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Software · head to head

Amplitude vs Dashlane

Amplitude logo

Amplitude

Software

The digital analytics platform to understand your users

From
Free
Rated
-
Dashlane logo

Dashlane

Software

Password management made easy for businesses

From
$4.99/month
Rated
-

The short version

  • Only Amplitude has a free tier, so it costs nothing to try first.
  • Each has a real cost: Amplitude metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow; Dashlane highest pricing among major password managers at $60/year with no monthly subscription option
  • They diverge on capability: Amplitude covers Event tracking, Dashlane covers Password manager.

Where they differ

Only the attributes on which Amplitude and Dashlane actually diverge.

Attributes where Amplitude and Dashlane differ
AttributeAmplitudeDashlane
Starting priceFree$4.99/month
Free tierYesNo
PlatformsWeb, Ios, Android, ApiWeb, Windows, macOS, iOS, Android, Browser Extensions
Founded20122009

Identical on both: pricing model (Unknown), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amplitude

  • Event tracking
  • User segmentation
  • Funnel analysis
  • Retention analysis
  • Cohort analysis
  • A/B testing
  • Revenue analytics
  • Predictive analytics

Only in Dashlane

  • Password manager
  • Digital wallet
  • Dark web monitoring
  • VPN for WiFi protection
  • Two-factor authentication
  • Password generator
  • Secure sharing
  • Security dashboard

Both cover

  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Amplitude

  • User behavior analysisnot Dashlane
  • Feature adoption trackingnot Dashlane
  • Conversion rate optimizationnot Dashlane
  • Customer journey mappingnot Dashlane
  • Retention improvementnot Dashlane

Dashlane

  • Password managementnot Amplitude
  • Identity protectionnot Amplitude
  • Secure credential sharingnot Amplitude
  • Compliance requirementsnot Amplitude
  • VPN protectionnot Amplitude

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amplitude

  • Metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow
  • The free plan covers 2M events a month
  • The Plus plan scales to 70M events, above which pricing is custom
  • Growth and Enterprise pricing is not published

Dashlane

  • Highest pricing among major password managers at $60/year with no monthly subscription option
  • Restricted free tier with only 25 passwords on single device compared to Bitwarden's unlimited free tier
  • No traditional desktop application, users must rely on browser extension or mobile apps
  • Closed-source code prevents independent security verification unlike open-source competitors
  • Limited 2FA options supporting only authenticator apps, not biometric or SMS authentication

Pricing, plan by plan

Amplitude

Free
  • StarterFree
    • 2 million events per month
  • Plus$49/month
    • $0.049 per MTU
    • Up to 300k MTUs
    • Advanced analytics
  • GrowthFree
    • Causal insights
    • Feature experimentation
    • Real-time streaming
  • EnterpriseFree
    • Cross-product analysis
    • Advanced permissions
    • Dedicated account manager

Dashlane

$4.99/month
  • Premium$4.99/month
    • Secure vault
    • Password generation

Which should you pick?

Choose Amplitude if

  • You need event tracking.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want user segmentation.

Choose Dashlane if

  • You need password manager.
  • You work on Web, Windows, macOS, iOS, Android, Browser Extensions.
  • You also want digital wallet.

Questions people ask

Is Amplitude or Dashlane better?
Neither clearly leads. Amplitude starts at Free and Dashlane at $4.99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amplitude or Dashlane?
Amplitude has a free tier; the other does not. Paid plans start at Free for Amplitude and $4.99/month for Dashlane.
Does Amplitude or Dashlane run on more platforms?
Amplitude runs on Web, Ios, Android, Api. Dashlane runs on Web, Windows, macOS, iOS, Android, Browser Extensions.
Can I use Amplitude for free?
Yes. Amplitude has a free tier, so you can try it without paying. Dashlane starts at $4.99/month.
What is Amplitude best used for?
Amplitude is most often used for user behavior analysis, feature adoption tracking, conversion rate optimization, customer journey mapping. Of those, user behavior analysis and feature adoption tracking are not what Dashlane is typically brought in for.
What can Amplitude do that Dashlane cannot?
Amplitude covers Event tracking, User segmentation, Funnel analysis, Retention analysis. Dashlane covers Password manager, Digital wallet, Dark web monitoring, VPN for WiFi protection. Both handle Slack.

Answered from the vendors’ own pages

Amplitude: Does Amplitude have a free plan?

Yes, Amplitude offers a free Starter plan with 2 million events per month and access to the entire platform including analytics, session replay, and experimentation features.

Source
Dashlane: What happened to Dashlane's free plan?

Dashlane discontinued its free plan in September 2025. The entry-level plan now starts at $4.99/month (billed annually) for Premium, or businesses can use a 30-day money-back guarantee to test the service.

Source
Amplitude: What is Amplitude's pricing based on?

Amplitude's pricing is based on the number of monthly tracked users (MTUs), data volume, and advanced features selected. The Plus plan starts at $49 per month with a rate of $0.049 per MTU.

Source
Dashlane: What platforms does Dashlane support?

Dashlane is available on Windows, macOS, iOS, Android, and Chromebook. Browser extensions work with Chrome, Firefox, Edge, Opera, and Brave. However, Dashlane no longer has a traditional desktop application.

Source
Amplitude: What analytics features does every Amplitude plan include?

Every plan includes access to the full platform: analytics, session replay, feature experimentation, web experimentation, guides and surveys, activation, and AI tools like AI Feedback and AI Assistant.

Source
Dashlane: Does Dashlane support SSO integration?

Yes, Dashlane integrates with SAML 2.0 Identity Providers for SSO, plus SCIM for user provisioning and deprovisioning. However, the Safari browser extension does not support self-hosted SSO due to Apple limitations.

Source

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