Software · head to head
EIN Presswire vs PR Newswire
PR Newswire
Software
The global leader in press release distribution
- From
- On request
- Rated
- -
The short version
- Each has a real cost: EIN Presswire sold as prepaid release credits that expire 365 days after purchase, so unused releases are lost rather than carried; PR Newswire pR Newswire is structured as an annual membership organization with a separate fee, on top of per-release distribution charges (archived pricing page, 8 September 2021)
- They diverge on capability: EIN Presswire covers Industry targeting, PR Newswire covers Multimedia support.
Where they differ
Only the attributes on which EIN Presswire and PR Newswire actually diverge.
| Attribute | EIN Presswire | PR Newswire |
|---|---|---|
| Founded | 2003 | 1954 |
Identical on both: starting price (On request), pricing model (usage-based), free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in EIN Presswire
- Industry targeting
- Google News inclusion
- Analytics
- Social distribution
- Bing News
- Social media
Only in PR Newswire
- Multimedia support
- Analytics & reporting
- Targeted distribution
- Regulatory disclosure
- Cision platform
- Yahoo Finance
- Bloomberg
Both cover
- Press release distribution
- Google News
- Web support
What people use each for
The jobs each tool is most often brought in to do.
EIN Presswire
- Distributing press releases to news sites, newswires and journalistsnot PR Newswire
- Getting company announcements indexed on news aggregatorsnot PR Newswire
PR Newswire
- Press release distributionnot EIN Presswire
- Product launchesnot EIN Presswire
- Earnings announcementsnot EIN Presswire
- Corporate newsnot EIN Presswire
- SEC filingsnot EIN Presswire
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
EIN Presswire
- Sold as prepaid release credits that expire 365 days after purchase, so unused releases are lost rather than carried
- A single release is $149, and the lower per release rates require buying 5 or 15 up front
- Word limits are tied to the package, from 700 words on Basic to 2,500 on Corporate
- Geographic and industry targeting is rationed by package, at 2 country and 5 industry targets on Pro+
PR Newswire
- PR Newswire is structured as an annual membership organization with a separate fee, on top of per-release distribution charges (archived pricing page, 8 September 2021)
- Single state-level press release distribution starts at $355 USD for only a 400-word release, with pricing rising per additional word or wider circuit (archived pricing page, 8 September 2021)
- Top Markets distribution, a wider circuit than a single state, starts at $650 USD for a 400-word release, and a four-release Top Markets bundle is $3,095 USD (archived pricing page, 8 September 2021)
Pricing, plan by plan
EIN Presswire
On request- Basic$49.95/one-time
- Online distribution
- Google News
- Basic targeting
- Standard$99.95/one-time
- Enhanced distribution
- Industry targeting
- Social sharing
- Premium$249.95/one-time
- Maximum distribution
- All industries
- Multimedia
PR Newswire
On request- US1 - State$575/one-time
- State distribution
- Online posting
- Basic analytics
- US2 - Regional$825/one-time
- Regional distribution
- AP inclusion
- Enhanced analytics
- US3 - National$1475/one-time
- National distribution
- All wire services
- Multimedia options
- GlobalFree
- International distribution
- Translation services
- Global reach
Which should you pick?
Choose EIN Presswire if
- You need industry targeting.
- You also want google news inclusion.
Choose PR Newswire if
- You need multimedia support.
- You also want analytics & reporting.
Questions people ask
- Is EIN Presswire or PR Newswire better?
- Neither clearly leads. EIN Presswire starts at On request and PR Newswire at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, EIN Presswire or PR Newswire?
- EIN Presswire starts at On request and PR Newswire at On request.
- Does EIN Presswire or PR Newswire run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- What is EIN Presswire best used for?
- EIN Presswire is most often used for distributing press releases to news sites, newswires and journalists, getting company announcements indexed on news aggregators. Of those, distributing press releases to news sites, newswires and journalists and getting company announcements indexed on news aggregators are not what PR Newswire is typically brought in for.
- What can EIN Presswire do that PR Newswire cannot?
- EIN Presswire covers Industry targeting, Google News inclusion, Analytics, Social distribution. PR Newswire covers Multimedia support, Analytics & reporting, Targeted distribution, Regulatory disclosure. Both handle Press release distribution, Google News, Web support.