Softwr

Real Estate · head to head

AppFolio vs Reonomy

AppFolio logo

AppFolio

Real Estate

Run your entire residential portfolio on a single, modern platform

From
On request
Rated
-
Full reviewWebsite
Reonomy logo

Reonomy

Real Estate

Commercial property ownership and contact data platform, acquired by Altus Group for roughly $202 million and now sold on unpublished, increasingly enterprise-focused pricing

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: AppFolio no published pricing; all plans require contacting vendor for quote; Reonomy pricing is not published, and the sales process has become more enterprise-focused since the Altus Group acquisition, which reportedly makes it less accessible for smaller, self-service buyers than it once was.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which AppFolio and Reonomy actually diverge.

Attributes where AppFolio and Reonomy differ
AttributeAppFolioReonomy

Identical on both: starting price (On request), pricing model (quote), free tier (No), platforms (Web), user rating (Not yet rated), category (Real Estate).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AppFolio

Nothing recorded that Reonomy does not also cover.

Only in Reonomy

  • Ownership records
  • Transaction history
  • Off-market prospecting
  • Portfolio analysis
  • Contact data
  • Market and property search

What people use each for

The jobs each tool is most often brought in to do.

AppFolio

  • Managing residential portfolio on single platformnot Reonomy
  • Centralizing finances and resident communicationsnot Reonomy
  • Automating work order management across propertiesnot Reonomy
  • Supporting multifamily and single-family rentalsnot Reonomy

Reonomy

  • A broker sourcing off-market deals by identifying and directly contacting property owners matching acquisition criterianot AppFolio
  • A lender researching an owner portfolio and financing history before extending creditnot AppFolio
  • An investor doing outbound outreach to owners of a specific property type or size in a target marketnot AppFolio
  • A firm already using ARGUS Enterprise considering Reonomy for data given the shared Altus Group ownershipnot AppFolio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AppFolio

  • No published pricing; all plans require contacting vendor for quote
  • Minimum 50 units required for Core plan

Reonomy

  • Pricing is not published, and the sales process has become more enterprise-focused since the Altus Group acquisition, which reportedly makes it less accessible for smaller, self-service buyers than it once was.
  • It is a data and contact-sourcing tool, not a valuation platform, so firms needing DCF modelling still need ARGUS Enterprise or an equivalent separately, even though both are Altus Group products.
  • Coverage and data freshness for ownership and contact information vary by market, and off-market sourcing quality depends on how current that contact data actually is.
  • Shared ownership with ARGUS under Altus Group means a firm concentrating spend with both products has less independent competitive leverage across its CRE software and data budget.
  • As with any owner-contact database, deliverability and accuracy of contact information degrade over time, and there is no independent public benchmark of Reonomy data accuracy to check ahead of purchase.

Pricing, plan by plan

AppFolio

On request

No published plan breakdown. See the AppFolio review.

Reonomy

On request
  • Reonomy$undefined/year
    • Monthly and annual subscription options, annual saves roughly 30%
    • Pricing not published, increasingly enterprise-focused sales process since Altus Group acquisition
    • Cost scales with data access scope and seats

Which should you pick?

Choose AppFolio if

Nothing in the data separates AppFolio from Reonomy on the points above - pick on price and on how each one feels to use.

AppFolio review

Choose Reonomy if

  • You need ownership records.
  • You also want transaction history.
Reonomy review

Questions people ask

Is AppFolio or Reonomy better?
Neither clearly leads. AppFolio starts at On request and Reonomy at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AppFolio or Reonomy?
AppFolio starts at On request and Reonomy at On request.
Does AppFolio or Reonomy run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is AppFolio best used for?
AppFolio is most often used for managing residential portfolio on single platform, centralizing finances and resident communications, automating work order management across properties, supporting multifamily and single-family rentals. Of those, managing residential portfolio on single platform and centralizing finances and resident communications are not what Reonomy is typically brought in for.
What can AppFolio do that Reonomy cannot?
Reonomy covers Ownership records, Transaction history, Off-market prospecting, Portfolio analysis.

Answered from the vendors’ own pages

AppFolio: What does AppFolio property management software cost?

AppFolio pricing is not published; quotes are provided based on portfolio size and specific requirements. Core plans require a minimum of 50 units. Contact AppFolio's sales team for a customized quote.

Source
Reonomy: Who owns Reonomy?

Altus Group, which acquired it in November 2021 for roughly $202 million; it sits in the same portfolio as ARGUS Enterprise.

AppFolio: How many AppFolio tiers are available and what distinguishes them?

AppFolio offers three tiers: Core (minimum 50 units), Plus (for growing businesses with features like affordable housing support), and Max (enterprise solution with leasing CRM and API read/write access). All require custom pricing quotes.

Source
Reonomy: Is Reonomy the same as CoStar?

No. Reonomy focuses on ownership, contact and off-market sourcing data; CoStar is broader, covering listings, lease comparables and market analytics at larger scale.

Reonomy: Is pricing available online?

No. Reonomy offers monthly and annual subscriptions with roughly 30% savings annually, but exact rates require a quote.

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