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Marketing · head to head

Countly vs Metasploit

Countly logo

Countly

Marketing

Product analytics for mobile and web

From
Free
Rated
-
Full reviewWebsite
Metasploit logo

Metasploit

Cybersecurity

The world's most used penetration testing framework

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Countly the private cloud plan starts at $175 a month and is described as usage based without stating the unit; Metasploit the free Framework edition is command line only; the web interface is Pro only
  • They diverge on capability: Countly covers Event tracking, Metasploit covers Exploit database.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Countly and Metasploit actually diverge.

Attributes where Countly and Metasploit differ
AttributeCountlyMetasploit
Pricing modelsubscriptionfreemium
PlatformsWeb, Mobile, ApiDesktop, Cli
CategoryMarketingCybersecurity
Founded20122000

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Countly

  • Event tracking
  • Crash reporting
  • Analytics dashboard
  • User retention
  • Open-source
  • Cloud deployment
  • Web support
  • Mobile support

Only in Metasploit

  • Exploit database
  • Payload generation
  • Post-exploitation
  • Evasion modules
  • Auxiliary scanners
  • Social engineering
  • Credential harvesting
  • Session management

Both cover

  • On-premise deployment

What people use each for

The jobs each tool is most often brought in to do.

Countly

  • Product analytics for mobile and web applicationsnot Metasploit
  • Self hosting analytics where data cannot leave the organisationnot Metasploit

Metasploit

  • Penetration testing and exploit development against known vulnerabilitiesnot Countly
  • Validating whether a reported vulnerability is actually exploitablenot Countly
  • Running phishing and credential attack simulations on the Pro editionnot Countly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Countly

  • The private cloud plan starts at $175 a month and is described as usage based without stating the unit
  • No event cap, data point limit or user limit is published for either paid plan
  • The self hosted Enterprise edition is custom priced and billed annually
  • Adaptivity and intelligence features are separately priced add ons on the cheaper plan

Metasploit

  • The free Framework edition is command line only; the web interface is Pro only
  • Automated exploitation, automated credential attacks and antivirus evading dynamic payloads are restricted to Metasploit Pro
  • Reporting, audit wizards, task chains and closed loop vulnerability validation are Pro only
  • Rapid7 publishes no price for Metasploit Pro and routes buyers to contact sales

Pricing, plan by plan

Countly

Free
  • Flex (Private Cloud)$175/month
    • Usage-based pricing (not seat-based)
    • Advanced Analytics included
    • Adaptivity and Intelligence available as add-ons
  • Enterprise (Self-Hosted)$null/mo
    • Custom pricing, requires demo booking
    • All capabilities included
    • Deploy on your infrastructure

Metasploit

Free
  • Metasploit Framework (OSS)Free
    • Open source
    • 1500+ exploits
    • Command line
  • Metasploit ProFree
    • Web interface
    • Automated testing
    • Phishing campaigns

Which should you pick?

Choose Countly if

  • You need event tracking.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want crash reporting.
Countly review

Choose Metasploit if

  • You need exploit database.
  • You want to start without paying.
  • You work on Desktop, Cli.
  • You also want payload generation.
Metasploit review

Questions people ask

Is Countly or Metasploit better?
Neither clearly leads. Countly starts at Free and Metasploit at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Countly or Metasploit?
Countly starts at Free and Metasploit at Free.
Does Countly or Metasploit run on more platforms?
Countly runs on Web, Mobile, Api. Metasploit runs on Desktop, Cli.
Can I use Countly for free?
Both have a free tier, so you can try either at no cost before committing.
What is Countly best used for?
Countly is most often used for product analytics for mobile and web applications, self hosting analytics where data cannot leave the organisation. Of those, product analytics for mobile and web applications and self hosting analytics where data cannot leave the organisation are not what Metasploit is typically brought in for.
What can Countly do that Metasploit cannot?
Countly covers Event tracking, Crash reporting, Analytics dashboard, User retention. Metasploit covers Exploit database, Payload generation, Post-exploitation, Evasion modules. Both handle On-premise deployment.

Answered from the vendors’ own pages

Countly: How much does Countly cost?

Countly's Flex plan (private cloud) starts at $175/month with pay-as-you-go cancellation. Enterprise (self-hosted) requires custom pricing and annual billing. Both plans include advanced analytics, and Flex offers a 14-day free trial.

Source
Metasploit: Is Metasploit Framework free to use?

Yes, Metasploit Framework is available as free open-source software with source code accessible via GitHub. Community support is provided through Slack, GitHub, Twitter, and email.

Source
Countly: What is the difference between Countly Flex and Enterprise plans?

Flex uses usage-based pricing on Countly's cloud with monthly billing. Enterprise requires custom pricing and annual billing, but allows self-hosting on your infrastructure with zero vendor access to data, dedicated support, and included SLA.

Source
Metasploit: What is the difference between Metasploit Framework and Metasploit Pro?

Metasploit Framework is the free open-source version. Metasploit Pro is a commercial offering with customer support from Rapid7, though specific pricing and features are not detailed on the download page.

Source
Countly: Can I add Adaptivity and Intelligence to Countly Flex?

Yes, Adaptivity and Intelligence suites can be added to Flex as needed. Both are included standard with Enterprise plans.

Source
Metasploit: What support is available for the free Framework version?

Community-based support for Metasploit Framework is available through Slack, GitHub, Twitter, and email ([email protected]). Commercial customers using Metasploit Pro receive customer support from Rapid7.

Source
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