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Technology · head to head

Attio vs Ontraport

Attio logo

Attio

Technology

The CRM built for the next generation of companies

From
Free
Rated
-
Full reviewWebsite
Ontraport logo

Ontraport

CRM

All-in-one CRM and marketing automation

From
$24/month
Rated
-
Full reviewWebsite

The short version

  • Only Attio has a free tier, so it costs nothing to try first.
  • Each has a real cost: Attio the free plan stops at 3 seats and 50,000 records; Ontraport no plan name, monthly price, contact band, user count or email send limit is published on the pricing page
  • They diverge on capability: Attio covers Custom data model, Ontraport covers Contact management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Attio and Ontraport actually diverge.

Attributes where Attio and Ontraport differ
AttributeAttioOntraport
Starting priceFree$24/month
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWeb, Ios, Android, ApiWeb
CategoryTechnologyCRM
Founded20212009

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Attio

  • Custom data model
  • Flexible views
  • Email integration
  • Calendar sync
  • Automations
  • Mobile app
  • Real-time collaboration
  • Templates

Only in Ontraport

  • Contact management
  • Sales pipeline
  • Email marketing
  • Marketing automation
  • Automation
  • Reporting
  • Landing pages
  • Stripe

Both cover

  • Slack
  • Zapier
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Attio

  • Sales pipelinenot Ontraport
  • Customer managementnot Ontraport
  • Deal trackingnot Ontraport
  • Investor relationsnot Ontraport
  • Partnership managementnot Ontraport

Ontraport

  • CRM with marketing automation and campaign buildingnot Attio
  • Managing contacts, pages and email sequences in one platformnot Attio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Attio

  • The free plan stops at 3 seats and 50,000 records
  • Outbound email is capped at 200 messages a month on the free plan and 1,000 on Plus
  • Call Intelligence, sequences, advanced reporting and permission controls all require the Pro tier
  • Custom objects are capped at 3 on free, 5 on Plus and 12 on Pro, with unlimited objects reserved for Enterprise
  • File storage is capped at 50 GB on the free and Plus tiers

Ontraport

  • No plan name, monthly price, contact band, user count or email send limit is published on the pricing page
  • Reaching a figure requires a trial signup or a sales conversation
  • The two months free saving requires annual billing

Pricing, plan by plan

Attio

Free
  • FreeFree
    • Up to 3 seats
    • 50000 records
    • 3 objects
  • Plus$44/month
    • Up to 10 seats
    • 250000 records
    • 5 objects
  • Pro$99/month
    • Unlimited seats
    • 1000000 records
    • 12 objects
  • EnterpriseFree
    • Custom pricing
    • Unlimited objects
    • Custom record limits

Ontraport

$24/month
  • Plus$24/month
    • Contact management
    • Email marketing
  • Pro$79/month
    • Everything in Plus
    • Automation
    • CRM
  • Pro+$149/month
    • Everything in Pro
    • Advanced features
    • API access

Which should you pick?

Choose Attio if

  • You need custom data model.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want flexible views.
Attio review

Choose Ontraport if

  • You need contact management.
  • You also want sales pipeline.
Ontraport review

Questions people ask

Is Attio or Ontraport better?
Neither clearly leads. Attio starts at Free and Ontraport at $24/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Attio or Ontraport?
Attio has a free tier; the other does not. Paid plans start at Free for Attio and $24/month for Ontraport.
Does Attio or Ontraport run on more platforms?
Attio runs on Web, Ios, Android, Api. Ontraport runs on Web.
Can I use Attio for free?
Yes. Attio has a free tier, so you can try it without paying. Ontraport starts at $24/month.
What is Attio best used for?
Attio is most often used for sales pipeline, customer management, deal tracking, investor relations. Of those, sales pipeline and customer management are not what Ontraport is typically brought in for.
What can Attio do that Ontraport cannot?
Attio covers Custom data model, Flexible views, Email integration, Calendar sync. Ontraport covers Contact management, Sales pipeline, Email marketing, Marketing automation. Both handle Slack, Zapier, GDPR.

Answered from the vendors’ own pages

Attio: How much does Attio cost per user?

Attio's Plus plan is $44/user/month (or $35/month annually with 20% discount). Pro is $99/user/month (or $79/month annually). The Free plan includes up to 3 seats at no cost.

Source
Ontraport: How much does Ontraport cost?

Ontraport does not publish specific pricing online. The company offers a 14-day free trial with no credit card required, and users must contact sales or start a trial to learn pricing details.

Source
Attio: What are Attio's seat and record limits for each plan?

Free plan includes up to 3 seats with 50,000 records. Plus supports up to 10 seats with 250,000 records. Pro offers unlimited seats with 1 million records. Enterprise has custom record limits.

Source
Ontraport: What payment options does Ontraport offer?

Ontraport offers flexible subscription options with monthly or annual billing available. Annual subscriptions include two months free compared to monthly rates.

Source
Attio: Are there additional costs for Attio beyond the per-user subscription?

Yes, workspace credits are available as add-ons ($70-$475/month depending on volume). Annual billing provides a 20% discount on the base per-user cost.

Source
Ontraport: Are there long-term contracts required?

Ontraport emphasizes month-to-month commitment availability with no long-term contracts required. Users can upgrade or downgrade plans as needed.

Source
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