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Software · head to head

ConvertKit vs The Old Reader

ConvertKit logo

ConvertKit

Software

The creator platform for digital professionals

From
On request
Rated
-
The Old Reader logo

The Old Reader

Software

A classic RSS reader for the modern web

From
Free
Rated
-

The short version

  • Only The Old Reader has a free tier, so it costs nothing to try first.
  • They diverge on capability: ConvertKit covers Email marketing, The Old Reader covers RSS reading.

Where they differ

Only the attributes on which ConvertKit and The Old Reader actually diverge.

Attributes where ConvertKit and The Old Reader differ
AttributeConvertKitThe Old Reader
Starting priceOn requestFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsWebWeb, Ios, Android
Founded20132012

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ConvertKit

  • Email marketing
  • Landing pages
  • Subscriber tagging
  • Automation workflows
  • Digital product sales
  • Broadcast emails
  • Subscriber segments
  • Email templates

Only in The Old Reader

  • RSS reading
  • Social sharing
  • Following friends
  • Keyboard shortcuts
  • OPML import/export
  • Third-party apps
  • Browser bookmarklet
  • Ios support

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

ConvertKit

  • Sending newsletters and email sequences to an audiencenot The Old Reader
  • Selling paid subscriptions and digital products to a mailing listnot The Old Reader

The Old Reader

  • RSS readingnot ConvertKit
  • News aggregationnot ConvertKit
  • Social readingnot ConvertKit

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ConvertKit

  • The free Newsletter plan allows only one basic visual automation, so sequences beyond a single flow require paying
  • The free plan is a single user, and the Creator plan at $33 a month allows two
  • Subscriber signals, engagement analytics and paid recommendations are Pro only, at $66 a month
  • A/B testing is capped at 2 subject lines below Pro, which allows 5
  • Paid pricing is banded by subscriber count, so the published figures apply only at the smallest band

The Old Reader

Nothing recorded yet. See the The Old Reader review.

Pricing, plan by plan

ConvertKit

On request
  • Creator$29/month
    • Up to 10K subscribers
    • Email campaigns
    • Landing pages
  • Creator Pro$79/month
    • Unlimited subscribers
    • Advanced automation
    • Digital products

The Old Reader

Free
  • FreeFree
    • 100 subscriptions
    • Social features
    • Web access
  • Premium$3/month
    • 500 subscriptions
    • Search history
    • Priority refresh
  • Supporter$5/month
    • Unlimited subscriptions
    • All premium features
    • Support development

Which should you pick?

Choose ConvertKit if

  • You need email marketing.
  • You also want landing pages.

Choose The Old Reader if

  • You need rss reading.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want social sharing.

Questions people ask

Is ConvertKit or The Old Reader better?
Neither clearly leads. ConvertKit starts at On request and The Old Reader at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ConvertKit or The Old Reader?
The Old Reader has a free tier; the other does not. Paid plans start at On request for ConvertKit and Free for The Old Reader.
Does ConvertKit or The Old Reader run on more platforms?
ConvertKit runs on Web. The Old Reader runs on Web, Ios, Android.
Can I use The Old Reader for free?
Yes. The Old Reader has a free tier, so you can try it without paying. ConvertKit starts at On request.
What is ConvertKit best used for?
ConvertKit is most often used for sending newsletters and email sequences to an audience, selling paid subscriptions and digital products to a mailing list. Of those, sending newsletters and email sequences to an audience and selling paid subscriptions and digital products to a mailing list are not what The Old Reader is typically brought in for.
What can ConvertKit do that The Old Reader cannot?
ConvertKit covers Email marketing, Landing pages, Subscriber tagging, Automation workflows. The Old Reader covers RSS reading, Social sharing, Following friends, Keyboard shortcuts. Both handle Web support.

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