Softwr

Software · head to head

Cision vs ConvertKit

Cision logo

Cision

Software

The complete PR and earned media platform

From
On request
Rated
-
ConvertKit logo

ConvertKit

Software

The creator platform for digital professionals

From
On request
Rated
-

The short version

  • They diverge on capability: Cision covers Media monitoring, ConvertKit covers Email marketing.

Where they differ

Only the attributes on which Cision and ConvertKit actually diverge.

Attributes where Cision and ConvertKit differ
AttributeCisionConvertKit
PlatformsWeb, Ios, AndroidWeb
Founded18672013

Identical on both: starting price (On request), pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cision

  • Media monitoring
  • PR Newswire distribution
  • Media database
  • Analytics & reporting
  • Influencer identification
  • Salesforce
  • Google Analytics
  • Microsoft 365

Only in ConvertKit

  • Email marketing
  • Landing pages
  • Subscriber tagging
  • Automation workflows
  • Digital product sales
  • Broadcast emails
  • Subscriber segments
  • Email templates

Both cover

  • Slack
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Cision

  • Press release distributionnot ConvertKit
  • Media monitoringnot ConvertKit
  • PR measurementnot ConvertKit
  • Media outreachnot ConvertKit
  • Crisis communicationsnot ConvertKit

ConvertKit

  • Sending newsletters and email sequences to an audiencenot Cision
  • Selling paid subscriptions and digital products to a mailing listnot Cision

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cision

Nothing recorded yet. See the Cision review.

ConvertKit

  • The free Newsletter plan allows only one basic visual automation, so sequences beyond a single flow require paying
  • The free plan is a single user, and the Creator plan at $33 a month allows two
  • Subscriber signals, engagement analytics and paid recommendations are Pro only, at $66 a month
  • A/B testing is capped at 2 subject lines below Pro, which allows 5
  • Paid pricing is banded by subscriber count, so the published figures apply only at the smallest band

Pricing, plan by plan

Cision

On request
  • Cision Communications CloudFree
    • Media monitoring
    • Media database
    • PR analytics
  • EnterpriseFree
    • Full platform access
    • PR Newswire distribution
    • Custom integrations

ConvertKit

On request
  • Creator$29/month
    • Up to 10K subscribers
    • Email campaigns
    • Landing pages
  • Creator Pro$79/month
    • Unlimited subscribers
    • Advanced automation
    • Digital products

Which should you pick?

Choose Cision if

  • You need media monitoring.
  • You work on Web, Ios, Android.
  • You also want pr newswire distribution.

Choose ConvertKit if

  • You need email marketing.
  • You also want landing pages.

Questions people ask

Is Cision or ConvertKit better?
Neither clearly leads. Cision starts at On request and ConvertKit at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cision or ConvertKit?
Cision starts at On request and ConvertKit at On request.
Does Cision or ConvertKit run on more platforms?
Cision runs on Web, Ios, Android. ConvertKit runs on Web.
What is Cision best used for?
Cision is most often used for press release distribution, media monitoring, pr measurement, media outreach. Of those, press release distribution and media monitoring are not what ConvertKit is typically brought in for.
What can Cision do that ConvertKit cannot?
Cision covers Media monitoring, PR Newswire distribution, Media database, Analytics & reporting. ConvertKit covers Email marketing, Landing pages, Subscriber tagging, Automation workflows. Both handle Slack, Web support.

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