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PR Newswire vs ConvertKit

PR Newswire logo

PR Newswire

Software

The global leader in press release distribution

From
On request
Rated
-
Full reviewWebsite
ConvertKit logo

ConvertKit

Software

The creator platform for digital professionals

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: PR Newswire pR Newswire is structured as an annual membership organization with a separate fee, on top of per-release distribution charges (archived pricing page, 8 September 2021); ConvertKit the free Newsletter plan allows only one basic visual automation, so sequences beyond a single flow require paying
  • They diverge on capability: PR Newswire covers Press release distribution, ConvertKit covers Email marketing.

Where they differ

Only the attributes on which PR Newswire and ConvertKit actually diverge.

Attributes where PR Newswire and ConvertKit differ
AttributePR NewswireConvertKit
Pricing modelusage-basedsubscription
Founded19542013

Identical on both: starting price (On request), free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in PR Newswire

  • Press release distribution
  • Multimedia support
  • Analytics & reporting
  • Targeted distribution
  • Regulatory disclosure
  • Cision platform
  • Google News
  • Yahoo Finance

Only in ConvertKit

  • Email marketing
  • Landing pages
  • Subscriber tagging
  • Automation workflows
  • Digital product sales
  • Broadcast emails
  • Subscriber segments
  • Email templates

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

PR Newswire

  • Press release distributionnot ConvertKit
  • Product launchesnot ConvertKit
  • Earnings announcementsnot ConvertKit
  • Corporate newsnot ConvertKit
  • SEC filingsnot ConvertKit

ConvertKit

  • Sending newsletters and email sequences to an audiencenot PR Newswire
  • Selling paid subscriptions and digital products to a mailing listnot PR Newswire

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

PR Newswire

  • PR Newswire is structured as an annual membership organization with a separate fee, on top of per-release distribution charges (archived pricing page, 8 September 2021)
  • Single state-level press release distribution starts at $355 USD for only a 400-word release, with pricing rising per additional word or wider circuit (archived pricing page, 8 September 2021)
  • Top Markets distribution, a wider circuit than a single state, starts at $650 USD for a 400-word release, and a four-release Top Markets bundle is $3,095 USD (archived pricing page, 8 September 2021)

ConvertKit

  • The free Newsletter plan allows only one basic visual automation, so sequences beyond a single flow require paying
  • The free plan is a single user, and the Creator plan at $33 a month allows two
  • Subscriber signals, engagement analytics and paid recommendations are Pro only, at $66 a month
  • A/B testing is capped at 2 subject lines below Pro, which allows 5
  • Paid pricing is banded by subscriber count, so the published figures apply only at the smallest band

Pricing, plan by plan

PR Newswire

On request
  • US1 - State$575/one-time
    • State distribution
    • Online posting
    • Basic analytics
  • US2 - Regional$825/one-time
    • Regional distribution
    • AP inclusion
    • Enhanced analytics
  • US3 - National$1475/one-time
    • National distribution
    • All wire services
    • Multimedia options
  • GlobalFree
    • International distribution
    • Translation services
    • Global reach

ConvertKit

On request
  • Creator$29/month
    • Up to 10K subscribers
    • Email campaigns
    • Landing pages
  • Creator Pro$79/month
    • Unlimited subscribers
    • Advanced automation
    • Digital products

Which should you pick?

Choose PR Newswire if

  • You need press release distribution.
  • You also want multimedia support.
PR Newswire review

Choose ConvertKit if

  • You need email marketing.
  • You also want landing pages.
ConvertKit review

Questions people ask

Is PR Newswire or ConvertKit better?
Neither clearly leads. PR Newswire starts at On request and ConvertKit at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, PR Newswire or ConvertKit?
PR Newswire starts at On request and ConvertKit at On request.
Does PR Newswire or ConvertKit run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is PR Newswire best used for?
PR Newswire is most often used for press release distribution, product launches, earnings announcements, corporate news. Of those, press release distribution and product launches are not what ConvertKit is typically brought in for.
What can PR Newswire do that ConvertKit cannot?
PR Newswire covers Press release distribution, Multimedia support, Analytics & reporting, Targeted distribution. ConvertKit covers Email marketing, Landing pages, Subscriber tagging, Automation workflows. Both handle Web support.
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Related pages

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