Social Media · head to head
Mention vs NetBase Quid

NetBase Quid
Business Intelligence
Consumer and market intelligence combining social listening with unstructured text analytics
- From
- On request
- Rated
- -
The short version
- Only Mention has a free tier, so it costs nothing to try first.
- Each has a real cost: Mention historical data access is not included in the Company plan and is only available as a paid add-on; NetBase Quid nothing about pricing is published and the review sites carry no plan data either, so you cannot size a budget without entering a sales process, and reported costs put it out of reach of small and mid-sized teams.
- They diverge on capability: Mention covers Real-time monitoring, NetBase Quid covers Social listening.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Mention and NetBase Quid actually diverge.
| Attribute | Mention | NetBase Quid |
|---|---|---|
| Starting price | Free | On request |
| Pricing model | freemium | quote |
| Free tier | Yes | No |
| Platforms | Web, Ios, Android | Web |
| Category | Social Media | Business Intelligence |
| Founded | 2012 | Unknown |
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Mention
- Real-time monitoring
- Sentiment analysis
- Influencer identification
- Competitive analysis
- Custom reports
- Slack
- Zapier
- Buffer
Only in NetBase Quid
- Social listening
- Network visualisation
- Unstructured data analytics
- Image and logo analytics
- Custom taxonomies
- Alerting
- AI agent library
- API and exports
What people use each for
The jobs each tool is most often brought in to do.
Mention
- Brand monitoringnot NetBase Quid
- Competitor trackingnot NetBase Quid
- Social listeningnot NetBase Quid
- Reputation managementnot NetBase Quid
NetBase Quid
- A consumer goods strategy team mapping five years of category news and patent filings to find unserved product territorynot Mention
- A brand insights function tracking how consumer language about an ingredient shifts across social and news simultaneouslynot Mention
- A corporate development team sizing an adjacent market from filings, transcripts and press before commissioning a consultancynot Mention
- An agency building a category point of view for a pitch that needs evidence broader than social conversation alonenot Mention
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Mention
- Historical data access is not included in the Company plan and is only available as a paid add-on
NetBase Quid
- Nothing about pricing is published and the review sites carry no plan data either, so you cannot size a budget without entering a sales process, and reported costs put it out of reach of small and mid-sized teams.
- The two halves of the platform came from separate companies and still feel like separate products, which means the workflow from a social finding to a market-map investigation involves more manual bridging than the marketing implies.
- The network visualisations are compelling in a demo and demanding in practice; teams without an analyst who understands clustering tend to produce pretty maps they cannot defend in a meeting.
- Historical social data beyond the contracted window is typically an additional cost, so a retrospective study you did not scope at signing turns into a change order.
- The rebrand from NetBase Quid to Quid has left documentation, support material and third-party integration listings under a mixture of names, which makes finding accurate current information about the product harder than it should be.
Pricing, plan by plan
Mention
Free- FreeFree
- 1 alert
- 1,000 mentions
- Basic monitoring
- Solo$41/month
- 2 alerts
- 5,000 mentions
- Boolean search
- Pro$83/month
- 5 alerts
- 10,000 mentions
- Team features
- EnterpriseFree
- Unlimited alerts
- Unlimited mentions
- Custom integrations
NetBase Quid
On request- Quid$undefined/year
- Social listening with sentiment and emotion analysis
- Network visualisation of unstructured corpora
- News, patent and filing datasets
Which should you pick?
Choose Mention if
- You need real-time monitoring.
- You want to start without paying.
- You work on Web, Ios, Android.
- You also want sentiment analysis.
Choose NetBase Quid if
- You need social listening.
- You also want network visualisation.
Questions people ask
- Is Mention or NetBase Quid better?
- Neither clearly leads. Mention starts at Free and NetBase Quid at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Mention or NetBase Quid?
- Mention has a free tier; the other does not. Paid plans start at Free for Mention and On request for NetBase Quid.
- Does Mention or NetBase Quid run on more platforms?
- Mention runs on Web, Ios, Android. NetBase Quid runs on Web.
- Can I use Mention for free?
- Yes. Mention has a free tier, so you can try it without paying. NetBase Quid starts at On request.
- What is Mention best used for?
- Mention is most often used for brand monitoring, competitor tracking, social listening, reputation management. Of those, brand monitoring and competitor tracking are not what NetBase Quid is typically brought in for.
- What can Mention do that NetBase Quid cannot?
- Mention covers Real-time monitoring, Sentiment analysis, Influencer identification, Competitive analysis. NetBase Quid covers Social listening, Network visualisation, Unstructured data analytics, Image and logo analytics.
Answered from the vendors’ own pages
Mention: What does the Mention Company Plan include?
The Company Plan includes real-time mention tracking across Facebook, Instagram, Twitter, Reddit, TikTok, and YouTube, plus news, blogs, and forums. It covers 75+ review sites, sentiment analysis, competitor benchmarking, custom reporting, and dedicated account manager support.
SourceNetBase Quid: Is NetBase Quid the same as Quid?
Yes. The merged company now trades as Quid and netbasequid.com redirects to quid.com.
Mention: What is the cost of Mention's Company Plan?
Mention's Company Plan pricing is not displayed on the pricing page and requires contacting sales or requesting a demo to get a quote.
SourceNetBase Quid: Does it publish pricing?
No. Contracts are annual and quoted, and independent review sites list no plan pricing at all.
Mention: Does Mention offer a free trial?
Yes. Mention offers a free trial accessible through their signup page, with no credit card required to get started.
SourceNetBase Quid: Is there a trial?
The site offers a two-week trial on request rather than open self-service signup.
Mention: Can I save money by paying annually for Mention?
Yes. If you pay yearly instead of monthly, Mention gives you 2 months free, saving approximately $360 USD per year depending on your plan.
SourceNetBase Quid: Is this a replacement for a social listening tool?
It can be, but you would be paying for the market intelligence half as well. If you only need social monitoring, cheaper tools cover it.
Mention: Are there add-ons or upsells available with Mention?
Yes. Mention offers paid add-ons for historical data and white-label reporting beyond what is included in the standard plan.
SourceRelated pages
More on NetBase Quid
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- NetBase Quid vs Zebra BI
- NetBase Quid vs Snowplow
- NetBase Quid vs Stripe Dashboard
- NetBase Quid vs TIBCO Spotfire
- NetBase Quid vs Yellowfin
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