Software · head to head
Popular Pays vs Shopify Collabs

Popular Pays
Software
Simplified influencer payment and management platform
- From
- $499/month
- Rated
- -

Shopify Collabs
Software
Connect with creators to grow your Shopify store
- From
- Free
- Rated
- -
The short version
- Only Shopify Collabs has a free tier, so it costs nothing to try first.
- Each has a real cost: Popular Pays popular Pays gates its tools into 'Suite' (ongoing full access) versus 'Single Buy' (one-time activation) and requires a demo request for either, per its archived pricing page (24 March 2023), with no price shown; Shopify Collabs a 2.9% processing fee is applied to every automatic commission payment and charged to the merchant's Shopify bill
- They diverge on capability: Popular Pays covers Creator discovery, Shopify Collabs covers Creator marketplace.
Where they differ
Only the attributes on which Popular Pays and Shopify Collabs actually diverge.
| Attribute | Popular Pays | Shopify Collabs |
|---|---|---|
| Starting price | $499/month | Free |
| Pricing model | subscription | freemium |
| Free tier | No | Yes |
| Platforms | Web, Mobile | Web |
| Founded | 2015 | 2021 |
Identical on both: user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Popular Pays
- Creator discovery
- Campaign management
- Payment processing
- Content tracking
- Contract management
- ROI calculation
- Stripe
- PayPal
Only in Shopify Collabs
- Creator marketplace
- Affiliate management
- Gift tracking
- Commission payments
- Application management
- Direct messaging
- Shopify integration
- Shopify
Both cover
- Performance analytics
- TikTok
- YouTube
- Cloud deployment
- Web support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
Popular Pays
- Campaign managementnot Shopify Collabs
- Influencer paymentsnot Shopify Collabs
- Content trackingnot Shopify Collabs
Shopify Collabs
- Recruiting affiliates and creators for a Shopify storenot Popular Pays
- Issuing creator discount codes and affiliate linksnot Popular Pays
- Paying creator commissions automatically through the Shopify billnot Popular Pays
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Popular Pays
- Popular Pays gates its tools into 'Suite' (ongoing full access) versus 'Single Buy' (one-time activation) and requires a demo request for either, per its archived pricing page (24 March 2023), with no price shown
Shopify Collabs
- A 2.9% processing fee is applied to every automatic commission payment and charged to the merchant's Shopify bill
- Requires a Shopify store, so it is unusable by brands not selling on Shopify
- Commissions are handled in USD and merchants billed in another currency pay local conversion fees
- Creators who do not submit a W9 have their annual payouts capped at $599.99 USD
- Collabs is not accepting new creator signups, so brands can only work with creators already on the platform or invited directly
Pricing, plan by plan
Popular Pays
$499/month- Startup$499/month
- Basic creator search
- Campaign management
- Payment processing
- Growth$999/month
- Advanced search
- Contract templates
- Analytics dashboard
Shopify Collabs
Free- FreeFree
- Creator discovery
- Gift tracking
- Basic affiliate links
- Pro$99/month
- Advanced search
- Commission management
- Bulk messaging
Which should you pick?
Choose Popular Pays if
- You need creator discovery.
- You work on Web, Mobile.
- You also want campaign management.
Choose Shopify Collabs if
- You need creator marketplace.
- You want to start without paying.
- You also want affiliate management.
Questions people ask
- Is Popular Pays or Shopify Collabs better?
- Neither clearly leads. Popular Pays starts at $499/month and Shopify Collabs at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Popular Pays or Shopify Collabs?
- Shopify Collabs has a free tier; the other does not. Paid plans start at $499/month for Popular Pays and Free for Shopify Collabs.
- Does Popular Pays or Shopify Collabs run on more platforms?
- Popular Pays runs on Web, Mobile. Shopify Collabs runs on Web.
- Can I use Shopify Collabs for free?
- Yes. Shopify Collabs has a free tier, so you can try it without paying. Popular Pays starts at $499/month.
- What is Popular Pays best used for?
- Popular Pays is most often used for campaign management, influencer payments, content tracking. Of those, campaign management and influencer payments are not what Shopify Collabs is typically brought in for.
- What can Popular Pays do that Shopify Collabs cannot?
- Popular Pays covers Creator discovery, Campaign management, Payment processing, Content tracking. Shopify Collabs covers Creator marketplace, Affiliate management, Gift tracking, Commission payments. Both handle Performance analytics, Instagram, TikTok, YouTube.
Related pages
More on Popular Pays
More on Shopify Collabs
Keep looking
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