PriceLabs

Dynamic pricing and market data for vacation rentals and small hotels

As of 31 August 2026, PriceLabs starts at $19.99/month. The default revenue tool for short-term rentals, priced per listing with a separate charge for the market data most users end up needing. Softwr lists it under Travel. PriceLabs is available on Web.

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Overview

What PriceLabs does

PriceLabs is a dynamic pricing and revenue management platform for short-term rentals, serviced apartments and small hotels. It ingests your own booking history alongside market demand signals and pushes nightly rates, minimum stay rules and orphan-gap adjustments directly to Airbnb, Vrbo, Booking.com and to property management systems including Hostaway, Guesty, Lodgify and Beds24. Alongside the pricing engine it sells market dashboards showing competitor rates, occupancy and future demand for a defined geography. The distinguishing thing is the degree of manual override it permits. Where several competitors treat their algorithm as the product and give you dials at the edges, PriceLabs exposes base price, minimum and maximum bounds, day-of-week adjustments, seasonal profiles, last-minute discounts and far-out premiums, and lets you save a customised profile and apply it across a portfolio. That is why professional managers standardise on it: they can encode a pricing policy rather than accept one. The commercial detail worth noting is that the pricing engine and the market dashboard are separately priced, at roughly 19.99 and 9.99 US dollars per month respectively at low volume, so budgeting from the headline figure alone understates what most users actually buy. Buyers range from single-property owners to managers with thousands of listings, with steep volume discounts that bring the per-unit cost toward six dollars past a hundred properties and a flat portfolio option above sixty units. The trade-off is that PriceLabs assumes competence. Set the base price badly and it will confidently discount into unprofitability, and its market data is thin in destinations with few tracked listings, which is exactly where an owner most wants help.

What people use it for

A manager encoding a single pricing policy across two hundred listings rather than tuning each one
An owner in a seasonal market wanting automatic last-minute discounting without watching the calendar
An operator filling orphan gaps that would otherwise sit empty between bookings
A small hotel on Cloudbeds wanting rental-style demand pricing without a full revenue management system

Where it falls short

Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about PriceLabs.

The market dashboard is a separate subscription from the pricing engine, so the widely quoted 19.99 figure is not what most serious users pay per listing.
The revenue share alternative at one per cent of bookings is a poor deal for high average daily rate properties, where it can cost several times the per-listing price.
Market data quality collapses in destinations with few tracked listings, which is precisely where an owner has the least pricing intuition of their own.
It will happily discount to zero margin if the base price and minimum are set carelessly, and the tool does not know your cost base, so an inattentive user can lose money faster than they would manually.
It prices but does not distribute or manage; you still need a PMS or channel manager underneath, and rate push failures between the two systems are a recurring support burden.

Cross-shopped

What people choose instead of PriceLabs

Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.

PriceLabsvs
RoomPriceGenie
RoomPriceGenie: Built for independent hotels with room-type logic rather than whole-unit rentals
PriceLabsvs
Hostaway
Hostaway: Includes basic rate rules that may be enough before dedicated revenue software is justified
PriceLabsvs
Beds24
Beds24: Cheaper distribution that pairs with PriceLabs rather than competing with it

Pricing

What PriceLabs costs

Taken from the vendor's own pricing page. Prices move, so check before you buy.

Dynamic Pricing

$19.99 /mo

Per listing per month at low volume
Volume tiers fall toward about 5.99 per listing past 100 units
Rate, minimum stay and orphan gap automation
Direct channel and PMS sync

Market Dashboard

$9.99 /mo

Charged separately from the pricing engine
Competitor rates, occupancy and forward demand
Per market subscribed

Portfolio

$499 /mo

Flat monthly rate for larger portfolios, roughly 60 units and above
All pricing features included
Alternative to per-listing billing

Revenue share option

On request

One per cent of booking revenue instead of a per-listing fee
Suits low-rate or low-occupancy listings
Becomes expensive on high average daily rates

Capabilities

Features

Dynamic nightly pricing
Rates recalculated daily from your history and market demand signals
Customisable profiles
Base price, min and max bounds, seasonality and day-of-week rules saved and reused
Minimum stay automation
Length-of-stay rules adjusted by lead time and demand
Orphan gap handling
Automatic discounting of unsellable short gaps between reservations
Market dashboards
Competitor rates, occupancy and forward demand for a chosen area, priced separately
Neighbourhood data
Comparable set selection and benchmarking against nearby listings
Portfolio management
Bulk edits and profile application across large numbers of listings
Direct channel and PMS sync
Rate push to Airbnb and Vrbo directly or through a connected management platform

Answered, with sources

Questions people ask

Each answer names the page it came from, so you can check it rather than take our word for it.

What does PriceLabs cost for ten listings?

Around 19.99 US dollars per listing per month at that volume for dynamic pricing, plus about 9.99 per market for the dashboard if you want the competitor data.

Should I take the one per cent revenue share instead?

Only if your average nightly rate and occupancy are low. On a listing earning 40,000 dollars a year the revenue share costs roughly 400 dollars against about 240 for the per-listing plan.

Does it work for hotels?

It connects to Cloudbeds and similar systems and is used by small properties, but it is built around rental demand signals rather than hotel segmentation and forecasting.

Can I override the algorithm?

Extensively. Base price, minimum and maximum, seasonal profiles and day-of-week adjustments are all directly editable and reusable across a portfolio.

Keep looking

Where to go from PriceLabs

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Softwr does not host reviews and shows no star rating for PriceLabs, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.

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