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Influencer Marketing · head to head

Impact.com vs The Influencer Marketing Factory

Impact.com logo

Impact.com

Influencer Marketing

The partnership management platform

From
$30/month
Rated
-
Full reviewWebsite
The Influencer Marketing Factory logo

The Influencer Marketing Factory

Influencer Marketing

Full-service influencer marketing agency and platform

From
$5000/project
Rated
-
Full reviewWebsite

The short version

  • They diverge on capability: Impact.com covers Partner discovery, The Influencer Marketing Factory covers Strategy consulting.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Impact.com and The Influencer Marketing Factory actually diverge.

Attributes where Impact.com and The Influencer Marketing Factory differ
AttributeImpact.comThe Influencer Marketing Factory
Starting price$30/month$5000/project
Pricing modelsubscriptionquote
PlatformsWeb, ApiWeb, In-person
Founded20082014

Identical on both: free tier (No), user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Impact.com

  • Partner discovery
  • Contract management
  • Cross-device tracking
  • Fraud protection
  • Performance optimization
  • Global payments
  • Multi-program management
  • Attribution modeling

Only in The Influencer Marketing Factory

  • Strategy consulting
  • Creator discovery
  • Campaign management
  • Content production
  • Performance analytics
  • Agency support
  • Full-service execution
  • Instagram

Both cover

  • Facebook
  • GDPR
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

Impact.com

  • Affiliate and partner marketingnot The Influencer Marketing Factory
  • Performance-based partnershipsnot The Influencer Marketing Factory
  • Commission trackingnot The Influencer Marketing Factory
  • Multi-channel affiliate programsnot The Influencer Marketing Factory

The Influencer Marketing Factory

  • Full-service campaignsnot Impact.com
  • Content productionnot Impact.com
  • Strategy consultingnot Impact.com

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Impact.com

  • Starter plan minimum $30/month even if program generates less revenue in 30-day period
  • Enterprise plan requires custom sales quote
  • Additional 2.5% transaction fee on all partner-driven sales applies across all tiers
  • One-time setup fee adds to initial cost

The Influencer Marketing Factory

Nothing recorded yet. See the The Influencer Marketing Factory review.

Pricing, plan by plan

Impact.com

$30/month
  • Starter$30/month
    • Plugin integrations (Shopify, BigCommerce, WooCommerce, Adobe Commerce, Squarespace)
    • Automated partner recommendations
    • Promo code & link tracking
  • Essentials$500/month
    • impact.com Partner Marketplace (90,000 partners)
    • Unlimited contract templates
    • Unlimited tracking across events
  • Pro$2500/month
    • Dedicated customer support
    • Cross-device tracking
    • API-based tracking
  • Enterprise$null/custom
    • Benchmark recommendations
    • Attribution risk protection
    • Fraud scoring

The Influencer Marketing Factory

$5000/project
  • Starter Campaign$5000/project
    • Strategy consultation
    • Creator selection
    • Campaign management
  • Full Service$15000/project
    • Strategy consulting
    • Content production
    • Creator network

Which should you pick?

Choose Impact.com if

  • You need partner discovery.
  • You work on Web, Api.
  • You also want contract management.
Impact.com review

Choose The Influencer Marketing Factory if

  • You need strategy consulting.
  • You work on Web, In-person.
  • You also want creator discovery.
The Influencer Marketing Factory review

Questions people ask

Is Impact.com or The Influencer Marketing Factory better?
Neither clearly leads. Impact.com starts at $30/month and The Influencer Marketing Factory at $5000/project, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Impact.com or The Influencer Marketing Factory?
Impact.com starts at $30/month and The Influencer Marketing Factory at $5000/project.
Does Impact.com or The Influencer Marketing Factory run on more platforms?
Impact.com runs on Web, Api. The Influencer Marketing Factory runs on Web, In-person.
What is Impact.com best used for?
Impact.com is most often used for affiliate and partner marketing, performance-based partnerships, commission tracking, multi-channel affiliate programs. Of those, affiliate and partner marketing and performance-based partnerships are not what The Influencer Marketing Factory is typically brought in for.
What can Impact.com do that The Influencer Marketing Factory cannot?
Impact.com covers Partner discovery, Contract management, Cross-device tracking, Fraud protection. The Influencer Marketing Factory covers Strategy consulting, Creator discovery, Campaign management, Content production. Both handle Facebook, GDPR, Cloud deployment.

Answered from the vendors’ own pages

Impact.com: How much does impact.com cost?

impact.com offers four tiers: Starter at $30/month, Essentials at $500/month (priced from), Pro at $2,500/month (priced from), and Enterprise with custom pricing. A one-time setup fee applies (varies by technical needs) plus a 2.5% transaction fee on partner-driven sales for all plans. Starter has a $30 minimum monthly charge.

Source
Impact.com: Is there a free version of impact.com?

No, impact.com does not offer a free tier. The lowest-cost option is the Starter plan at $30/month with a $30 minimum monthly charge if your program generates insufficient revenue in the first 30 days.

Source
Impact.com: What does impact.com's Pro plan add over Essentials?

The Pro plan at $2,500/month (priced from) adds dedicated customer support, cross-device tracking, API-based tracking, Data Lab for custom reports, SAML support, and partner discovery via keyword search beyond Essentials features. The 2.5% transaction fee applies to all tiers.

Source
Impact.com: How is impact.com priced?

impact.com uses tiered per-month subscription pricing based on four plans. Starter targets small programs at $30/month; Essentials at $500/month adds partner marketplace; Pro at $2,500/month adds API access and analytics; Enterprise requires custom quote. All tiers incur a 2.5% transaction fee on partner sales plus a one-time variable setup fee.

Source
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