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Cybersecurity · head to head

KnowBe4 vs Qualys VMDR

KnowBe4 logo

KnowBe4

Cybersecurity

World's largest security awareness training platform

From
$1/month
Rated
-
Full reviewWebsite
Qualys VMDR logo

Qualys VMDR

Cybersecurity

Cloud-delivered vulnerability management licensed per asset, using scanner appliances and a lightweight agent.

From
$3/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: KnowBe4 published prices assume a three year term, so the quoted per seat rate depends on a long commitment; Qualys VMDR licensing is per asset and each capability is its own subscription, so patch management, endpoint detection, web application scanning, container security and policy compliance are separate line items, and the platform demonstrated in a proof of concept is rarely the platform in the quote.
  • They diverge on capability: KnowBe4 covers Security awareness training, Qualys VMDR covers Cloud Agent.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which KnowBe4 and Qualys VMDR actually diverge.

Attributes where KnowBe4 and Qualys VMDR differ
AttributeKnowBe4Qualys VMDR
Starting price$1/month$3/month
PlatformsWeb, Mobile, EmailWeb, Cloud, Api
Founded20101999

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Cybersecurity).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in KnowBe4

  • Security awareness training
  • Phishing simulation
  • Risk assessments
  • Compliance training
  • Incident reporting
  • API access
  • Custom policies
  • Behavior analytics

Only in Qualys VMDR

  • Cloud Agent
  • Scanner appliances
  • Authenticated scanning
  • TruRisk scoring
  • Asset inventory
  • Patch Management
  • Cloud connectors
  • Container sensor

What people use each for

The jobs each tool is most often brought in to do.

KnowBe4

  • Security awareness training and simulated phishing for staffnot Qualys VMDR
  • Tracking employee susceptibility to phishing over timenot Qualys VMDR

Qualys VMDR

  • A hybrid workforce where scheduled network scans miss most laptops and continuous agent-based assessment is the only way to get real coveragenot KnowBe4
  • PCI DSS external scanning where an approved scanning vendor report is a contractual requirementnot KnowBe4
  • An estate spanning datacentre, multiple public clouds and endpoints that needs one vulnerability view rather than three toolsnot KnowBe4
  • Organisations replacing a manual patch-verification process with agent-reported evidence that a fix actually landednot KnowBe4

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

KnowBe4

  • Published prices assume a three year term, so the quoted per seat rate depends on a long commitment
  • Pricing is banded by seat count, and the lowest band of 25 to 50 seats pays the highest rate
  • Accounts above 1,000 seats have no published price and require a custom quote
  • Third party integrations, Compliance Plus and PhishER Plus are all separately priced per seat add ons
  • The Foundation tier carries 200 training modules against more than 1,000 on Advanced, so content volume is the main gate

Qualys VMDR

  • Licensing is per asset and each capability is its own subscription, so patch management, endpoint detection, web application scanning, container security and policy compliance are separate line items, and the platform demonstrated in a proof of concept is rarely the platform in the quote.
  • Ephemeral cloud instances consume asset entitlement until they age out of inventory, so an autoscaling group that creates and destroys hosts hourly can burn licence capacity on machines that existed for minutes, and controlling that means tuning purge policies rather than tuning the cloud.
  • Authenticated scanning produces materially better results than unauthenticated, but it requires storing and rotating privileged credentials for every target platform, which is a security project in its own right, and teams that skip it receive reports full of unconfirmed potential findings that nobody trusts.
  • The console is a set of modules with separate interfaces, search syntaxes and report engines, so an analyst moving between vulnerability management, policy compliance and web application scanning learns each one, and cross-module reporting usually ends in a spreadsheet or a script against the API.
  • The tool surfaces findings far faster than any organisation can remediate them, and it does not solve the ownership problem: without an agreed prioritisation policy and a named owner in IT operations, a first scan producing tens of thousands of findings becomes a dashboard that everyone learns to ignore.

