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Government · head to head

CitizenLab vs KnowBe4

CitizenLab logo

CitizenLab

Government

Digital Democracy Platform

From
$500/month
Free plan
No
KnowBe4 logo

KnowBe4

Cybersecurity

World's largest security awareness training platform

From
$1/month
Free plan
No

The short version

  • Each has a real cost: CitizenLab citizenLab has rebranded to Go Vocal and the product now sells under govocal.com; KnowBe4 published prices assume a three year term, so the quoted per seat rate depends on a long commitment
  • They diverge on capability: CitizenLab covers Participatory Budgeting, KnowBe4 covers Security awareness training.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which CitizenLab and KnowBe4 actually diverge.

Attributes where CitizenLab and KnowBe4 differ
AttributeCitizenLabKnowBe4
Starting price$500/month$1/month
PlatformsWeb, Ios, AndroidWeb, Mobile, Email
CategoryGovernmentCybersecurity
Founded20152010

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in CitizenLab

  • Participatory Budgeting
  • Idea Management
  • Online Consultations
  • Surveys & Polls
  • AI-powered Analysis
  • Single Sign-On
  • Open Data Portals
  • GIS Systems

Only in KnowBe4

  • Security awareness training
  • Phishing simulation
  • Risk assessments
  • Compliance training
  • Incident reporting
  • API access
  • Custom policies
  • Behavior analytics

What people use each for

The jobs each tool is most often brought in to do.

CitizenLab

  • Running community consultation and participatory budgeting for a citynot KnowBe4
  • Collecting resident input through surveys, ideation, mapping and votingnot KnowBe4
  • Centralising engagement data across multiple municipal departmentsnot KnowBe4

KnowBe4

  • Security awareness training and simulated phishing for staffnot CitizenLab
  • Tracking employee susceptibility to phishing over timenot CitizenLab

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

CitizenLab

  • CitizenLab has rebranded to Go Vocal and the product now sells under govocal.com
  • No prices are published on the plans page; every tier requires scheduling a demo
  • The Essential plan allows only 1 active project and 1 admin seat, with no project manager seats
  • Standard is limited to 4 admin seats and 5 project manager seats, and Premium to 8 admin seats and 25 project manager seats
  • Standard restricts Sensemaking to Light, capped at 30 inputs; auto-insights require Premium
  • The integrated Konveio document annotation and Echo blended engagement methods are excluded from Standard and require Premium
  • Auto-translation on Premium is limited to 3 languages
  • Custom fonts and other premium styling options are Premium only
  • Priority support is Premium only
  • Plans are split by population band, with separate ladders for cities under and over 100K population

KnowBe4

  • Published prices assume a three year term, so the quoted per seat rate depends on a long commitment
  • Pricing is banded by seat count, and the lowest band of 25 to 50 seats pays the highest rate
  • Accounts above 1,000 seats have no published price and require a custom quote
  • Third party integrations, Compliance Plus and PhishER Plus are all separately priced per seat add ons
  • The Foundation tier carries 200 training modules against more than 1,000 on Advanced, so content volume is the main gate

Pricing, plan by plan

CitizenLab

$500/month
  • Government$500/month
    • Participatory Budgeting
    • Idea Collection
    • Surveys

KnowBe4

$1/month
  • Basic$1/month
    • Per user
    • Training modules
    • Phishing templates
  • Advanced$2/month
    • All Basic features
    • Advanced phishing
    • Risk assessments
  • Pro$3/month
    • All Advanced features
    • API access
    • Custom content

Which should you pick?

Choose CitizenLab if

  • You need participatory budgeting.
  • You work on Web, Ios, Android.
  • You also want idea management.

Choose KnowBe4 if

  • You need security awareness training.
  • You work on Web, Mobile, Email.
  • You also want phishing simulation.

Questions people ask

Is CitizenLab or KnowBe4 better?
Neither clearly leads. CitizenLab starts at $500/month and KnowBe4 at $1/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, CitizenLab or KnowBe4?
CitizenLab starts at $500/month and KnowBe4 at $1/month.
Does CitizenLab or KnowBe4 run on more platforms?
CitizenLab runs on Web, Ios, Android. KnowBe4 runs on Web, Mobile, Email.
What is CitizenLab best used for?
CitizenLab is most often used for running community consultation and participatory budgeting for a city, collecting resident input through surveys, ideation, mapping and voting, centralising engagement data across multiple municipal departments. Of those, running community consultation and participatory budgeting for a city and collecting resident input through surveys, ideation, mapping and voting are not what KnowBe4 is typically brought in for.
What can CitizenLab do that KnowBe4 cannot?
CitizenLab covers Participatory Budgeting, Idea Management, Online Consultations, Surveys & Polls. KnowBe4 covers Security awareness training, Phishing simulation, Risk assessments, Compliance training.

Answered from the vendors’ own pages

CitizenLab: How many projects can Essential tier teams manage?

The Essential tier is designed for teams starting small and is limited to 1 active project with 1 admin seat and no project manager seats.

Source
KnowBe4: What does KnowBe4 cost per employee?

KnowBe4 charges per seat per month on a subscription basis. For 51-100 employees, SAT Foundation costs $2.13/month per seat and SAT Advanced costs $3.40/month per seat. Prices decrease with larger employee counts.

Source
CitizenLab: How many projects can Standard and Premium tiers manage?

Both Standard and Premium tiers support unlimited projects. Standard includes 4 admin seats and 5 project manager seats, while Premium includes 8 admin seats and 25 project manager seats.

Source
KnowBe4: Does KnowBe4 offer a free trial?

KnowBe4 does not offer a full free version, but free tools are available separately including assessments and simulators.

Source
CitizenLab: Does Enterprise tier have any user seat limits?

No, the Enterprise tier is designed for organizations aiming to embed engagement deeply within their infrastructure and includes unlimited admin seats and project managers.

Source
KnowBe4: Are there add-on costs beyond the base plan?

Yes, optional add-ons include Third-Party Integrations ($1.10-$1.20/seat/month), Compliance Plus ($0.82-$0.93/seat/month), PhishER Plus ($1.15-$1.50/seat/month), and Student Edition ($0.17/seat/month).

Source
CitizenLab: What are the specific pricing amounts for each tier?

Specific pricing amounts are not disclosed on the plans page. The company directs interested organizations to talk to their team for personalized pricing offers.

Source
KnowBe4: What currencies does KnowBe4 accept?

KnowBe4 accepts pricing in USD, AUD, BRL, CAD, EUR, GBP, SGD, and ZAR.

Source
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