Nonprofit & Fundraising · head to head
Virtuous vs Constant Contact
Virtuous
Nonprofit & Fundraising
CRM designed for faith-based and mission-driven organizations
- From
- On request
- Rated
- -
Constant Contact
Nonprofit & Fundraising
Email marketing and event management
- From
- Free
- Rated
- -
The short version
- Only Constant Contact has a free tier, so it costs nothing to try first.
- Each has a real cost: Virtuous the pricing page publishes no rate, no minimum and no cost driver for any product; every tier says Request Pricing; Constant Contact core plan started at $9.99 per month and Plus plan at $45 per month, both scaling by contact list size rather than a flat rate (Internet Archive capture, 2022)
- They diverge on capability: Virtuous covers Donor management, Constant Contact covers Email marketing.
Where they differ
Only the attributes on which Virtuous and Constant Contact actually diverge.
| Attribute | Virtuous | Constant Contact |
|---|---|---|
| Starting price | On request | Free |
| Free tier | No | Yes |
| Platforms | Web, IOS, Android | Web, Mobile-responsive |
| Founded | 2013 | 1995 |
Identical on both: pricing model (subscription), user rating (Not yet rated), category (Nonprofit & Fundraising).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Virtuous
- Donor management
- Volunteer tracking
- Giving analysis
- Ministry management
- Stripe
- PayPal
- Mailchimp
- Slack
Only in Constant Contact
- Email marketing
- Event management
- Contact management
- Automation
- Analytics
- Salesforce
- Zapier
- Google Analytics
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Virtuous
- Donor management and pipeline tracking for mid-sized and large nonprofitsnot Constant Contact
- Marketing automation and supporter journeys tied to giving datanot Constant Contact
- Online donation forms and giving pages connected to the CRMnot Constant Contact
Constant Contact
- Business operationsnot Virtuous
- Productivitynot Virtuous
- Automationnot Virtuous
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Virtuous
- The pricing page publishes no rate, no minimum and no cost driver for any product; every tier says Request Pricing
- Tier eligibility is set by the nonprofit's own annual fundraising revenue, with a $5 million threshold separating Platform from Enterprise
- CRM+, Raise, Insights, Analytics, Volunteer and Momentum are packaged as separate products, each with its own Request Pricing button
- Momentum, the AI fundraising agent, is sold separately from the CRM rather than included
Constant Contact
- Core plan started at $9.99 per month and Plus plan at $45 per month, both scaling by contact list size rather than a flat rate (Internet Archive capture, 2022)
Pricing, plan by plan
Virtuous
On request- Starter$99/month
- Donor management
- Volunteer tracking
- Advanced$199/month
- Giving analysis
- Ministry management
- Email campaigns
Constant Contact
Free- FreeFree
- Basic email marketing
- Contacts up to 100
- Plus$45/month
- Advanced features
- Event management
- Automation
Which should you pick?
Choose Virtuous if
- You need donor management.
- You work on Web, IOS, Android.
- You also want volunteer tracking.
Choose Constant Contact if
- You need email marketing.
- You want to start without paying.
- You work on Web, Mobile-responsive.
- You also want event management.
Questions people ask
- Is Virtuous or Constant Contact better?
- Neither clearly leads. Virtuous starts at On request and Constant Contact at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Virtuous or Constant Contact?
- Constant Contact has a free tier; the other does not. Paid plans start at On request for Virtuous and Free for Constant Contact.
- Does Virtuous or Constant Contact run on more platforms?
- Virtuous runs on Web, IOS, Android. Constant Contact runs on Web, Mobile-responsive.
- Can I use Constant Contact for free?
- Yes. Constant Contact has a free tier, so you can try it without paying. Virtuous starts at On request.
- What is Virtuous best used for?
- Virtuous is most often used for donor management and pipeline tracking for mid-sized and large nonprofits, marketing automation and supporter journeys tied to giving data, online donation forms and giving pages connected to the crm. Of those, donor management and pipeline tracking for mid-sized and large nonprofits and marketing automation and supporter journeys tied to giving data are not what Constant Contact is typically brought in for.
- What can Virtuous do that Constant Contact cannot?
- Virtuous covers Donor management, Volunteer tracking, Giving analysis, Ministry management. Constant Contact covers Email marketing, Event management, Contact management, Automation. Both handle Web support.