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Software · head to head

Lark vs Zoho CRM

Lark logo

Lark

Software

The super app for team collaboration

From
Free
Rated
-
Full reviewWebsite
Zoho CRM logo

Zoho CRM

Software

The world's favorite CRM

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Lark lark's own pricing page description states it offers a free starter pack, a Pro plan, and an Enterprise plan, and directs buyers to Contact us rather than publishing Pro/Enterprise figures on the rendered page.; Zoho CRM free tier limited to 3 users only
  • They diverge on capability: Lark covers Team messaging, Zoho CRM covers Lead management.

Where they differ

Only the attributes on which Lark and Zoho CRM actually diverge.

Attributes where Lark and Zoho CRM differ
AttributeLarkZoho CRM
PlatformsWeb, Windows, Macos, Linux, Ios, AndroidWeb, Ios, Android, Api
Founded20191996

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Lark

  • Team messaging
  • Video conferencing
  • Collaborative docs
  • Cloud storage
  • Calendar
  • Jira
  • GitHub
  • Salesforce

Only in Zoho CRM

  • Lead management
  • Deal tracking
  • Contact management
  • Sales automation
  • Analytics
  • Mobile CRM
  • Email marketing
  • AI assistant (Zia)

Both cover

  • ISO27001
  • SOC2

What people use each for

The jobs each tool is most often brought in to do.

Lark

  • Team communicationnot Zoho CRM
  • Document collaborationnot Zoho CRM
  • Project managementnot Zoho CRM
  • Company intranetnot Zoho CRM

Zoho CRM

  • Sales automationnot Lark
  • Lead managementnot Lark
  • Customer supportnot Lark
  • Marketing automationnot Lark
  • Analytics & reportingnot Lark

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Lark

  • Lark's own pricing page description states it offers a free starter pack, a Pro plan, and an Enterprise plan, and directs buyers to Contact us rather than publishing Pro/Enterprise figures on the rendered page.

Zoho CRM

  • Free tier limited to 3 users only
  • Steep pricing when scaling beyond 10 users
  • Limited offline capabilities compared to some competitors
  • Setup and configuration can require significant customization

Pricing, plan by plan

Lark

Free
  • StarterFree
    • Up to 50 users
    • 100GB storage
    • Unlimited messaging
  • Pro$12/month
    • Unlimited users
    • 1TB storage per user
    • 24-hour meetings
  • Enterprise$20/month
    • SSO/SAML
    • eDiscovery
    • Custom retention

Zoho CRM

Free
  • FreeFree
    • Up to 3 users
    • Basic modules
    • Standard dashboards
  • Standard$14/month
    • Sales forecasting
    • Custom dashboards
    • Workflow automation
  • Professional$23/month
    • Inventory management
    • AI predictions
    • Advanced customization
  • Enterprise$40/month
    • Zia AI assistant
    • Multi-currency
    • Advanced analytics

Which should you pick?

Choose Lark if

  • You need team messaging.
  • You want to start without paying.
  • You work on Web, Windows, Macos, Linux, Ios, Android.
  • You also want video conferencing.
Lark review

Choose Zoho CRM if

  • You need lead management.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want deal tracking.
Zoho CRM review

Questions people ask

Is Lark or Zoho CRM better?
Neither clearly leads. Lark starts at Free and Zoho CRM at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Lark or Zoho CRM?
Lark starts at Free and Zoho CRM at Free.
Does Lark or Zoho CRM run on more platforms?
Lark runs on Web, Windows, Macos, Linux, Ios, Android. Zoho CRM runs on Web, Ios, Android, Api.
Can I use Lark for free?
Both have a free tier, so you can try either at no cost before committing.
What is Lark best used for?
Lark is most often used for team communication, document collaboration, project management, company intranet. Of those, team communication and document collaboration are not what Zoho CRM is typically brought in for.
What can Lark do that Zoho CRM cannot?
Lark covers Team messaging, Video conferencing, Collaborative docs, Cloud storage. Zoho CRM covers Lead management, Deal tracking, Contact management, Sales automation. Both handle ISO27001, SOC2.

Answered from the vendors’ own pages

Zoho CRM: Does Zoho CRM have a free tier?

Yes. Zoho CRM offers a free plan for up to 3 users that includes core CRM functionality like lead, contact, and account management, basic workflow automation, and customizable dashboards.

Source
Zoho CRM: What does Zoho CRM cost for a paid plan?

Zoho CRM pricing ranges from $14 per user per month for the Standard plan up to $52 per user per month for the Ultimate plan when billed annually. Most sales teams use the Professional plan around $23/user/month or Enterprise at $40/user/month.

Source
Zoho CRM: Is Zoho CRM independent or owned by another company?

Zoho CRM is part of Zoho Corporation, which is independent and bootstrapped. The parent company was founded in 1996 as AdventNet, rebranded to Zoho in 2009, and has never accepted external venture funding.

Source
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