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Cybersecurity · head to head

KnowBe4 vs Yoti

KnowBe4 logo

KnowBe4

Cybersecurity

World's largest security awareness training platform

From
$1/month
Rated
-
Yoti logo

Yoti

Cybersecurity

Reusable digital identity, facial age estimation and identity verification

From
On request
Rated
-

The short version

  • Each has a real cost: KnowBe4 published prices assume a three year term, so the quoted per seat rate depends on a long commitment; Yoti age estimation returns a probabilistic range rather than a verified date of birth, so it only works with a safety buffer above the legal threshold and cannot prove an exact age.
  • They diverge on capability: KnowBe4 covers Security awareness training, Yoti covers Facial age estimation.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which KnowBe4 and Yoti actually diverge.

Attributes where KnowBe4 and Yoti differ
AttributeKnowBe4Yoti
Starting price$1/monthOn request
Pricing modelsubscriptionquote
PlatformsWeb, Mobile, EmailWeb, iOS, Android, API
Founded2010Unknown

Identical on both: free tier (No), user rating (Not yet rated), category (Cybersecurity).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in KnowBe4

  • Security awareness training
  • Phishing simulation
  • Risk assessments
  • Compliance training
  • Incident reporting
  • API access
  • Custom policies
  • Behavior analytics

Only in Yoti

  • Facial age estimation
  • Reusable digital ID
  • Identity verification
  • UK right to work and rent
  • Digital ID for retail
  • Selective disclosure

What people use each for

The jobs each tool is most often brought in to do.

KnowBe4

  • Security awareness training and simulated phishing for staffnot Yoti
  • Tracking employee susceptibility to phishing over timenot Yoti

Yoti

  • A social platform meeting UK Online Safety Act age assurance duties without collecting identity documents from teenagersnot KnowBe4
  • A supermarket removing staff interventions at self-checkout for age-restricted purchasesnot KnowBe4
  • A UK employer running digital right-to-work checks under the certified trust framework rather than inspecting passportsnot KnowBe4
  • A gambling operator needing an age gate with high completion rates before the account funding stepnot KnowBe4

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

KnowBe4

  • Published prices assume a three year term, so the quoted per seat rate depends on a long commitment
  • Pricing is banded by seat count, and the lowest band of 25 to 50 seats pays the highest rate
  • Accounts above 1,000 seats have no published price and require a custom quote
  • Third party integrations, Compliance Plus and PhishER Plus are all separately priced per seat add ons
  • The Foundation tier carries 200 training modules against more than 1,000 on Advanced, so content volume is the main gate

Yoti

  • Age estimation returns a probabilistic range rather than a verified date of birth, so it only works with a safety buffer above the legal threshold and cannot prove an exact age.
  • Estimation accuracy varies by demographic and reported error margins widen at the age bands that matter most for eighteen-year thresholds, which pushes borderline users into a document fallback you still have to pay for.
  • Pricing is not published, so buyers cannot compare the cost of an estimation check against a document check without going through sales.
  • Regulatory acceptance of facial estimation differs by jurisdiction, so a method that satisfies Ofcom may not satisfy a regulator elsewhere and multi-market platforms need more than one approach.
  • The reusable digital identity app depends on consumer adoption, which is meaningful in the UK and thin elsewhere, limiting the reusability benefit outside its home market.

Pricing, plan by plan

KnowBe4

$1/month
  • Basic$1/month
    • Per user
    • Training modules
    • Phishing templates
  • Advanced$2/month
    • All Basic features
    • Advanced phishing
    • Risk assessments
  • Pro$3/month
    • All Advanced features
    • API access
    • Custom content

Yoti

On request
  • Yoti Age and Identity Services$undefined/year
    • Per-check pricing quoted by volume and method
    • Age estimation, document verification and digital ID priced differently
    • Right to work and right to rent checks quoted separately

Which should you pick?

Choose KnowBe4 if

  • You need security awareness training.
  • You work on Web, Mobile, Email.
  • You also want phishing simulation.

Choose Yoti if

  • You need facial age estimation.
  • You work on Web, iOS, Android, API.
  • You also want reusable digital id.

Questions people ask

Is KnowBe4 or Yoti better?
Neither clearly leads. KnowBe4 starts at $1/month and Yoti at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, KnowBe4 or Yoti?
KnowBe4 starts at $1/month and Yoti at On request.
Does KnowBe4 or Yoti run on more platforms?
KnowBe4 runs on Web, Mobile, Email. Yoti runs on Web, iOS, Android, API.
What is KnowBe4 best used for?
KnowBe4 is most often used for security awareness training and simulated phishing for staff, tracking employee susceptibility to phishing over time. Of those, security awareness training and simulated phishing for staff and tracking employee susceptibility to phishing over time are not what Yoti is typically brought in for.
What can KnowBe4 do that Yoti cannot?
KnowBe4 covers Security awareness training, Phishing simulation, Risk assessments, Compliance training. Yoti covers Facial age estimation, Reusable digital ID, Identity verification, UK right to work and rent.

Answered from the vendors’ own pages

KnowBe4: What does KnowBe4 cost per employee?

KnowBe4 charges per seat per month on a subscription basis. For 51-100 employees, SAT Foundation costs $2.13/month per seat and SAT Advanced costs $3.40/month per seat. Prices decrease with larger employee counts.

Source
Yoti: Does age estimation store my face?

The image is used to produce an estimate and then deleted rather than retained, which is the specific property that makes it usable for age assurance on minors.

KnowBe4: Does KnowBe4 offer a free trial?

KnowBe4 does not offer a full free version, but free tools are available separately including assessments and simulators.

Source
Yoti: Is it accepted for UK Online Safety Act compliance?

Facial age estimation is one of the methods regulators have accepted as highly effective age assurance. Confirm the current position with your own counsel for your content category.

KnowBe4: Are there add-on costs beyond the base plan?

Yes, optional add-ons include Third-Party Integrations ($1.10-$1.20/seat/month), Compliance Plus ($0.82-$0.93/seat/month), PhishER Plus ($1.15-$1.50/seat/month), and Student Edition ($0.17/seat/month).

Source
Yoti: Can it prove someone is exactly 21?

No. It gives a range. If you need a precise age you need a document or database check, which Yoti also sells.

KnowBe4: What currencies does KnowBe4 accept?

KnowBe4 accepts pricing in USD, AUD, BRL, CAD, EUR, GBP, SGD, and ZAR.

Source
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