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E-Commerce · head to head

Volusion vs Wix eCommerce

Volusion logo

Volusion

E-Commerce

Ecommerce platform for growing online businesses

From
Free
Rated
-
Full reviewWebsite
Wix eCommerce logo

Wix eCommerce

E-Commerce

Hosted website builder with a store module, using drag-and-drop layout rather than themes you can swap

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Volusion pricing details not shown on main website; Wix eCommerce a template cannot be changed once the site is built, because the layout is the site rather than a skin over content, so a redesign later means rebuilding every page instead of switching theme.
  • They diverge on capability: Volusion covers Website builder, Wix eCommerce covers Drag-and-drop editor.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Volusion and Wix eCommerce actually diverge.

Attributes where Volusion and Wix eCommerce differ
AttributeVolusionWix eCommerce
Pricing modelsubscriptionfreemium
PlatformsWebWeb, iOS, Android
Founded19992006

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (E-Commerce).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Volusion

  • Website builder
  • Product catalog
  • Shopping cart
  • Payment processing
  • Inventory tracking
  • Order management
  • Email marketing
  • SEO tools

Only in Wix eCommerce

  • Drag-and-drop editor
  • Business plans with no commission
  • Wix Payments and third party gateways
  • Product catalogue and variants
  • Abandoned cart recovery
  • App Market
  • Velo
  • Wix Studio

What people use each for

The jobs each tool is most often brought in to do.

Volusion

  • Small to medium business e-commerce storefrontsnot Wix eCommerce
  • Inventory and product managementnot Wix eCommerce
  • Omnichannel selling across platformsnot Wix eCommerce
  • Email marketing and customer engagementnot Wix eCommerce

Wix eCommerce

  • A small business that wants a designed site and a shop without hiring a developernot Volusion
  • A studio or service business selling a handful of products alongside a content-led sitenot Volusion
  • A single-operator shop where visual control matters more than catalogue or fulfilment depthnot Volusion
  • A quick launch where the priority is being live this month rather than being portable in five yearsnot Volusion

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Volusion

  • Pricing details not shown on main website
  • Requires migration effort for existing stores

Wix eCommerce

  • A template cannot be changed once the site is built, because the layout is the site rather than a skin over content, so a redesign later means rebuilding every page instead of switching theme.
  • There is no site export, so leaving Wix means recreating pages, layout and navigation on the new platform and building the URL redirect map by hand, and merchants who discover this after cutover lose their search traffic while they work it out.
  • Velo code and installed apps only run inside Wix, so every hour of custom work and every app configuration is written off entirely if you migrate, which grows the switching cost the longer the site succeeds.
  • App Market add-ons carry their own monthly subscriptions, and a store running several of them for reviews, subscriptions, shipping rules and marketing can spend more each month on apps than on the Wix plan itself, which is a normal configuration rather than an unusual one.
  • Multi-currency, multi-region and tax handling are thinner than on platforms built for cross-border selling, so a merchant who starts selling into new territories tends to hit that ceiling before any other, and the fix is a replatform rather than a setting.

Pricing, plan by plan

Volusion

Free
  • Free TrialFree
    • Store builder
    • Product management
    • Basic analytics
  • Professional$35/month
    • All free features
    • Advanced tools
    • Email marketing

Wix eCommerce

Free

No published plan breakdown. See the Wix eCommerce review.

Which should you pick?

Choose Volusion if

  • You need website builder.
  • You want to start without paying.
  • You also want product catalog.
Volusion review

Choose Wix eCommerce if

  • You need drag-and-drop editor.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want business plans with no commission.
Wix eCommerce review

Questions people ask

Is Volusion or Wix eCommerce better?
Neither clearly leads. Volusion starts at Free and Wix eCommerce at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Volusion or Wix eCommerce?
Volusion starts at Free and Wix eCommerce at Free.
Does Volusion or Wix eCommerce run on more platforms?
Volusion runs on Web. Wix eCommerce runs on Web, iOS, Android.
Can I use Volusion for free?
Both have a free tier, so you can try either at no cost before committing.
What is Volusion best used for?
Volusion is most often used for small to medium business e-commerce storefronts, inventory and product management, omnichannel selling across platforms, email marketing and customer engagement. Of those, small to medium business e-commerce storefronts and inventory and product management are not what Wix eCommerce is typically brought in for.
What can Volusion do that Wix eCommerce cannot?
Volusion covers Website builder, Product catalog, Shopping cart, Payment processing. Wix eCommerce covers Drag-and-drop editor, Business plans with no commission, Wix Payments and third party gateways, Product catalogue and variants.

Answered from the vendors’ own pages

Volusion: What payment methods does Volusion accept?

Volusion supports multiple payment options including Stripe, PayPal, Venmo, and Amazon Pay through integrations with certified technology partners.

Source
Wix eCommerce: Does Wix take a cut of my sales?

Not on paid Business plans. You still pay card processing fees to Wix Payments or to whichever supported gateway you use, so compare the processing rate rather than assuming zero cost.

Volusion: Is there a contract requirement to use Volusion?

No contract is needed. Volusion offers a 14-day free trial with no credit card required, and you can cancel anytime.

Source
Wix eCommerce: Can I change my template later?

No. The layout is the site rather than a swappable theme, so redesigning means rebuilding the pages. Treat the initial design decision as long-lived.

Volusion: What support is available to Volusion users?

Volusion provides free 24/7 customer support. Users also have access to a help center and can connect with SEO specialists, web designers, and marketing professionals through Marketing 360.

Source
Wix eCommerce: Is Wix bad for SEO?

That criticism is largely out of date. Pages are server rendered and the SEO controls are adequate. The real search risk is migration, since there is no export and the redirect map has to be built manually.

Volusion: What features are included with a Volusion store?

Core features include inventory management, unlimited product options, responsive themes, site builder, SEO management, newsletters, CRM system, and payment processing capabilities.

Source
Wix eCommerce: Can I export my site if I outgrow it?

Products and orders export as CSV. The site itself does not. Budget a full rebuild plus a redirect map if you move.

Volusion: Can I integrate third-party applications with my Volusion store?

Yes, Volusion offers "dozens of powerful apps and integrations created by our certified technology partners" to add advanced functionality to your site.

Source
Wix eCommerce: Where do most merchants hit the ceiling?

Multi-currency and multi-region selling, and catalogue complexity. Both are thinner here than on platforms designed for cross-border trade.

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