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Muck Rack vs TIBCO Mashery

Muck Rack logo

Muck Rack

News

The new standard in PR software

From
On request
Rated
-
TIBCO Mashery logo

TIBCO Mashery

APIs

Cloud-native API management for digital business

From
$2000/monthly
Rated
-

The short version

  • Each has a real cost: Muck Rack no specific prices published; all pricing is based on customized proposals based on team size and user count; TIBCO Mashery lack of support for open API standards requires workarounds
  • They diverge on capability: Muck Rack covers Media database, TIBCO Mashery covers Cloud-native Gateway.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Muck Rack and TIBCO Mashery actually diverge.

Attributes where Muck Rack and TIBCO Mashery differ
AttributeMuck RackTIBCO Mashery
Starting priceOn request$2000/monthly
PlatformsWeb, Browser-extensionCloud, Hybrid, Multi-cloud
CategoryNewsAPIs
Founded20091997

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Muck Rack

  • Media database
  • Journalist profiles
  • Media monitoring
  • Pitching platform
  • Coverage reporting
  • Slack
  • Salesforce
  • Google Analytics

Only in TIBCO Mashery

  • Cloud-native Gateway
  • Developer Portal
  • API Analytics
  • TIBCO Cloud
  • AWS
  • Azure
  • GCP
  • Cloud support

What people use each for

The jobs each tool is most often brought in to do.

Muck Rack

  • Finding and pitching journalists from a media databasenot TIBCO Mashery
  • Monitoring coverage and measuring PR resultsnot TIBCO Mashery

TIBCO Mashery

  • API Developmentnot Muck Rack
  • API Gatewaynot Muck Rack
  • API Testingnot Muck Rack
  • API Documentationnot Muck Rack
  • Microservicesnot Muck Rack

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Muck Rack

  • No specific prices published; all pricing is based on customized proposals based on team size and user count
  • Starter plan has limited features compared to Standard and Premier (no podcast monitoring or curation engine)
  • Sentiment analysis on Starter uses basic NLP, while Premier uses AI-powered analysis

TIBCO Mashery

  • Lack of support for open API standards requires workarounds
  • Policy management is difficult and sometimes requires support intervention for configuration changes
  • Monetization and customization features are inadequate for some enterprise use cases
  • Delays under heavy load conditions; stability issues reported affecting performance
  • Logging and monitoring limitations; logs are hard to follow when calls cannot be filtered by keys

Pricing, plan by plan

Muck Rack

On request
  • ProFree
    • Media database
    • Media monitoring
    • Pitching tools
  • EnterpriseFree
    • All Pro features
    • Team management
    • SSO integration

TIBCO Mashery

$2000/monthly
  • Standard$2000/monthly
    • API Gateway
    • Developer Portal
    • Standard support
  • Professional$5000/monthly
    • Advanced analytics
    • Multi-region
    • Priority support
  • Enterprise$undefined/monthly
    • Custom solutions
    • Dedicated support
    • Premium SLA

Which should you pick?

Choose Muck Rack if

  • You need media database.
  • You work on Web, Browser-extension.
  • You also want journalist profiles.

Choose TIBCO Mashery if

  • You need cloud-native gateway.
  • You work on Cloud, Hybrid, Multi-cloud.
  • You also want developer portal.

Questions people ask

Is Muck Rack or TIBCO Mashery better?
Neither clearly leads. Muck Rack starts at On request and TIBCO Mashery at $2000/monthly, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Muck Rack or TIBCO Mashery?
Muck Rack starts at On request and TIBCO Mashery at $2000/monthly.
Does Muck Rack or TIBCO Mashery run on more platforms?
Muck Rack runs on Web, Browser-extension. TIBCO Mashery runs on Cloud, Hybrid, Multi-cloud.
What is Muck Rack best used for?
Muck Rack is most often used for finding and pitching journalists from a media database, monitoring coverage and measuring pr results. Of those, finding and pitching journalists from a media database and monitoring coverage and measuring pr results are not what TIBCO Mashery is typically brought in for.
What can Muck Rack do that TIBCO Mashery cannot?
Muck Rack covers Media database, Journalist profiles, Media monitoring, Pitching platform. TIBCO Mashery covers Cloud-native Gateway, Developer Portal, API Analytics, TIBCO Cloud.

Answered from the vendors’ own pages

Muck Rack: How are Muck Rack plans priced?

Muck Rack pricing is not published. The platform offers three tiers (Starter, Standard, and Premier) with customized pricing that depends on several factors including team size and number of users. Interested customers must contact sales for a personalized quote.

Source
TIBCO Mashery: What is TIBCO Cloud API Management (Mashery)?

TIBCO Cloud API Management, formerly known as TIBCO Cloud Mashery, is an enterprise platform delivering full lifecycle API management capabilities including API creation, productization, security, analytics, and support for API development, mediation, and event-driven initiatives.

Source
Muck Rack: What features does Muck Rack Standard plan include?

Muck Rack Standard includes media monitoring and alerts, podcast monitoring, AI visibility badges, AI journalist recommendations, full media list exports, and NLP-based sentiment analysis. It is marked as the most popular plan on their pricing page.

Source
TIBCO Mashery: What is the pricing structure?

TIBCO Mashery pricing starts at $2000/monthly for cloud-hosted deployments based on capacity and throughput. Annual maintenance for on-premises perpetual licenses typically ranges from 18-22% of license cost. Custom plans are available based on customer requirements.

Source
Muck Rack: What is unique about Muck Rack Premier plan?

Muck Rack Premier is the highest tier and adds the Curation Engine and AI-powered sentiment analysis (versus basic NLP). It includes Muck Rack API access and is targeted at enterprises and advanced teams.

Source
TIBCO Mashery: Does Mashery support OpenAPI standards?

TIBCO Mashery supports native OpenAPI specifications. The platform provides contract-first modeling with native OpenAPI Spec support and native Node.js hosting of API implementations.

Muck Rack: What add-ons are available for Muck Rack?

Muck Rack offers multiple add-ons with pricing not specified: Print and Broadcast Monitoring, Social Listening, Press Release Distribution, Muck Rack API (Premier tier), Media Intelligence Services, and Generative Pulse.

Source
TIBCO Mashery: What's the current status of TIBCO Mashery?

Mashery, formerly sold as TIBCO Cloud API Management, has had its capabilities integrated into Boomi's enterprise platform. Users should verify current product status and support roadmap with TIBCO's sales team, as the product landscape has undergone significant changes.

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