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Insurance · head to head

Novidea vs Splice Software

Novidea logo

Novidea

Insurance

Broker and MGA management platform built natively on Salesforce

From
On request
Rated
-
Full reviewWebsite
Splice Software logo

Splice Software

Insurance

Digital transformation for insurance agents

From
$149/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Novidea salesforce licences are a separate recurring cost on top of the Novidea subscription, and for a broker with many occasional users that second bill changes the comparison against standalone systems entirely.; Splice Software pricing is not published; the site says pricing fits your budget without stating any figure
  • They diverge on capability: Novidea covers Native Salesforce architecture, Splice Software covers Client portal.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Novidea and Splice Software actually diverge.

Attributes where Novidea and Splice Software differ
AttributeNovideaSplice Software
Starting priceOn request$149/month
Pricing modelquotesubscription
PlatformsWeb, iOS, Android, APIWeb, Ios, Android
FoundedUnknown2015

Identical on both: free tier (No), user rating (Not yet rated), category (Insurance).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Novidea

  • Native Salesforce architecture
  • Placement and submission tracking
  • Multi-currency and multi-entity
  • Commission and revenue management
  • Analytics
  • Client and broker portals

Only in Splice Software

  • Client portal
  • Policy management
  • Document management
  • Communication tools
  • Task automation
  • Client engagement tracking
  • Mobile app
  • Analytics dashboard

What people use each for

The jobs each tool is most often brought in to do.

Novidea

  • An international broker consolidating offices that each run a different local agency systemnot Splice Software
  • A speciality wholesaler placing non-admitted and Lloyd's business that national agency systems handle poorlynot Splice Software
  • An MGA that needs binder, bordereaux and commission tracking in the same place as the client recordnot Splice Software
  • A broker group that already standardised on Salesforce and does not want a second client databasenot Splice Software

Splice Software

  • Automated outbound customer messaging across voice, text and emailnot Novidea
  • Personalised policy and renewal notifications for insurersnot Novidea
  • Opt-in and consent management for outbound contactnot Novidea
  • Automated surveys after a customer interactionnot Novidea

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Novidea

  • Salesforce licences are a separate recurring cost on top of the Novidea subscription, and for a broker with many occasional users that second bill changes the comparison against standalone systems entirely.
  • It is not built around United States personal lines carrier download, so an agency whose daily work depends on automated policy download from dozens of carriers will find the connectivity thin.
  • Because it inherits Salesforce, it also inherits Salesforce administration; you need someone who knows the platform, and that skill is priced by the Salesforce market rather than the insurance market.
  • Implementations involve mapping an existing book with its history into Salesforce objects, and brokers consistently underestimate how much data cleansing that exposes.
  • Salesforce platform changes and release cycles are outside the vendor control, so an upgrade that alters behaviour you depend on arrives on someone else calendar.

Splice Software

  • Pricing is not published; the site says pricing fits your budget without stating any figure
  • Sold mainly into insurance and regulated industries, and much of its value comes from integrations with systems like Duck Creek, Majesco and EZLynx

Pricing, plan by plan

Novidea

On request
  • Novidea Platform$undefined/year
    • Broker management on Salesforce
    • Placement and revenue tracking
    • Analytics dashboards

Splice Software

$149/month
  • Core$149/month
    • Client portal
    • Policy management
    • Document sharing
  • Professional$349/month
    • All Core features
    • Advanced analytics
    • Carrier integrations

Which should you pick?

Choose Novidea if

  • You need native salesforce architecture.
  • You work on Web, iOS, Android, API.
  • You also want placement and submission tracking.
Novidea review

Choose Splice Software if

  • You need client portal.
  • You work on Web, Ios, Android.
  • You also want policy management.
Splice Software review

Questions people ask

Is Novidea or Splice Software better?
Neither clearly leads. Novidea starts at On request and Splice Software at $149/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Novidea or Splice Software?
Novidea starts at On request and Splice Software at $149/month.
Does Novidea or Splice Software run on more platforms?
Novidea runs on Web, iOS, Android, API. Splice Software runs on Web, Ios, Android.
What is Novidea best used for?
Novidea is most often used for an international broker consolidating offices that each run a different local agency system, a speciality wholesaler placing non-admitted and lloyd's business that national agency systems handle poorly, an mga that needs binder, bordereaux and commission tracking in the same place as the client record, a broker group that already standardised on salesforce and does not want a second client database. Of those, an international broker consolidating offices that each run a different local agency system and a speciality wholesaler placing non-admitted and lloyd's business that national agency systems handle poorly are not what Splice Software is typically brought in for.
What can Novidea do that Splice Software cannot?
Novidea covers Native Salesforce architecture, Placement and submission tracking, Multi-currency and multi-entity, Commission and revenue management. Splice Software covers Client portal, Policy management, Document management, Communication tools.

Answered from the vendors’ own pages

Novidea: Do we need to buy Salesforce as well?

Yes. Novidea runs on Salesforce and the underlying platform licences are purchased separately. Include them in every cost comparison.

Splice Software: How much does Splice Software cost?

Splice Software does not publish specific pricing rates online. The website states 'Pricing that fits your budget,' but directs customers to request a custom demo or contact the company directly to discuss pricing based on their individual needs.

Source
Novidea: Is it suitable for a United States retail agency?

Only if your book is commercial or speciality. If you depend on personal lines carrier download, an established agency management system is the better fit.

Splice Software: What is Splice Software's pricing model?

Pricing is customized per customer. Interested users must sign in to the application portal, request a demo, or contact Splice directly to receive a quote tailored to their specific requirements.

Source
Novidea: What does it replace?

The broker management system and usually a separate CRM, plus the spreadsheets used for commission and receivables tracking.

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