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Affiliate Marketing · head to head

RedTrack vs Workvivo

RedTrack logo

RedTrack

Affiliate Marketing

Ad tracking and conversion attribution platform

From
Free
Free plan
Yes
Workvivo logo

Workvivo

Employee Engagement

Employee experience platform for connected workplaces

From
$4/month
Free plan
No

The short version

  • Only RedTrack has a free tier, so it costs nothing to try first.
  • Each has a real cost: RedTrack the Builder plan at $69 per month includes 1 seat and 2M events, with ad spend sync only every 6 hours; Workvivo the pricing page publishes no price, no minimum and no per-licence rate; the vendor states cost depends on licence count and organisation needs and requires a custom quote
  • They diverge on capability: RedTrack covers Cookieless tracking, Workvivo covers Social activity feed.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which RedTrack and Workvivo actually diverge.

Attributes where RedTrack and Workvivo differ
AttributeRedTrackWorkvivo
Starting priceFree$4/month
Free tierYesNo
CategoryAffiliate MarketingEmployee Engagement
Founded20152017

Identical on both: pricing model (subscription), platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in RedTrack

  • Cookieless tracking
  • Multi-touch attribution
  • Auto-optimization
  • Fraud detection
  • Team collaboration
  • Google Ads
  • Facebook
  • TikTok

Only in Workvivo

  • Social activity feed
  • Employee recognition
  • Internal communications
  • Mobile app
  • Podcasts and video
  • Surveys
  • Analytics
  • Integrations

What people use each for

The jobs each tool is most often brought in to do.

RedTrack

  • Tracking paid media and affiliate conversions across ad networksnot Workvivo
  • Server side conversion tracking for ecommerce storesnot Workvivo
  • Automating rules to pause or scale ad campaignsnot Workvivo

Workvivo

  • Company-wide internal communications and news for desk and frontline staffnot RedTrack
  • Employee recognition, badges and awards inside a social activity feednot RedTrack
  • Livestreamed all-hands broadcasts with multi-language auto-translationnot RedTrack

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

RedTrack

  • The Builder plan at $69 per month includes 1 seat and 2M events, with ad spend sync only every 6 hours
  • Events above the plan allowance are billed as overage, at $0.04 per 1,000 on Builder and Solo
  • Data retention is 12 months on Builder and Solo and reaches 36 months only on the $833 per month Enterprise plan
  • Read and write Ads Manager access is Enterprise only at base tier
  • Scale Rules are a paid add on unless on Enterprise
  • Setup assistance requires the Team plan or Agency plan
  • The free ecommerce Relay plan covers 1 store, 1 user and basic conversion API only
  • The Brand ecommerce plan is capped at 3 stores

Workvivo

  • The pricing page publishes no price, no minimum and no per-licence rate; the vendor states cost depends on licence count and organisation needs and requires a custom quote
  • There is no free trial; the vendor offers only a demo
  • Real-time chat with voice and video is a paid add-on rather than part of the core platform
  • Agentic search across connected systems is sold separately as the HQ Agent add-on tier
  • Employee listening and engagement surveys sit in the separate Seer product, added on or bought standalone
  • Digital signage through Workvivo TV is another paid add-on
  • Plan and add-on changes go through a Workvivo CX Manager rather than self-serve

Pricing, plan by plan

RedTrack

Free
  • Relay (Free Forever)Free
    • Server-side Conversion API for Meta, TikTok, Snapchat
    • 1 store, 1 user
    • No dashboard or attribution included
  • Builder$69/month
    • 2M tracking events per month
    • 1 user, 5 ad accounts per platform
    • 5 custom domains with SSL
  • Solo$141/month
    • 5M tracking events per month
    • 1 user, 5 ad accounts per platform
    • 10 custom domains with SSL
  • Team$333/month
    • 20M tracking events per month
    • 5 users, unlimited ad accounts per platform
    • 50 custom domains with SSL

Workvivo

$4/month
  • Business$4/month
    • Social feed
    • Recognition
    • Mobile app
  • Enterprise$undefined/month
    • Advanced analytics
    • Custom integrations
    • Dedicated support

Which should you pick?

Choose RedTrack if

  • You need cookieless tracking.
  • You want to start without paying.
  • You also want multi-touch attribution.

Choose Workvivo if

  • You need social activity feed.
  • You also want employee recognition.

Questions people ask

Is RedTrack or Workvivo better?
Neither clearly leads. RedTrack starts at Free and Workvivo at $4/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, RedTrack or Workvivo?
RedTrack has a free tier; the other does not. Paid plans start at Free for RedTrack and $4/month for Workvivo.
Does RedTrack or Workvivo run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use RedTrack for free?
Yes. RedTrack has a free tier, so you can try it without paying. Workvivo starts at $4/month.
What is RedTrack best used for?
RedTrack is most often used for tracking paid media and affiliate conversions across ad networks, server side conversion tracking for ecommerce stores, automating rules to pause or scale ad campaigns. Of those, tracking paid media and affiliate conversions across ad networks and server side conversion tracking for ecommerce stores are not what Workvivo is typically brought in for.
What can RedTrack do that Workvivo cannot?
RedTrack covers Cookieless tracking, Multi-touch attribution, Auto-optimization, Fraud detection. Workvivo covers Social activity feed, Employee recognition, Internal communications, Mobile app.

Answered from the vendors’ own pages

RedTrack: Does RedTrack have a free plan?

Yes. RedTrack Relay is free forever and includes server-side Conversion API for Meta, TikTok, and Snapchat. It supports 1 store and 1 user, but does not include dashboard or attribution features.

Source
Workvivo: How is Workvivo pricing structured?

Workvivo uses custom pricing based on the number of licenses you require and your organization's specific needs. The platform offers the core Workvivo HQ product plus optional add-ons including HQ Agent, Chat, Workvivo TV, and Seer.

Source
RedTrack: What is RedTrack's most popular plan?

The Team plan at $333 per month is marked as Most Popular. It includes 20M tracking events per month, 5 users, unlimited ad accounts, 30-minute ad spend sync, 3 AI dashboards, 24-month data retention, and live chat support.

Source
Workvivo: Can I upgrade my Workvivo account with additional features later?

Yes, you can speak with your Workvivo CX Manager to request additional features or upgrade your account at any time.

Source
RedTrack: How much does RedTrack cost for small affiliate campaigns?

RedTrack Builder starts at $69 per month with 2M tracking events, 1 user, 5 ad accounts per platform, and 6-hour ad spend sync. Solo is $141 per month with 5M events and faster 60-minute sync.

Source
Workvivo: What add-on products are available beyond the core Workvivo HQ platform?

Workvivo offers four add-on modules: HQ Agent for automation, Chat for internal messaging, Workvivo TV for digital displays, and Seer which can be purchased as an add-on or standalone product.

Source
RedTrack: Does RedTrack offer a free trial?

Yes. A 14-day free trial is available for all RedTrack paid plans.

Source
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