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Affiliate Marketing · head to head

RedTrack vs Voluum

RedTrack logo

RedTrack

Affiliate Marketing

Ad tracking and conversion attribution platform

From
Free
Rated
-
Full reviewWebsite
Voluum logo

Voluum

Affiliate Marketing

Ad tracker for affiliate marketing professionals

From
$199/month
Rated
-
Full reviewWebsite

The short version

  • Only RedTrack has a free tier, so it costs nothing to try first.
  • Each has a real cost: RedTrack the Builder plan at $69 per month includes 1 seat and 2M events, with ad spend sync only every 6 hours; Voluum the entry Profit plan at $119 per month includes 1M events and retains data for 6 months only
  • They diverge on capability: RedTrack covers Cookieless tracking, Voluum covers Real-time tracking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which RedTrack and Voluum actually diverge.

Attributes where RedTrack and Voluum differ
AttributeRedTrackVoluum
Starting priceFree$199/month
Free tierYesNo
PlatformsWebWeb, Mobile
Founded20152014

Identical on both: pricing model (subscription), user rating (Not yet rated), category (Affiliate Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in RedTrack

  • Cookieless tracking
  • Multi-touch attribution
  • Auto-optimization
  • Fraud detection
  • Team collaboration
  • TikTok
  • Microsoft Ads
  • Shopify

Only in Voluum

  • Real-time tracking
  • AI optimization
  • Anti-fraud kit
  • Traffic distribution AI
  • Collaboration tools
  • PropellerAds
  • MGID
  • Taboola

Both cover

  • Google Ads
  • Facebook
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

RedTrack

  • Tracking paid media and affiliate conversions across ad networksnot Voluum
  • Server side conversion tracking for ecommerce storesnot Voluum
  • Automating rules to pause or scale ad campaignsnot Voluum

Voluum

  • Tracking affiliate and media buying campaigns across traffic sourcesnot RedTrack
  • Split testing landing pages and offersnot RedTrack
  • Automating bid and campaign rules against ad platformsnot RedTrack

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

RedTrack

  • The Builder plan at $69 per month includes 1 seat and 2M events, with ad spend sync only every 6 hours
  • Events above the plan allowance are billed as overage, at $0.04 per 1,000 on Builder and Solo
  • Data retention is 12 months on Builder and Solo and reaches 36 months only on the $833 per month Enterprise plan
  • Read and write Ads Manager access is Enterprise only at base tier
  • Scale Rules are a paid add on unless on Enterprise
  • Setup assistance requires the Team plan or Agency plan
  • The free ecommerce Relay plan covers 1 store, 1 user and basic conversion API only
  • The Brand ecommerce plan is capped at 3 stores

Voluum

  • The entry Profit plan at $119 per month includes 1M events and retains data for 6 months only
  • Events beyond the plan allowance are charged as overage, at $0.06 per 1,000 on the Profit plan
  • Custom domains are capped per plan, at 3 plus 1 dedicated on Profit
  • Data retention is tiered and reaches 24 months only from the $1,599 per month Enterprise plan
  • Cookieless tracking starts on the Start-up plan at $539 per month
  • Chat support on the lower plans is limited to 14 days
  • The Automizer ad spend integration is a paid add on that rises to $2,380 per month at $1,000,000 of tracked monthly ad spend

Pricing, plan by plan

RedTrack

Free
  • Relay (Free Forever)Free
    • Server-side Conversion API for Meta, TikTok, Snapchat
    • 1 store, 1 user
    • No dashboard or attribution included
  • Builder$69/month
    • 2M tracking events per month
    • 1 user, 5 ad accounts per platform
    • 5 custom domains with SSL
  • Solo$141/month
    • 5M tracking events per month
    • 1 user, 5 ad accounts per platform
    • 10 custom domains with SSL
  • Team$333/month
    • 20M tracking events per month
    • 5 users, unlimited ad accounts per platform
    • 50 custom domains with SSL

Voluum

$199/month
  • Discover$199/month
    • 3M events
    • 6 months data retention
    • Basic features

Which should you pick?

Choose RedTrack if

  • You need cookieless tracking.
  • You want to start without paying.
  • You also want multi-touch attribution.
RedTrack review

Choose Voluum if

  • You need real-time tracking.
  • You work on Web, Mobile.
  • You also want ai optimization.
Voluum review

Questions people ask

Is RedTrack or Voluum better?
Neither clearly leads. RedTrack starts at Free and Voluum at $199/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, RedTrack or Voluum?
RedTrack has a free tier; the other does not. Paid plans start at Free for RedTrack and $199/month for Voluum.
Does RedTrack or Voluum run on more platforms?
RedTrack runs on Web. Voluum runs on Web, Mobile.
Can I use RedTrack for free?
Yes. RedTrack has a free tier, so you can try it without paying. Voluum starts at $199/month.
What is RedTrack best used for?
RedTrack is most often used for tracking paid media and affiliate conversions across ad networks, server side conversion tracking for ecommerce stores, automating rules to pause or scale ad campaigns. Of those, tracking paid media and affiliate conversions across ad networks and server side conversion tracking for ecommerce stores are not what Voluum is typically brought in for.
What can RedTrack do that Voluum cannot?
RedTrack covers Cookieless tracking, Multi-touch attribution, Auto-optimization, Fraud detection. Voluum covers Real-time tracking, AI optimization, Anti-fraud kit, Traffic distribution AI. Both handle Google Ads, Facebook, Web support.

Answered from the vendors’ own pages

RedTrack: Does RedTrack have a free plan?

Yes. RedTrack Relay is free forever and includes server-side Conversion API for Meta, TikTok, and Snapchat. It supports 1 store and 1 user, but does not include dashboard or attribution features.

Source
Voluum: What is the base cost to start with Voluum?

The Profit plan starts at $119/month, which includes 20 active campaigns, 1 million events per month, and 6-month data retention. Annual billing is available at a discount.

Source
RedTrack: What is RedTrack's most popular plan?

The Team plan at $333 per month is marked as Most Popular. It includes 20M tracking events per month, 5 users, unlimited ad accounts, 30-minute ad spend sync, 3 AI dashboards, 24-month data retention, and live chat support.

Source
Voluum: How many active campaigns can I run at each pricing tier?

Profit (20), Scale (60), Start-up (100), Agency (200), and Enterprise (400) campaigns respectively. Custom Corporate and Executive plans allow unlimited campaigns.

Source
RedTrack: How much does RedTrack cost for small affiliate campaigns?

RedTrack Builder starts at $69 per month with 2M tracking events, 1 user, 5 ad accounts per platform, and 6-hour ad spend sync. Solo is $141 per month with 5M events and faster 60-minute sync.

Source
Voluum: What happens if I exceed my monthly event limit?

Overage charges are applied when you exceed the included events. The page mentions overage pricing but does not specify the per-event rate.

Source
RedTrack: Does RedTrack offer a free trial?

Yes. A 14-day free trial is available for all RedTrack paid plans.

Source
Voluum: Is there a free trial period before I commit to a paid plan?

Yes, Voluum offers a 14-day platform preview with no payment required to test the platform.

Source
Voluum: How long will Voluum keep my data?

Data retention ranges from 6 months (Profit), 12 months (Scale, Start-up), 18 months (Agency), to 24 months (Enterprise) depending on your plan.

Source
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