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Influencer Marketing · head to head

Lumanu vs Shopify Collabs

Lumanu logo

Lumanu

Influencer Marketing

Influencer CRM and marketplace

From
Free
Rated
-
Full reviewWebsite
Shopify Collabs logo

Shopify Collabs

Influencer Marketing

Connect with creators to grow your Shopify store

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Lumanu brands are charged a transaction fee on payments that the vendor compares to a credit card, but no percentage or flat rate is published; Shopify Collabs a 2.9% processing fee is applied to every automatic commission payment and charged to the merchant's Shopify bill
  • They diverge on capability: Lumanu covers Relationship management, Shopify Collabs covers Affiliate management.

Where they differ

Only the attributes on which Lumanu and Shopify Collabs actually diverge.

Attributes where Lumanu and Shopify Collabs differ
AttributeLumanuShopify Collabs
Pricing modeltransactionfreemium
PlatformsWeb, Mobile, ApiWeb
Founded20182021

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Lumanu

  • Relationship management
  • Collaboration tools
  • Campaign management
  • Contract management
  • Payment processing
  • Analytics
  • Communication tools
  • Slack

Only in Shopify Collabs

  • Affiliate management
  • Gift tracking
  • Commission payments
  • Performance analytics
  • Application management
  • Direct messaging
  • Shopify integration
  • Shopify

Both cover

  • Creator marketplace
  • Instagram
  • TikTok
  • YouTube
  • Cloud deployment
  • Web support
  • English language support

What people use each for

The jobs each tool is most often brought in to do.

Lumanu

  • Paying creators and influencers across many payees without building payment infrastructurenot Shopify Collabs
  • Agencies funding and reconciling creator payments per project cyclenot Shopify Collabs
  • Handling creator tax documentation and payouts at scalenot Shopify Collabs

Shopify Collabs

  • Recruiting affiliates and creators for a Shopify storenot Lumanu
  • Issuing creator discount codes and affiliate linksnot Lumanu
  • Paying creator commissions automatically through the Shopify billnot Lumanu

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Lumanu

  • Brands are charged a transaction fee on payments that the vendor compares to a credit card, but no percentage or flat rate is published
  • Pricing is usage based with rates scaling by volume and no published figure for any segment; every path leads to a demo request
  • Platform partners are offered revenue share or wholesale pricing with no published rate

Shopify Collabs

  • A 2.9% processing fee is applied to every automatic commission payment and charged to the merchant's Shopify bill
  • Requires a Shopify store, so it is unusable by brands not selling on Shopify
  • Commissions are handled in USD and merchants billed in another currency pay local conversion fees
  • Creators who do not submit a W9 have their annual payouts capped at $599.99 USD
  • Collabs is not accepting new creator signups, so brands can only work with creators already on the platform or invited directly

Pricing, plan by plan

Lumanu

Free
  • FreeFree
    • Influencer discovery
    • Basic CRM
    • Marketplace access

Shopify Collabs

Free
  • FreeFree
    • Creator discovery
    • Gift tracking
    • Basic affiliate links
  • Pro$99/month
    • Advanced search
    • Commission management
    • Bulk messaging

Which should you pick?

Choose Lumanu if

  • You need relationship management.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want collaboration tools.
Lumanu review

Choose Shopify Collabs if

  • You need affiliate management.
  • You want to start without paying.
  • You also want gift tracking.
Shopify Collabs review

Questions people ask

Is Lumanu or Shopify Collabs better?
Neither clearly leads. Lumanu starts at Free and Shopify Collabs at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Lumanu or Shopify Collabs?
Lumanu starts at Free and Shopify Collabs at Free.
Does Lumanu or Shopify Collabs run on more platforms?
Lumanu runs on Web, Mobile, Api. Shopify Collabs runs on Web.
Can I use Lumanu for free?
Both have a free tier, so you can try either at no cost before committing.
What is Lumanu best used for?
Lumanu is most often used for paying creators and influencers across many payees without building payment infrastructure, agencies funding and reconciling creator payments per project cycle, handling creator tax documentation and payouts at scale. Of those, paying creators and influencers across many payees without building payment infrastructure and agencies funding and reconciling creator payments per project cycle are not what Shopify Collabs is typically brought in for.
What can Lumanu do that Shopify Collabs cannot?
Lumanu covers Relationship management, Collaboration tools, Campaign management, Contract management. Shopify Collabs covers Affiliate management, Gift tracking, Commission payments, Performance analytics. Both handle Creator marketplace, Instagram, TikTok, YouTube.
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Related pages

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