Pricing, plan by plan

KnowBe4

$1/month
  • Basic$1/month
    • Per user
    • Training modules
    • Phishing templates
  • Advanced$2/month
    • All Basic features
    • Advanced phishing
    • Risk assessments
  • Pro$3/month
    • All Advanced features
    • API access
    • Custom content

Qualys VMDR

$3/month
  • VMDR$3/month
    • Per asset
    • Vulnerability scanning
    • Detection
  • VMDR+$5/month
    • All VMDR features
    • Advanced analytics
    • Cloud integration
  • VMDR Complete$7/month
    • All VMDR+ features
    • Threat intel
    • Response automation

Which should you pick?

Choose KnowBe4 if

  • You need security awareness training.
  • You work on Web, Mobile, Email.
  • You also want phishing simulation.
KnowBe4 review

Choose Qualys VMDR if

  • You need cloud agent.
  • You work on Web, Cloud, Api.
  • You also want scanner appliances.
Qualys VMDR review

Questions people ask

Is KnowBe4 or Qualys VMDR better?
Neither clearly leads. KnowBe4 starts at $1/month and Qualys VMDR at $3/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, KnowBe4 or Qualys VMDR?
KnowBe4 starts at $1/month and Qualys VMDR at $3/month.
Does KnowBe4 or Qualys VMDR run on more platforms?
KnowBe4 runs on Web, Mobile, Email. Qualys VMDR runs on Web, Cloud, Api.
What is KnowBe4 best used for?
KnowBe4 is most often used for security awareness training and simulated phishing for staff, tracking employee susceptibility to phishing over time. Of those, security awareness training and simulated phishing for staff and tracking employee susceptibility to phishing over time are not what Qualys VMDR is typically brought in for.
What can KnowBe4 do that Qualys VMDR cannot?
KnowBe4 covers Security awareness training, Phishing simulation, Risk assessments, Compliance training. Qualys VMDR covers Cloud Agent, Scanner appliances, Authenticated scanning, TruRisk scoring.

Answered from the vendors’ own pages

KnowBe4: What does KnowBe4 cost per employee?

KnowBe4 charges per seat per month on a subscription basis. For 51-100 employees, SAT Foundation costs $2.13/month per seat and SAT Advanced costs $3.40/month per seat. Prices decrease with larger employee counts.

Source
Qualys VMDR: Agent or scanner: which do I need?

Usually both. The agent covers endpoints and servers you control and gives continuous data; scanners cover devices you cannot install an agent on, such as network gear, printers and appliances, and provide the external perimeter view.

KnowBe4: Does KnowBe4 offer a free trial?

KnowBe4 does not offer a full free version, but free tools are available separately including assessments and simulators.

Source
Qualys VMDR: Does it patch as well as detect?

Yes, through the Patch Management module, which is a separate subscription using the same agent. Core VMDR detects and prioritises but does not deploy fixes.

KnowBe4: Are there add-on costs beyond the base plan?

Yes, optional add-ons include Third-Party Integrations ($1.10-$1.20/seat/month), Compliance Plus ($0.82-$0.93/seat/month), PhishER Plus ($1.15-$1.50/seat/month), and Student Edition ($0.17/seat/month).

Source
Qualys VMDR: How are assets counted for licensing?

By the number of assets in inventory, which includes cloud instances and containers depending on the modules in use. Short-lived cloud assets count until they are purged, so purge settings directly affect what you consume.

KnowBe4: What currencies does KnowBe4 accept?

KnowBe4 accepts pricing in USD, AUD, BRL, CAD, EUR, GBP, SGD, and ZAR.

Source
Qualys VMDR: Can I keep the data in a specific region?

Yes. Qualys operates several regional platform instances and you choose which one your subscription lives on. Moving between them later is not trivial, so decide before onboarding.

Qualys VMDR: Does it scan web applications?

Web Application Scanning is a separate module licensed per application, not part of core VMDR, and it is a dynamic scanner with the usual limits around authenticated flows in single-page applications.

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