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Real Estate · head to head

BoldTrail vs Reonomy

BoldTrail logo

BoldTrail

Real Estate

Real estate CRM and lead conversion platform from Inside Real Estate, rebranded from kvCORE in 2024

From
On request
Rated
-
Full reviewWebsite
Reonomy logo

Reonomy

Real Estate

Commercial property ownership and contact data platform, acquired by Altus Group for roughly $202 million and now sold on unpublished, increasingly enterprise-focused pricing

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: BoldTrail there is no published pricing anywhere, so a buyer cannot compare true cost against competitors without first completing a sales questionnaire and call.; Reonomy pricing is not published, and the sales process has become more enterprise-focused since the Altus Group acquisition, which reportedly makes it less accessible for smaller, self-service buyers than it once was.
  • They diverge on capability: BoldTrail covers Behavioural lead scoring, Reonomy covers Ownership records.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which BoldTrail and Reonomy actually diverge.

Attributes where BoldTrail and Reonomy differ
AttributeBoldTrailReonomy
PlatformsWeb, iOS, AndroidWeb

Identical on both: starting price (On request), pricing model (quote), free tier (No), user rating (Not yet rated), category (Real Estate).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in BoldTrail

  • Behavioural lead scoring
  • IDX websites
  • Automated nurture campaigns
  • Transaction management
  • Team and brokerage tools
  • BackOffice and Recruit add-ons

Only in Reonomy

  • Ownership records
  • Transaction history
  • Off-market prospecting
  • Portfolio analysis
  • Contact data
  • Market and property search

What people use each for

The jobs each tool is most often brought in to do.

BoldTrail

  • A brokerage already on kvCORE evaluating whether to continue under the BoldTrail rebrandnot Reonomy
  • A growing team wanting behavioural lead scoring and automated nurture in one platform rather than separate toolsnot Reonomy
  • An enterprise brokerage wanting BackOffice accounting and Recruit modules alongside the core CRMnot Reonomy
  • An agent comparing full-platform options such as BoldTrail, Lofty and Follow Up Boss before committing to an annual contractnot Reonomy

Reonomy

  • A broker sourcing off-market deals by identifying and directly contacting property owners matching acquisition criterianot BoldTrail
  • A lender researching an owner portfolio and financing history before extending creditnot BoldTrail
  • An investor doing outbound outreach to owners of a specific property type or size in a target marketnot BoldTrail
  • A firm already using ARGUS Enterprise considering Reonomy for data given the shared Altus Group ownershipnot BoldTrail

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

BoldTrail

  • There is no published pricing anywhere, so a buyer cannot compare true cost against competitors without first completing a sales questionnaire and call.
  • It defaults to an annual contract, and month-to-month terms are rarely offered without specific negotiation, which reduces flexibility for a team testing the platform.
  • Pricing is packaged for brokerage-scale deployment, so a solo agent pays for a pricing model and feature set built around team and brokerage needs.
  • The 2024 rebrand from kvCORE to BoldTrail means older reviews, guides and search results still reference the previous name, which can create confusion when researching current pricing or features.
  • Add-on modules such as BackOffice and Recruit are priced and sold separately from the core platform, so a full-featured brokerage deployment costs meaningfully more than the base CRM quote suggests.

Reonomy

  • Pricing is not published, and the sales process has become more enterprise-focused since the Altus Group acquisition, which reportedly makes it less accessible for smaller, self-service buyers than it once was.
  • It is a data and contact-sourcing tool, not a valuation platform, so firms needing DCF modelling still need ARGUS Enterprise or an equivalent separately, even though both are Altus Group products.
  • Coverage and data freshness for ownership and contact information vary by market, and off-market sourcing quality depends on how current that contact data actually is.
  • Shared ownership with ARGUS under Altus Group means a firm concentrating spend with both products has less independent competitive leverage across its CRE software and data budget.
  • As with any owner-contact database, deliverability and accuracy of contact information degrade over time, and there is no independent public benchmark of Reonomy data accuracy to check ahead of purchase.

Pricing, plan by plan

BoldTrail

On request
  • BoldTrail$undefined/month
    • No published price list, quote generated through a sales questionnaire
    • Solo agent estimates around 300 to 500 USD a month all-in
    • Small team estimates around 700 to 1,200 USD a month

Reonomy

On request
  • Reonomy$undefined/year
    • Monthly and annual subscription options, annual saves roughly 30%
    • Pricing not published, increasingly enterprise-focused sales process since Altus Group acquisition
    • Cost scales with data access scope and seats

Which should you pick?

Choose BoldTrail if

  • You need behavioural lead scoring.
  • You work on Web, iOS, Android.
  • You also want idx websites.
BoldTrail review

Choose Reonomy if

  • You need ownership records.
  • You also want transaction history.
Reonomy review

Questions people ask

Is BoldTrail or Reonomy better?
Neither clearly leads. BoldTrail starts at On request and Reonomy at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, BoldTrail or Reonomy?
BoldTrail starts at On request and Reonomy at On request.
Does BoldTrail or Reonomy run on more platforms?
BoldTrail runs on Web, iOS, Android. Reonomy runs on Web.
What is BoldTrail best used for?
BoldTrail is most often used for a brokerage already on kvcore evaluating whether to continue under the boldtrail rebrand, a growing team wanting behavioural lead scoring and automated nurture in one platform rather than separate tools, an enterprise brokerage wanting backoffice accounting and recruit modules alongside the core crm, an agent comparing full-platform options such as boldtrail, lofty and follow up boss before committing to an annual contract. Of those, a brokerage already on kvcore evaluating whether to continue under the boldtrail rebrand and a growing team wanting behavioural lead scoring and automated nurture in one platform rather than separate tools are not what Reonomy is typically brought in for.
What can BoldTrail do that Reonomy cannot?
BoldTrail covers Behavioural lead scoring, IDX websites, Automated nurture campaigns, Transaction management. Reonomy covers Ownership records, Transaction history, Off-market prospecting, Portfolio analysis.

Answered from the vendors’ own pages

BoldTrail: Is BoldTrail the same product as kvCORE?

Yes, Inside Real Estate rebranded kvCORE to BoldTrail in June 2024; the underlying platform and much of the customer base carried forward.

Reonomy: Who owns Reonomy?

Altus Group, which acquired it in November 2021 for roughly $202 million; it sits in the same portfolio as ARGUS Enterprise.

BoldTrail: Is there a published price list?

No, all pricing is quoted individually through a sales process; industry-tracked estimates put a solo agent around 300 to 500 USD a month all-in.

Reonomy: Is Reonomy the same as CoStar?

No. Reonomy focuses on ownership, contact and off-market sourcing data; CoStar is broader, covering listings, lease comparables and market analytics at larger scale.

BoldTrail: Can I get a month-to-month contract?

Rarely without specific negotiation; the default contract term is annual.

Reonomy: Is pricing available online?

No. Reonomy offers monthly and annual subscriptions with roughly 30% savings annually, but exact rates require a quote.

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