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Marketing · head to head

Matomo vs Metasploit

Matomo logo

Matomo

Marketing

Privacy-focused web analytics

From
Free
Rated
-
Metasploit logo

Metasploit

Cybersecurity

The world's most used penetration testing framework

From
Free
Rated
-

The short version

  • Each has a real cost: Matomo the self hosted Community Edition is free but excludes A/B testing, heatmaps, session recording, cohorts, crash analytics and multi channel attribution, all of which are paid plugins; Metasploit the free Framework edition is command line only; the web interface is Pro only
  • They diverge on capability: Matomo covers Web analytics, Metasploit covers Exploit database.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Matomo and Metasploit actually diverge.

Attributes where Matomo and Metasploit differ
AttributeMatomoMetasploit
PlatformsWeb, On-premiseDesktop, Cli
CategoryMarketingCybersecurity
Founded20072000

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Matomo

  • Web analytics
  • Real-time reports
  • Custom dimensions
  • Goal tracking
  • E-commerce tracking
  • Google Search Console
  • Privacy-focused
  • Cloud deployment

Only in Metasploit

  • Exploit database
  • Payload generation
  • Post-exploitation
  • Evasion modules
  • Auxiliary scanners
  • Social engineering
  • Credential harvesting
  • Session management

Both cover

  • On-premise deployment

What people use each for

The jobs each tool is most often brought in to do.

Matomo

  • Privacy focused web analytics as an alternative to Google Analyticsnot Metasploit
  • Self hosting analytics so visitor data stays on owned infrastructurenot Metasploit

Metasploit

  • Penetration testing and exploit development against known vulnerabilitiesnot Matomo
  • Validating whether a reported vulnerability is actually exploitablenot Matomo
  • Running phishing and credential attack simulations on the Pro editionnot Matomo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Matomo

  • The self hosted Community Edition is free but excludes A/B testing, heatmaps, session recording, cohorts, crash analytics and multi channel attribution, all of which are paid plugins
  • Premium plugin bundles for self hosted installs run from 275 EUR a month for 4 users to 3,400 EUR for 50
  • Cloud pricing is banded by monthly hits, and anything above 10 million requires contacting sales
  • Self hosting places all operation and upgrades on the operator while still needing paid plugins for the advanced features

Metasploit

  • The free Framework edition is command line only; the web interface is Pro only
  • Automated exploitation, automated credential attacks and antivirus evading dynamic payloads are restricted to Metasploit Pro
  • Reporting, audit wizards, task chains and closed loop vulnerability validation are Pro only
  • Rapid7 publishes no price for Metasploit Pro and routes buyers to contact sales

Pricing, plan by plan

Matomo

Free
  • Self-hostedFree
    • Open-source
    • Full analytics
    • Privacy-focused

Metasploit

Free
  • Metasploit Framework (OSS)Free
    • Open source
    • 1500+ exploits
    • Command line
  • Metasploit ProFree
    • Web interface
    • Automated testing
    • Phishing campaigns

Which should you pick?

Choose Matomo if

  • You need web analytics.
  • You want to start without paying.
  • You work on Web, On-premise.
  • You also want real-time reports.

Choose Metasploit if

  • You need exploit database.
  • You want to start without paying.
  • You work on Desktop, Cli.
  • You also want payload generation.

Questions people ask

Is Matomo or Metasploit better?
Neither clearly leads. Matomo starts at Free and Metasploit at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Matomo or Metasploit?
Matomo starts at Free and Metasploit at Free.
Does Matomo or Metasploit run on more platforms?
Matomo runs on Web, On-premise. Metasploit runs on Desktop, Cli.
Can I use Matomo for free?
Both have a free tier, so you can try either at no cost before committing.
What is Matomo best used for?
Matomo is most often used for privacy focused web analytics as an alternative to google analytics, self hosting analytics so visitor data stays on owned infrastructure. Of those, privacy focused web analytics as an alternative to google analytics and self hosting analytics so visitor data stays on owned infrastructure are not what Metasploit is typically brought in for.
What can Matomo do that Metasploit cannot?
Matomo covers Web analytics, Real-time reports, Custom dimensions, Goal tracking. Metasploit covers Exploit database, Payload generation, Post-exploitation, Evasion modules. Both handle On-premise deployment.

Answered from the vendors’ own pages

Matomo: How much does Matomo cost?

Matomo Cloud starts at EUR 29 per month for the Starter plan, which covers 50,000 hits per month. Matomo On-Premise has a free Community edition, with paid bundles from EUR 275 per month for up to 5M hits and 4 users.

Source
Metasploit: Is Metasploit Framework free to use?

Yes, Metasploit Framework is available as free open-source software with source code accessible via GitHub. Community support is provided through Slack, GitHub, Twitter, and email.

Source
Matomo: Is Matomo free?

The On-Premise Community edition is free forever with unlimited users and hits, supported through the forum only. Matomo Cloud is a paid service, though a free trial with access to all core features is offered.

Source
Metasploit: What is the difference between Metasploit Framework and Metasploit Pro?

Metasploit Framework is the free open-source version. Metasploit Pro is a commercial offering with customer support from Rapid7, though specific pricing and features are not detailed on the download page.

Source
Matomo: What is the difference between Matomo Cloud and On-Premise?

Cloud plans include hosting, maintenance, automatic updates and daily backups, priced by monthly hits from EUR 29. On-Premise is self-hosted, free in its Community edition, with paid bundles adding support and higher user counts.

Source
Metasploit: What support is available for the free Framework version?

Community-based support for Metasploit Framework is available through Slack, GitHub, Twitter, and email ([email protected]). Commercial customers using Metasploit Pro receive customer support from Rapid7.

Source
Matomo: How many hits do the Matomo On-Premise bundles cover?

The Team bundle covers up to 5M hits per month and 4 users at EUR 275 per month. Business covers up to 30M hits and 20 users at EUR 1,450. Enterprise covers up to 100M hits and 50 users at EUR 3,400.

Source
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