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Cybersecurity · head to head

KnowBe4 vs Mark43

KnowBe4 logo

KnowBe4

Cybersecurity

World's largest security awareness training platform

From
$1/month
Free plan
No
Mark43 logo

Mark43

Government

Modern Public Safety Software

From
$2000/month
Free plan
No

The short version

  • Each has a real cost: KnowBe4 published prices assume a three year term, so the quoted per seat rate depends on a long commitment; Mark43 no published pricing on homepage; sales contact required for all cost details
  • They diverge on capability: KnowBe4 covers Security awareness training, Mark43 covers Computer-Aided Dispatch.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which KnowBe4 and Mark43 actually diverge.

Attributes where KnowBe4 and Mark43 differ
AttributeKnowBe4Mark43
Starting price$1/month$2000/month
PlatformsWeb, Mobile, EmailWeb, Ios, Android
CategoryCybersecurityGovernment
Founded20102012

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in KnowBe4

  • Security awareness training
  • Phishing simulation
  • Risk assessments
  • Compliance training
  • Incident reporting
  • API access
  • Custom policies
  • Behavior analytics

Only in Mark43

  • Computer-Aided Dispatch
  • Records Management
  • Evidence Management
  • Analytics
  • Mobile
  • FBI CJIS
  • NCIC
  • State Systems

What people use each for

The jobs each tool is most often brought in to do.

KnowBe4

  • Security awareness training and simulated phishing for staffnot Mark43
  • Tracking employee susceptibility to phishing over timenot Mark43

Mark43

  • Citizen Servicesnot KnowBe4
  • Records Managementnot KnowBe4
  • Public Safetynot KnowBe4
  • Civic Engagementnot KnowBe4

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

KnowBe4

  • Published prices assume a three year term, so the quoted per seat rate depends on a long commitment
  • Pricing is banded by seat count, and the lowest band of 25 to 50 seats pays the highest rate
  • Accounts above 1,000 seats have no published price and require a custom quote
  • Third party integrations, Compliance Plus and PhishER Plus are all separately priced per seat add ons
  • The Foundation tier carries 200 training modules against more than 1,000 on Advanced, so content volume is the main gate

Mark43

  • No published pricing on homepage; sales contact required for all cost details
  • Only reference to pricing is 'early bird pricing' for 2027 conference registration
  • No transparent pricing structure visible for public evaluation

Pricing, plan by plan

KnowBe4

$1/month
  • Basic$1/month
    • Per user
    • Training modules
    • Phishing templates
  • Advanced$2/month
    • All Basic features
    • Advanced phishing
    • Risk assessments
  • Pro$3/month
    • All Advanced features
    • API access
    • Custom content

Mark43

$2000/month
  • Public Safety Suite$2000/month
    • CAD
    • RMS
    • Analytics

Which should you pick?

Choose KnowBe4 if

  • You need security awareness training.
  • You work on Web, Mobile, Email.
  • You also want phishing simulation.

Choose Mark43 if

  • You need computer-aided dispatch.
  • You work on Web, Ios, Android.
  • You also want records management.

Questions people ask

Is KnowBe4 or Mark43 better?
Neither clearly leads. KnowBe4 starts at $1/month and Mark43 at $2000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, KnowBe4 or Mark43?
KnowBe4 starts at $1/month and Mark43 at $2000/month.
Does KnowBe4 or Mark43 run on more platforms?
KnowBe4 runs on Web, Mobile, Email. Mark43 runs on Web, Ios, Android.
What is KnowBe4 best used for?
KnowBe4 is most often used for security awareness training and simulated phishing for staff, tracking employee susceptibility to phishing over time. Of those, security awareness training and simulated phishing for staff and tracking employee susceptibility to phishing over time are not what Mark43 is typically brought in for.
What can KnowBe4 do that Mark43 cannot?
KnowBe4 covers Security awareness training, Phishing simulation, Risk assessments, Compliance training. Mark43 covers Computer-Aided Dispatch, Records Management, Evidence Management, Analytics.

Answered from the vendors’ own pages

KnowBe4: What does KnowBe4 cost per employee?

KnowBe4 charges per seat per month on a subscription basis. For 51-100 employees, SAT Foundation costs $2.13/month per seat and SAT Advanced costs $3.40/month per seat. Prices decrease with larger employee counts.

Source
Mark43: Does Mark43 publish pricing online?

No, Mark43 pricing is not published on the public website. The only pricing reference is early bird conference registration. Prospective customers must contact Mark43 through 'Book A Demo' or 'Let's Connect' for pricing consultation.

Source
KnowBe4: Does KnowBe4 offer a free trial?

KnowBe4 does not offer a full free version, but free tools are available separately including assessments and simulators.

Source
Mark43: What payment methods or financing options does Mark43 offer?

No information about payment methods or financing options is disclosed on the public homepage. Pricing and payment details are handled through direct sales consultations.

Source
KnowBe4: Are there add-on costs beyond the base plan?

Yes, optional add-ons include Third-Party Integrations ($1.10-$1.20/seat/month), Compliance Plus ($0.82-$0.93/seat/month), PhishER Plus ($1.15-$1.50/seat/month), and Student Edition ($0.17/seat/month).

Source
Mark43: Are there volume discounts or specialized pricing for different agency sizes?

Mark43 website does not disclose any volume pricing, per-user costs, or specialized rates for agencies of different sizes. All pricing inquiries require direct contact with sales team.

Source
KnowBe4: What currencies does KnowBe4 accept?

KnowBe4 accepts pricing in USD, AUD, BRL, CAD, EUR, GBP, SGD, and ZAR.

Source
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