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Real Estate · head to head

BoomTown vs Reonomy

BoomTown logo

BoomTown

Real Estate

All the Tools, Technology, and Teams for Real Estate Success

From
On request
Rated
-
Reonomy logo

Reonomy

Real Estate

Commercial property ownership and contact data platform, acquired by Altus Group for roughly $202 million and now sold on unpublished, increasingly enterprise-focused pricing

From
On request
Rated
-

The short version

  • Each has a real cost: BoomTown pricing across its four tiers (Launch, Core, Grow, Advance) is not published; the site directs buyers to request a demo or call sales instead of listing a figure for any tier; Reonomy pricing is not published, and the sales process has become more enterprise-focused since the Altus Group acquisition, which reportedly makes it less accessible for smaller, self-service buyers than it once was.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which BoomTown and Reonomy actually diverge.

Attributes where BoomTown and Reonomy differ
AttributeBoomTownReonomy

Identical on both: starting price (On request), pricing model (quote), free tier (No), platforms (Web), user rating (Not yet rated), category (Real Estate).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in BoomTown

Nothing recorded that Reonomy does not also cover.

Only in Reonomy

  • Ownership records
  • Transaction history
  • Off-market prospecting
  • Portfolio analysis
  • Contact data
  • Market and property search

What people use each for

The jobs each tool is most often brought in to do.

BoomTown

  • Real estate lead pipeline development and managementnot Reonomy
  • Agent growth through pipeline consistency and opportunity capitalizationnot Reonomy
  • Broker operations and market management at scalenot Reonomy
  • Predictive analytics to identify high-value real estate prospectsnot Reonomy
  • Mobile CRM adoption for on-the-go business management by agentsnot Reonomy

Reonomy

  • A broker sourcing off-market deals by identifying and directly contacting property owners matching acquisition criterianot BoomTown
  • A lender researching an owner portfolio and financing history before extending creditnot BoomTown
  • An investor doing outbound outreach to owners of a specific property type or size in a target marketnot BoomTown
  • A firm already using ARGUS Enterprise considering Reonomy for data given the shared Altus Group ownershipnot BoomTown

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

BoomTown

  • Pricing across its four tiers (Launch, Core, Grow, Advance) is not published; the site directs buyers to request a demo or call sales instead of listing a figure for any tier

Reonomy

  • Pricing is not published, and the sales process has become more enterprise-focused since the Altus Group acquisition, which reportedly makes it less accessible for smaller, self-service buyers than it once was.
  • It is a data and contact-sourcing tool, not a valuation platform, so firms needing DCF modelling still need ARGUS Enterprise or an equivalent separately, even though both are Altus Group products.
  • Coverage and data freshness for ownership and contact information vary by market, and off-market sourcing quality depends on how current that contact data actually is.
  • Shared ownership with ARGUS under Altus Group means a firm concentrating spend with both products has less independent competitive leverage across its CRE software and data budget.
  • As with any owner-contact database, deliverability and accuracy of contact information degrade over time, and there is no independent public benchmark of Reonomy data accuracy to check ahead of purchase.

Pricing, plan by plan

BoomTown

On request

No published plan breakdown. See the BoomTown review.

Reonomy

On request
  • Reonomy$undefined/year
    • Monthly and annual subscription options, annual saves roughly 30%
    • Pricing not published, increasingly enterprise-focused sales process since Altus Group acquisition
    • Cost scales with data access scope and seats

Which should you pick?

Choose BoomTown if

Nothing in the data separates BoomTown from Reonomy on the points above - pick on price and on how each one feels to use.

Choose Reonomy if

  • You need ownership records.
  • You also want transaction history.

Questions people ask

Is BoomTown or Reonomy better?
Neither clearly leads. BoomTown starts at On request and Reonomy at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, BoomTown or Reonomy?
BoomTown starts at On request and Reonomy at On request.
Does BoomTown or Reonomy run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is BoomTown best used for?
BoomTown is most often used for real estate lead pipeline development and management, agent growth through pipeline consistency and opportunity capitalization, broker operations and market management at scale, predictive analytics to identify high-value real estate prospects. Of those, real estate lead pipeline development and management and agent growth through pipeline consistency and opportunity capitalization are not what Reonomy is typically brought in for.
What can BoomTown do that Reonomy cannot?
Reonomy covers Ownership records, Transaction history, Off-market prospecting, Portfolio analysis.

Answered from the vendors’ own pages

BoomTown: What does Boomtown cost?

Boomtown offers four service tiers, Launch, Core, Grow, and Advance, that scale with business size from solo agents to enterprise brokers. Specific pricing is not publicly listed; contact sales at (843) 300-3300 or request a demo.

Source
Reonomy: Who owns Reonomy?

Altus Group, which acquired it in November 2021 for roughly $202 million; it sits in the same portfolio as ARGUS Enterprise.

Reonomy: Is Reonomy the same as CoStar?

No. Reonomy focuses on ownership, contact and off-market sourcing data; CoStar is broader, covering listings, lease comparables and market analytics at larger scale.

Reonomy: Is pricing available online?

No. Reonomy offers monthly and annual subscriptions with roughly 30% savings annually, but exact rates require a quote.

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