CRM & Sales · head to head
Affinity vs Lark

Affinity
CRM & Sales
Relationship intelligence platform for professionals
- From
- $49/month
- Rated
- -

Lark
Communication & Collaboration
The super app for team collaboration
- From
- Free
- Rated
- -
The short version
- Only Lark has a free tier, so it costs nothing to try first.
- Each has a real cost: Affinity built specifically for private capital firms, so it is not a general purpose CRM; Lark lark's own pricing page description states it offers a free starter pack, a Pro plan, and an Enterprise plan, and directs buyers to Contact us rather than publishing Pro/Enterprise figures on the rendered page.
- They diverge on capability: Affinity covers Contact management, Lark covers Team messaging.
Where they differ
Only the attributes on which Affinity and Lark actually diverge.
Identical on both: pricing model (subscription), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Affinity
- Contact management
- Deal tracking
- Intelligence engine
- Relationship mapping
- Integration aggregation
- Gmail
- Outlook
Only in Lark
- Team messaging
- Video conferencing
- Collaborative docs
- Cloud storage
- Calendar
- Jira
- GitHub
- Salesforce
Both cover
- SOC2
- Cloud deployment
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Affinity
- Deal sourcing and pipeline management for venture capital and private equitynot Lark
- Automatic capture of email and meeting activity into relationship recordsnot Lark
- Finding warm introductions through existing relationship networksnot Lark
- Investor relations and fundraising trackingnot Lark
- Portfolio company support and reportingnot Lark
Lark
- Team communicationnot Affinity
- Document collaborationnot Affinity
- Project managementnot Affinity
- Company intranetnot Affinity
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Affinity
- Built specifically for private capital firms, so it is not a general purpose CRM
- Pricing is not published and requires a demo
Lark
- Lark's own pricing page description states it offers a free starter pack, a Pro plan, and an Enterprise plan, and directs buyers to Contact us rather than publishing Pro/Enterprise figures on the rendered page.
Pricing, plan by plan
Affinity
$49/month- Pro$49/month
- Contact management
- Deal tracking
- Intelligence
- Enterprise$undefined/month
- Everything in Pro
- Advanced customization
- Dedicated support
Lark
Free- StarterFree
- Up to 50 users
- 100GB storage
- Unlimited messaging
- Pro$12/month
- Unlimited users
- 1TB storage per user
- 24-hour meetings
- Enterprise$20/month
- SSO/SAML
- eDiscovery
- Custom retention
Which should you pick?
Choose Lark if
- You need team messaging.
- You want to start without paying.
- You work on Web, Windows, Macos, Linux, Ios, Android.
- You also want video conferencing.
Questions people ask
- Is Affinity or Lark better?
- Neither clearly leads. Affinity starts at $49/month and Lark at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Affinity or Lark?
- Lark has a free tier; the other does not. Paid plans start at $49/month for Affinity and Free for Lark.
- Does Affinity or Lark run on more platforms?
- Affinity runs on Web. Lark runs on Web, Windows, Macos, Linux, Ios, Android.
- Can I use Lark for free?
- Yes. Lark has a free tier, so you can try it without paying. Affinity starts at $49/month.
- What is Affinity best used for?
- Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what Lark is typically brought in for.
- What can Affinity do that Lark cannot?
- Affinity covers Contact management, Deal tracking, Intelligence engine, Relationship mapping. Lark covers Team messaging, Video conferencing, Collaborative docs, Cloud storage. Both handle SOC2, Cloud deployment, Web support.
Related pages
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- Lark vs HubSpot
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- Lark vs Bitrix24
- Lark vs Capsule
- Lark vs Clari
- Lark vs Freshsales
- Lark vs Streak
- Lark vs Zoho CRM
- Lark vs Agile CRM
- Lark vs Apollo.io
- Lark vs Capsule CRM
- Lark vs Clay
- Lark vs Clearbit
- Lark vs Cloze
- Lark vs Zoom
- Lark vs Microsoft Teams
- Lark vs Loom
- Lark vs RingCentral Video
- Lark vs Slack
- Lark vs Telegram
- Lark vs Webex by Cisco
- Lark vs Chanty
- Lark vs Chatwork
- Lark vs Flock
- Lark vs Google Chat
- Lark vs Grasshopper
- Lark vs Mattermost
- Lark vs Quo
- Lark vs Rocket.Chat
- Lark vs Signal
- Lark vs TeamViewer
- Lark vs Textline
