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Software · head to head

Everflow vs RedTrack

Everflow logo

Everflow

Software

Partner marketing platform for growth

From
$750/month
Rated
-
Full reviewWebsite
RedTrack logo

RedTrack

Software

Ad tracking and conversion attribution platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only RedTrack has a free tier, so it costs nothing to try first.
  • Each has a real cost: Everflow pricing is by quote only: the pricing page publishes no rate, no tier and no included volume, and requires submitting a form; RedTrack the Builder plan at $69 per month includes 1 seat and 2M events, with ad spend sync only every 6 hours
  • They diverge on capability: Everflow covers Partner tracking, RedTrack covers Cookieless tracking.

Where they differ

Only the attributes on which Everflow and RedTrack actually diverge.

Attributes where Everflow and RedTrack differ
AttributeEverflowRedTrack
Starting price$750/monthFree
Free tierNoYes
Founded20162015

Identical on both: pricing model (subscription), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Everflow

  • Partner tracking
  • Direct linking
  • Fraud prevention
  • SmartSwitch routing
  • Granular analytics
  • Salesforce
  • HubSpot
  • Stripe

Only in RedTrack

  • Cookieless tracking
  • Multi-touch attribution
  • Auto-optimization
  • Fraud detection
  • Team collaboration
  • Google Ads
  • Facebook
  • TikTok

Both cover

  • Shopify
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Everflow

  • Running an in house affiliate or partner programmenot RedTrack
  • Tracking partner conversions and payouts across channelsnot RedTrack
  • Managing an affiliate network with multiple advertisersnot RedTrack

RedTrack

  • Tracking paid media and affiliate conversions across ad networksnot Everflow
  • Server side conversion tracking for ecommerce storesnot Everflow
  • Automating rules to pause or scale ad campaignsnot Everflow

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Everflow

  • Pricing is by quote only: the pricing page publishes no rate, no tier and no included volume, and requires submitting a form
  • Plans require a 6 month minimum commitment

RedTrack

  • The Builder plan at $69 per month includes 1 seat and 2M events, with ad spend sync only every 6 hours
  • Events above the plan allowance are billed as overage, at $0.04 per 1,000 on Builder and Solo
  • Data retention is 12 months on Builder and Solo and reaches 36 months only on the $833 per month Enterprise plan
  • Read and write Ads Manager access is Enterprise only at base tier
  • Scale Rules are a paid add on unless on Enterprise
  • Setup assistance requires the Team plan or Agency plan
  • The free ecommerce Relay plan covers 1 store, 1 user and basic conversion API only
  • The Brand ecommerce plan is capped at 3 stores

Pricing, plan by plan

Everflow

$750/month
  • Plus$750/month
    • Unlimited clicks
    • Full platform access
    • Email support

RedTrack

Free
  • FreeFree
    • 100K events
    • Basic tracking
    • Community support

Which should you pick?

Choose Everflow if

  • You need partner tracking.
  • You also want direct linking.
Everflow review

Choose RedTrack if

  • You need cookieless tracking.
  • You want to start without paying.
  • You also want multi-touch attribution.
RedTrack review

Questions people ask

Is Everflow or RedTrack better?
Neither clearly leads. Everflow starts at $750/month and RedTrack at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Everflow or RedTrack?
RedTrack has a free tier; the other does not. Paid plans start at $750/month for Everflow and Free for RedTrack.
Does Everflow or RedTrack run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use RedTrack for free?
Yes. RedTrack has a free tier, so you can try it without paying. Everflow starts at $750/month.
What is Everflow best used for?
Everflow is most often used for running an in house affiliate or partner programme, tracking partner conversions and payouts across channels, managing an affiliate network with multiple advertisers. Of those, running an in house affiliate or partner programme and tracking partner conversions and payouts across channels are not what RedTrack is typically brought in for.
What can Everflow do that RedTrack cannot?
Everflow covers Partner tracking, Direct linking, Fraud prevention, SmartSwitch routing. RedTrack covers Cookieless tracking, Multi-touch attribution, Auto-optimization, Fraud detection. Both handle Shopify, Web support.
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Related pages

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