Technology · pricing
Amplitude pricing
Amplitude publishes 4 tiers. Below is each one, what it adds over the tier beneath it, and where the ladder stops being worth climbing for most people.
As of 30 August 2026, Amplitude pricing is free, then $49/month across 4 published tiers. Figures are the vendor's list prices as recorded on this page's last check; the vendor's site is the final word.
- Entry price
- Free, then $49/month
- Model
- Not recorded
- Tiers
- 4
- Free tier
- Yes
Amplitude plans, side by side
Every published tier in ascending order of price, with the number of features each one lists. An absence here means the record does not itemise it, not that the tier lacks it.
| Plan | Price | Features listed | Step up from the tier below |
|---|---|---|---|
| Starter | Free | 1 | Entry tier |
| Growth | Free | 3 | +$0/custom, 3 more features |
| Enterprise | Free | 3 | +$0/custom, 3 more features |
| Plus | $49/month | 3 | +$49/month, 3 more features |
What each tier adds
The set difference between each tier's feature list and the one beneath it. Where a tier lists nothing new, the vendor has either stopped repeating the inherited list or the tier raises limits rather than adding capability, the record does not distinguish the two, so this page does not either.
Starter
FreeThe entry tier. It covers 2 million events per month.
Growth
FreeOver Starter, this tier adds:
- Causal insights
- Feature experimentation
- Real-time streaming
Enterprise
FreeOver Growth, this tier adds:
- Cross-product analysis
- Advanced permissions
- Dedicated account manager
Plus
$49/monthOver Enterprise, this tier adds:
- $0.049 per MTU
- Up to 300k MTUs
- Advanced analytics
Where Amplitude stops being free
Starter, Free
- 2 million events per month
Plus, $49/month
The first thing you pay for:
- $0.049 per MTU
- Up to 300k MTUs
- Advanced analytics
What the product covers
The full Amplitude feature record, grouped as the catalogue groups it. This is the product as a whole; the record does not map every feature onto a specific tier.
Other
- Event tracking
- User segmentation
- Funnel analysis
- Retention analysis
- Cohort analysis
- A/B testing
- Revenue analytics
- Predictive analytics
Integrations
- Segment
- Snowflake
- BigQuery
- Redshift
- Salesforce
- Slack
- Zendesk
- Braze
Security
- SOC2
- GDPR
- CCPA
- Encryption
Deployment
- Cloud deployment
Platform
- Web support
- Ios support
- Android support
- Api support
Localization
- JavaScript language support
- Swift language support
- Kotlin language support
- Java language support
- Python language support
People bring Amplitude in for user behavior analysis, feature adoption tracking, conversion rate optimization, customer journey mapping, retention improvement. If that is not the job you are buying for, the alternatives to Amplitude are worth a look before you commit to a tier.
How that compares in Technology
Across the 3 technology tools in this directory that publish a starting price, the median entry point is $400/month. Amplitude starts at $49/month, which puts it below the middle of its category.
| Tool | Entry price | Model | Rated | Head to head |
|---|---|---|---|---|
| Amplitude (this page) | Free, then $49/month | - | - | |
| Personetics | On request | quote | - | vs Amplitude |
| Zeta | On request | quote | - | vs Amplitude |
| Finxact | On request | quote | - | vs Amplitude |
| Thought Machine | On request | quote | - | vs Amplitude |
| Alkami | On request | quote | - | vs Amplitude |
| Datadog | $15/month | - | - | vs Amplitude |
Ratings are aggregated from third-party sources and imported with each catalogue entry, they are not reviews hosted on Softwr. How each figure is used is set out on the Amplitude badges page.
Before you pay for Amplitude
Three things this page cannot tell you, and all three change the bill. The record carries a price and a billing period but not the unit - per-seat and flat-rate pricing are indistinguishable in this data, so a five-person team may be looking at five times the figure above. It carries no annual rate, so any discount for paying yearly is not something this page can quote. And it carries no trial length.
What it can tell you is the shape of the ladder: 4 tiers between Free and $49/month, with the jump itemised above. Because there is a free tier, the cheapest way to answer the rest is to use it before paying anything.
Amplitude runs on web, ios, android, api, and is published by Amplitude Inc of San Francisco, CA. The full record is on the Amplitude review, and the rest of the category is under best technology tools.
Amplitude pricing questions
- How much does Amplitude cost?
- Amplitude publishes 4 tiers, from Free for Starter up to $49/month for Plus. The entry tier costs nothing.
- Does Amplitude have a free plan?
- Yes. The Starter tier costs nothing and covers 2 million events per month. Paying starts at $49/month for Plus.
- What is the difference between Starter and Growth on Amplitude?
- Growth costs Free against Free, and adds causal insights, feature experimentation, real-time streaming.
- Is Amplitude expensive for a technology tool?
- It starts below the middle of its category. Across the 3 technology tools in this directory that publish a starting price, the median entry point is $400/month; Amplitude starts at $49/month.
- Which technology tools can I use without paying?
- 1 of the 8 technology tools listed alongside Amplitude have a free tier: Canny.
- What am I actually paying for with Amplitude?
- The record lists 30 features across 6 areas: other, integrations, security, deployment, platform, localization. In practice it is brought in for user behavior analysis, feature adoption tracking, conversion rate optimization.
- Does Amplitude charge per user?
- The record carries a price and a billing period for each of its 4 tiers, but not the unit that price is charged in. Per-seat and flat-rate billing look identical in this data, so check the vendor's page before budgeting for a team.
- Are these Amplitude prices current?
- They are what the catalogue entry holds, refreshed when the entry is. Vendors change pricing without notice and nobody at Softwr re-verifies each tier by hand, so treat this as a structured summary and the vendor's own pricing page as the authority.
- What should I compare Amplitude against before paying?
- The closest technology tools in this directory are Personetics, Zeta, Finxact, Thought Machine. Each has a side-by-side comparison with Amplitude covering price, platforms and features.