Softwr

Government · head to head

Mark43 vs Omada Identity

Mark43 logo

Mark43

Government

Modern Public Safety Software

From
$2000/month
Free plan
No
Full reviewWebsite
Omada Identity logo

Omada Identity

Cybersecurity

Identity governance and administration focused on access certification and compliance evidence

From
On request
Free plan
No
Full reviewWebsite

The short version

  • Each has a real cost: Mark43 no published pricing on homepage; sales contact required for all cost details; Omada Identity pricing is per managed identity, so organisations with large numbers of contractors, service accounts or seasonal staff pay governance fees on identities nobody is really governing.
  • They diverge on capability: Mark43 covers Computer-Aided Dispatch, Omada Identity covers Access certification.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Mark43 and Omada Identity actually diverge.

Attributes where Mark43 and Omada Identity differ
AttributeMark43Omada Identity
Starting price$2000/monthOn request
Pricing modelsubscriptionquote
PlatformsWeb, Ios, AndroidWeb
CategoryGovernmentCybersecurity
Founded2012Unknown

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Mark43

  • Computer-Aided Dispatch
  • Records Management
  • Evidence Management
  • Analytics
  • Mobile
  • FBI CJIS
  • NCIC
  • State Systems

Only in Omada Identity

  • Access certification
  • Joiner mover leaver
  • Role modelling
  • Segregation of duties
  • Access request
  • Connectors

What people use each for

The jobs each tool is most often brought in to do.

Mark43

  • Citizen Servicesnot Omada Identity
  • Records Managementnot Omada Identity
  • Public Safetynot Omada Identity
  • Civic Engagementnot Omada Identity

Omada Identity

  • An organisation whose auditors flagged that access recertification is run on spreadsheets and cannot be evidencednot Mark43
  • A company with high staff turnover where leavers keep access to systems weeks after their last daynot Mark43
  • A regulated firm needing documented segregation of duties across finance and ERP entitlementsnot Mark43
  • A business that abandoned a previous multi-year IGA implementation and needs something that reaches production this yearnot Mark43

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Mark43

  • No published pricing on homepage; sales contact required for all cost details
  • Only reference to pricing is 'early bird pricing' for 2027 conference registration
  • No transparent pricing structure visible for public evaluation

Omada Identity

  • Pricing is per managed identity, so organisations with large numbers of contractors, service accounts or seasonal staff pay governance fees on identities nobody is really governing.
  • It governs access but provides no single sign-on, multi-factor authentication or privileged session management, so it is always a second or third identity subscription rather than a consolidation.
  • The fast-deployment promise depends on accepting its standard process model; organisations with genuinely unusual entitlement structures end up in custom work and the timeline advantage disappears.
  • Connector coverage is strong for mainstream enterprise systems and thin for bespoke or industry-specific applications, and each custom connector is a project with ongoing maintenance.
  • Data quality in the HR system determines whether joiner mover leaver automation works, so companies with messy HR records find the tool exposes that problem rather than solving it.

Pricing, plan by plan

Mark43

$2000/month
  • Public Safety Suite$2000/month
    • CAD
    • RMS
    • Analytics

Omada Identity

On request
  • Omada Identity Cloud$undefined/year
    • Priced per managed identity per year
    • SaaS on Microsoft Azure with regional deployment options
    • Implementation delivered on a defined methodology, quoted separately

Which should you pick?

Choose Mark43 if

  • You need computer-aided dispatch.
  • You work on Web, Ios, Android.
  • You also want records management.
Mark43 review

Choose Omada Identity if

  • You need access certification.
  • You also want joiner mover leaver.
Omada Identity review

Questions people ask

Is Mark43 or Omada Identity better?
Neither clearly leads. Mark43 starts at $2000/month and Omada Identity at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Mark43 or Omada Identity?
Mark43 starts at $2000/month and Omada Identity at On request.
Does Mark43 or Omada Identity run on more platforms?
Mark43 runs on Web, Ios, Android. Omada Identity runs on Web.
What is Mark43 best used for?
Mark43 is most often used for citizen services, records management, public safety, civic engagement. Of those, citizen services and records management are not what Omada Identity is typically brought in for.
What can Mark43 do that Omada Identity cannot?
Mark43 covers Computer-Aided Dispatch, Records Management, Evidence Management, Analytics. Omada Identity covers Access certification, Joiner mover leaver, Role modelling, Segregation of duties.

Answered from the vendors’ own pages

Mark43: Does Mark43 publish pricing online?

No, Mark43 pricing is not published on the public website. The only pricing reference is early bird conference registration. Prospective customers must contact Mark43 through 'Book A Demo' or 'Let's Connect' for pricing consultation.

Source
Omada Identity: Does it provide single sign-on?

No. Omada is governance only. You still need Entra ID, Okta or equivalent for authentication.

Mark43: What payment methods or financing options does Mark43 offer?

No information about payment methods or financing options is disclosed on the public homepage. Pricing and payment details are handled through direct sales consultations.

Source
Omada Identity: How is it licensed?

Per managed identity per year. Count contractors and service accounts before you compare quotes, because they usually count.

Mark43: Are there volume discounts or specialized pricing for different agency sizes?

Mark43 website does not disclose any volume pricing, per-user costs, or specialized rates for agencies of different sizes. All pricing inquiries require direct contact with sales team.

Source
Omada Identity: How long does deployment take?

Months rather than years is the positioning, and it is achievable if you accept the standard process model. Heavy customisation returns you to traditional IGA timelines.

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