
  • Continuous protection
  • Bulk restore
  • Activity monitoring
  • Shopify
  • BigCommerce

What people use each for

The jobs each tool is most often brought in to do.

AvePoint Cloud Backup

  • A tenant consolidation after an acquisition where backup, migration and governance are needed against the same Microsoft 365 estatenot Rewind
  • An organisation that has discovered Microsoft 365 native retention does not restore a deleted SharePoint site after the recycle bin windownot Rewind
  • Backing up Entra ID configuration so an accidental conditional access or group change can be reversednot Rewind
  • A regulated organisation that must hold backup data in its own storage account under its own encryption keysnot Rewind

Rewind

  • Data protectionnot AvePoint Cloud Backup
  • Disaster recoverynot AvePoint Cloud Backup
  • Business continuitynot AvePoint Cloud Backup
  • Ransomware protectionnot AvePoint Cloud Backup
  • Compliancenot AvePoint Cloud Backup

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AvePoint Cloud Backup

  • No pricing is published, so the per-user cost has to be established through sales, and it varies with data volume rather than being a flat seat rate.
  • Whether AvePoint or your organisation holds the storage account and encryption keys is a configuration decision that is expensive to reverse later, and buyers often accept the vendor-managed default without considering it.
  • Per-user pricing means organisations with many low-activity accounts, such as education institutions with dormant student mailboxes, pay for seats with almost no data.
  • Restore of very large SharePoint sites and Teams structures is slow and API-throttled by Microsoft rather than by the product, so recovery time objectives set on paper often cannot be met in practice.
  • The breadth of the AvePoint portfolio means sales conversations quickly widen into governance and migration products, and buyers who wanted only backup should expect to defend that scope.

Rewind

  • Cannot back up all QuickBooks Online data due to API limitations, excluding company info, exchange rates, and payroll data
  • Backup restore speed is slow for large datasets, causing significant delays during critical recovery situations
  • Cannot back up Shopify inventory tracking quantities, weight, measurement, or cost per item

Pricing, plan by plan

AvePoint Cloud Backup

On request
  • AvePoint Cloud Backup$undefined/year
    • Priced per user, with variation by protected data volume
    • AvePoint-managed or bring your own storage
    • Microsoft 365, Entra ID, Dynamics, Salesforce and Google Workspace

Rewind

$29/month

No published plan breakdown. See the Rewind review.

Which should you pick?

Choose AvePoint Cloud Backup if

  • You need microsoft 365 backup.
  • You also want granular restore.

Choose Rewind if

  • You need automated backup.
  • You also want one-click restore.

Questions people ask

Is AvePoint Cloud Backup or Rewind better?
Neither clearly leads. AvePoint Cloud Backup starts at On request and Rewind at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AvePoint Cloud Backup or Rewind?
AvePoint Cloud Backup starts at On request and Rewind at $29/month.
Does AvePoint Cloud Backup or Rewind run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is AvePoint Cloud Backup best used for?
AvePoint Cloud Backup is most often used for a tenant consolidation after an acquisition where backup, migration and governance are needed against the same microsoft 365 estate, an organisation that has discovered microsoft 365 native retention does not restore a deleted sharepoint site after the recycle bin window, backing up entra id configuration so an accidental conditional access or group change can be reversed, a regulated organisation that must hold backup data in its own storage account under its own encryption keys. Of those, a tenant consolidation after an acquisition where backup, migration and governance are needed against the same microsoft 365 estate and an organisation that has discovered microsoft 365 native retention does not restore a deleted sharepoint site after the recycle bin window are not what Rewind is typically brought in for.
What can AvePoint Cloud Backup do that Rewind cannot?
AvePoint Cloud Backup covers Microsoft 365 backup, Granular restore, Entra ID backup, Salesforce and Dynamics backup. Rewind covers Automated backup, One-click restore, Version comparison, Continuous protection.

Answered from the vendors’ own pages

AvePoint Cloud Backup: Can we keep backups in our own storage?

Yes, bring your own Azure or Amazon S3 storage is supported. Decide this before rollout, because moving to it afterwards is a migration.

Rewind: How long does Rewind keep backup snapshots?

Rewind keeps backup snapshots for 365 days, making them easily accessible for on-demand restores. This provides over a year of recovery options.

Source
AvePoint Cloud Backup: Is Microsoft 365 native retention not enough?

No. Native retention covers deletion within limited windows and does not provide point-in-time restore of arbitrary items after those windows expire.

Rewind: What SaaS applications does Rewind back up?

Rewind backs up Shopify, BigCommerce, GitHub, Jira, Confluence, QuickBooks Online, Trello, monday.com, Klaviyo, Mailchimp, and Zendesk Suite, among others.

Source
AvePoint Cloud Backup: How is it priced?

Per user, varying by protected data volume, quoted rather than published. Ask for the volume assumption behind the per-user figure.

Rewind: Is Rewind compliant with data protection regulations?

Rewind is SOC 2 Type II, ISO 27001, DORA, HIPAA, and CCPA compliant with AES-256 encryption and role-based access control.

Source
Rewind: Can you restore individual items or only full backups?

Rewind supports granular, item-level recovery understanding parent-child dependencies, allowing you to restore specific files, orders, or customer information without full dataset rollback.

Source
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