E-Commerce · head to head
Inventory Lab vs Wix eCommerce

Wix eCommerce
E-Commerce
Hosted website builder with a store module, using drag-and-drop layout rather than themes you can swap
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Inventory Lab inventoryLab is no longer sold standalone and is now bundled into Three Colts' Seller 365 plans starting at $69 per month for a single user, rising to $199 per month for the Pro tier; Wix eCommerce a template cannot be changed once the site is built, because the layout is the site rather than a skin over content, so a redesign later means rebuilding every page instead of switching theme.
- They diverge on capability: Inventory Lab covers FBA inventory tracking, Wix eCommerce covers Drag-and-drop editor.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Inventory Lab and Wix eCommerce actually diverge.
| Attribute | Inventory Lab | Wix eCommerce |
|---|---|---|
| Pricing model | subscription | freemium |
| Platforms | Web | Web, iOS, Android |
| Founded | 2011 | 2006 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (E-Commerce).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Inventory Lab
- FBA inventory tracking
- Repricing automation
- Price monitoring
- Sales analytics
- Profit calculations
- Supplier management
- Alerts and notifications
- Forecasting tools
Only in Wix eCommerce
- Drag-and-drop editor
- Business plans with no commission
- Wix Payments and third party gateways
- Product catalogue and variants
- Abandoned cart recovery
- App Market
- Velo
- Wix Studio
What people use each for
The jobs each tool is most often brought in to do.
Inventory Lab
- Amazon seller managementnot Wix eCommerce
- multi-channel resellingnot Wix eCommerce
- inventory trackingnot Wix eCommerce
Wix eCommerce
- A small business that wants a designed site and a shop without hiring a developernot Inventory Lab
- A studio or service business selling a handful of products alongside a content-led sitenot Inventory Lab
- A single-operator shop where visual control matters more than catalogue or fulfilment depthnot Inventory Lab
- A quick launch where the priority is being live this month rather than being portable in five yearsnot Inventory Lab
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Inventory Lab
- InventoryLab is no longer sold standalone and is now bundled into Three Colts' Seller 365 plans starting at $69 per month for a single user, rising to $199 per month for the Pro tier
- Multichannel listing requires the separate UniCon add-on, priced from $49 to $449 per month depending on tier
Wix eCommerce
- A template cannot be changed once the site is built, because the layout is the site rather than a skin over content, so a redesign later means rebuilding every page instead of switching theme.
- There is no site export, so leaving Wix means recreating pages, layout and navigation on the new platform and building the URL redirect map by hand, and merchants who discover this after cutover lose their search traffic while they work it out.
- Velo code and installed apps only run inside Wix, so every hour of custom work and every app configuration is written off entirely if you migrate, which grows the switching cost the longer the site succeeds.
- App Market add-ons carry their own monthly subscriptions, and a store running several of them for reviews, subscriptions, shipping rules and marketing can spend more each month on apps than on the Wix plan itself, which is a normal configuration rather than an unusual one.
- Multi-currency, multi-region and tax handling are thinner than on platforms built for cross-border selling, so a merchant who starts selling into new territories tends to hit that ceiling before any other, and the fix is a replatform rather than a setting.
Pricing, plan by plan
Inventory Lab
Free- Standard$69/month
- access to 10 tools
- 1 user account
- designed for independent resellers
- Teams$129/month
- all 10 tools
- up to 10 users
- shared workflows and collaboration
- Pro$199/month
- all pro versions of 10 tools
- up to 10 users
- premium support under 30-minute response time
- Enterprise$null/custom
- more than 10 users
- custom terms
Wix eCommerce
FreeNo published plan breakdown. See the Wix eCommerce review.
Which should you pick?
Choose Inventory Lab if
- You need fba inventory tracking.
- You want to start without paying.
- You also want repricing automation.
Choose Wix eCommerce if
- You need drag-and-drop editor.
- You want to start without paying.
- You work on Web, iOS, Android.
- You also want business plans with no commission.
Questions people ask
- Is Inventory Lab or Wix eCommerce better?
- Neither clearly leads. Inventory Lab starts at Free and Wix eCommerce at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Inventory Lab or Wix eCommerce?
- Inventory Lab starts at Free and Wix eCommerce at Free.
- Does Inventory Lab or Wix eCommerce run on more platforms?
- Inventory Lab runs on Web. Wix eCommerce runs on Web, iOS, Android.
- Can I use Inventory Lab for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Inventory Lab best used for?
- Inventory Lab is most often used for amazon seller management, multi-channel reselling, inventory tracking. Of those, amazon seller management and multi-channel reselling are not what Wix eCommerce is typically brought in for.
- What can Inventory Lab do that Wix eCommerce cannot?
- Inventory Lab covers FBA inventory tracking, Repricing automation, Price monitoring, Sales analytics. Wix eCommerce covers Drag-and-drop editor, Business plans with no commission, Wix Payments and third party gateways, Product catalogue and variants.
Answered from the vendors’ own pages
Inventory Lab: What is the free trial period for Inventory Lab?
Inventory Lab offers a 14-day free trial, with bonus days awarded when connecting Amazon accounts.
SourceWix eCommerce: Does Wix take a cut of my sales?
Not on paid Business plans. You still pay card processing fees to Wix Payments or to whichever supported gateway you use, so compare the processing rate rather than assuming zero cost.
Inventory Lab: Can I save money on Inventory Lab with annual billing?
Yes, annual billing saves money: Standard saves $48/year, Teams saves $120/year, and Pro saves $192/year compared to monthly billing.
SourceWix eCommerce: Can I change my template later?
No. The layout is the site rather than a swappable theme, so redesigning means rebuilding the pages. Treat the initial design decision as long-lived.
Inventory Lab: Is there an add-on to use Inventory Lab on channels beyond Amazon?
Yes, the UniCon multichannel add-on is available starting at $49/month for expanding beyond Amazon.
SourceWix eCommerce: Is Wix bad for SEO?
That criticism is largely out of date. Pages are server rendered and the SEO controls are adequate. The real search risk is migration, since there is no export and the redirect map has to be built manually.
Wix eCommerce: Can I export my site if I outgrow it?
Products and orders export as CSV. The site itself does not. Budget a full rebuild plus a redirect map if you move.
Wix eCommerce: Where do most merchants hit the ceiling?
Multi-currency and multi-region selling, and catalogue complexity. Both are thinner here than on platforms designed for cross-border trade.
Related pages
More on Inventory Lab
More on Wix eCommerce
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- Wix eCommerce vs Instacart
- Wix eCommerce vs Big Cartel
- Wix eCommerce vs Bluepark
- Wix eCommerce vs WooCommerce
- Wix eCommerce vs Hotjar
- Wix eCommerce vs Poshmark
- Wix eCommerce vs Squarespace Commerce
- Wix eCommerce vs Algolia
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