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Technology · head to head

Amplitude vs Databox

Amplitude logo

Amplitude

Technology

The digital analytics platform to understand your users

From
Free
Rated
-
Databox logo

Databox

Technology

KPI dashboards that pull from the tools you already run on

From
Free
Rated
-

The short version

  • Each has a real cost: Amplitude metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow; Databox data sources are the billing unit, so cost tracks the number of tools you connect rather than the value you get from them
  • They diverge on capability: Amplitude covers Event tracking, Databox covers Pre-built dashboards.
  • Prices and features above were last checked on 25 September 2026.

Where they differ

Only the attributes on which Amplitude and Databox actually diverge.

Attributes where Amplitude and Databox differ
AttributeAmplitudeDatabox
Pricing modelUnknownsubscription
PlatformsWeb, Ios, Android, ApiWeb, Mobile, Tv
CategoryTechnologyUnknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), founded (2012).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amplitude

  • Event tracking
  • User segmentation
  • Funnel analysis
  • Retention analysis
  • Cohort analysis
  • A/B testing
  • Revenue analytics
  • Predictive analytics

Only in Databox

  • Pre-built dashboards
  • Dashboard designer
  • Metric library
  • Goal tracking
  • Scorecards
  • Alerts
  • Scheduled reports
  • Client reporting

What people use each for

The jobs each tool is most often brought in to do.

Amplitude

  • User behavior analysisnot Databox
  • Feature adoption trackingnot Databox
  • Conversion rate optimizationnot Databox
  • Customer journey mappingnot Databox
  • Retention improvementnot Databox

Databox

  • Watching marketing, sales and finance KPIs from separate SaaS tools on one shared dashboardnot Amplitude
  • Agencies reporting campaign performance to many clients without rebuilding a report per accountnot Amplitude
  • Putting a live KPI board on an office TV or a recurring email to a leadership teamnot Amplitude
  • Replacing a manually maintained spreadsheet that someone updates from tool exports each weeknot Amplitude
  • Tracking goals and getting alerted when a metric moves past a thresholdnot Amplitude

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amplitude

  • Metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow
  • The free plan covers 2M events a month
  • The Plus plan scales to 70M events, above which pricing is custom
  • Growth and Enterprise pricing is not published

Databox

  • Data sources are the billing unit, so cost tracks the number of tools you connect rather than the value you get from them
  • The $71 Analyst plan is a single seat: adding even a second person means the $199 Core plan, a 2.8x jump
  • AI credits are metered monthly, from 50 on Free to 1,000 on Scale, so heavier AI use pushes you up a tier
  • Every published price assumes annual billing; monthly billing forfeits the advertised 20% saving
  • Free and Analyst plans sync daily and hourly respectively, so neither suits anything close to real-time monitoring
  • It is a dashboarding layer, not a warehouse: there is no transformation or modelling step for messy source data

Pricing, plan by plan

Amplitude

Free
  • StarterFree
    • 2 million events per month
  • Plus$49/month
    • $0.049 per MTU
    • Up to 300k MTUs
    • Advanced analytics
  • GrowthFree
    • Causal insights
    • Feature experimentation
    • Real-time streaming
  • EnterpriseFree
    • Cross-product analysis
    • Advanced permissions
    • Dedicated account manager

Databox

Free
  • FreeFree
    • 3 data sources
    • 1 user
    • 50 AI credits per month
  • Analyst$71/month
    • 5 data sources
    • 1 user
    • 150 AI credits per month
  • Team - Core$199/month
    • 10 data sources
    • 3 users
    • 500 AI credits per month
  • Team - Scale$319/month
    • 30 data sources
    • 10 users
    • 1,000 AI credits per month

Which should you pick?

Choose Amplitude if

  • You need event tracking.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want user segmentation.

Choose Databox if

  • You need pre-built dashboards.
  • You want to start without paying.
  • You work on Web, Mobile, Tv.
  • You also want dashboard designer.

Questions people ask

Is Amplitude or Databox better?
Neither clearly leads. Amplitude starts at Free and Databox at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amplitude or Databox?
Amplitude starts at Free and Databox at Free.
Does Amplitude or Databox run on more platforms?
Amplitude runs on Web, Ios, Android, Api. Databox runs on Web, Mobile, Tv.
Can I use Amplitude for free?
Both have a free tier, so you can try either at no cost before committing.
What is Amplitude best used for?
Amplitude is most often used for user behavior analysis, feature adoption tracking, conversion rate optimization, customer journey mapping. Of those, user behavior analysis and feature adoption tracking are not what Databox is typically brought in for.
What can Amplitude do that Databox cannot?
Amplitude covers Event tracking, User segmentation, Funnel analysis, Retention analysis. Databox covers Pre-built dashboards, Dashboard designer, Metric library, Goal tracking.

Answered from the vendors’ own pages

Amplitude: Does Amplitude have a free plan?

Yes, Amplitude offers a free Starter plan with 2 million events per month and access to the entire platform including analytics, session replay, and experimentation features.

Source
Databox: How much does Databox cost?

Databox has a free forever plan with 3 data sources and 1 user. Paid plans are Analyst at $71 per month, Team Core at $199 per month and Team Scale at $319 per month, with an Agency plan from $79 per month plus $20 client packs and a Custom tier on request. All prices are billed annually; monthly billing forfeits the 20% annual saving.

Source
Amplitude: What is Amplitude's pricing based on?

Amplitude's pricing is based on the number of monthly tracked users (MTUs), data volume, and advanced features selected. The Plus plan starts at $49 per month with a rate of $0.049 per MTU.

Source
Databox: Does Databox have a free plan or a free trial?

Both. The Free plan is free forever and covers 3 data sources, 1 user, 50 AI credits a month and daily syncing. Paid plans also offer a 14-day free trial with no credit card required.

Source
Amplitude: What analytics features does every Amplitude plan include?

Every plan includes access to the full platform: analytics, session replay, feature experimentation, web experimentation, guides and surveys, activation, and AI tools like AI Feedback and AI Assistant.

Source
Databox: How many users does each Databox plan include?

Free and Analyst are single-user. Team Core includes 3 users and Team Scale includes 10. The Agency and Custom plans include unlimited users.

Source
Databox: How many tools does Databox integrate with?

Databox connects to more than 130 tools, spreadsheets, databases and APIs, including HubSpot, Salesforce, Google Analytics, Google and Facebook Ads, Shopify, Stripe, QuickBooks, Google Sheets and custom API sources.

Source
Databox: How often does Databox refresh its data?

The Free plan syncs daily. Analyst, Team Core, Team Scale, Agency and Custom plans all sync hourly.

Source
Databox: Who makes Databox?

Databox, Inc., founded in 2012 by Davorin Gabrovec, who is now President and Chief Product Officer. Pete Caputa became CEO in 2017 after a decade at HubSpot. The company is headquartered in Boston, Massachusetts, with its product and engineering team based in Ptuj, Slovenia.

Source
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